Total 50,510 skills, Marketing & Growth has 2440 skills
Showing 12 of 2440 skills
Use this skill when performing keyword research, search intent analysis, keyword clustering, SERP analysis, competitor keyword gaps, long-tail keyword discovery, or evaluating keywords for snippet opportunity, AI Overview presence, and tri-surface keyword reports. Covers organic (SEO), answer engine (AEO snippets/PAA), and AI citation (GEO AI Overviews/ChatGPT Search/Perplexity) surfaces.
Use this skill when managing key accounts, planning expansions, running QBRs, or mapping stakeholders. Triggers on account management, expansion playbooks, QBR preparation, stakeholder mapping, renewal strategy, upsell, cross-sell, and any task requiring strategic account planning or relationship management.
Use this skill when designing email campaigns, building drip sequences, improving deliverability, or A/B testing email content. Triggers on email campaigns, drip sequences, newsletter, email deliverability, subject lines, email automation, segmentation, open rates, click-through rates, and any task requiring email marketing strategy or execution.
Outreach integration. Manage sales data, records, and workflows. Use when the user wants to interact with Outreach data.
When the user wants to analyze their own app's actual performance data from App Store Connect — real downloads, revenue, IAP, subscriptions, trials, or country breakdowns synced via Appeeky Connect. Use when the user asks about "my downloads", "my revenue", "how is my app performing", "ASC data", "sales and trends", "my subscription numbers", "App Store Connect metrics", or wants to compare periods or top markets. For third-party app estimates, see app-analytics. For subscription analytics depth, see monetization-strategy.
GEO-first SEO analysis tool. Optimizes websites for AI-powered search engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) while maintaining traditional SEO foundations. Performs full GEO audits, citability scoring, AI crawler analysis, llms.txt generation, brand mention scanning, platform-specific optimization, schema markup, technical SEO, content quality (E-E-A-T), and client-ready GEO report generation. Use when user says "geo", "seo", "audit", "AI search", "AI visibility", "optimize", "citability", "llms.txt", "schema", "brand mentions", "GEO report", or any URL for analysis.
Content quality and E-E-A-T assessment for AI citability — evaluate experience, expertise, authoritativeness, trustworthiness, and content structure
When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (paid-ads, social-content, email-sequence, etc.).
Creates comprehensive content outlines and topic clusters for SEO. Plans content calendars and identifies topic gaps. Use PROACTIVELY for content strategy and planning.
Apply Kahneman and Thaler's behavioral economics principles to marketing—understand how customers actually make decisions and design experiences that work with human psychology, not against it. Use when: **Improve conversion rates** by removing friction and applying behavioral nudges; **Design pricing pages** that guide customers toward optimal choices; **Write copy that resonates** with how people actually process information; **Create urgency and scarcity** that feels authentic, not manipul...
Investigate sudden drops in organic traffic or rankings and run a structured forensic SEO incident response with triage, root-cause analysis and recovery plan.
When the user wants to improve their ability to bounce back from rejection without losing momentum in sales. Also use when the user mentions "handling rejection," "staying motivated," "bouncing back," "dealing with failure," "sales burnout," or "keeping momentum."