Total 50,395 skills, Marketing & Growth has 2392 skills
Showing 12 of 2392 skills
Guide a website migration without losing rankings — domain moves, CMS switches, URL restructures, HTTP to HTTPS, or redesigns. Use when the user asks about site migration, domain change, CMS migration, URL restructure, redesign SEO impact, redirect mapping, or how to move a site safely.
Expert VSL (Video Sales Letter) and product marketing video storyboard writer. Use when creating sales videos, product demos, explainer videos, social media video content, or marketing video scripts. Use when asked to "write a video script", "create a VSL", "storyboard a sales video", or "script a product demo". Produces storyboard scripts optimized for handoff to motion designer and Remotion video production.
SendPulse platform help — email marketing, Automation 360, chatbots (WhatsApp/Instagram/Telegram/Facebook/Viber/TikTok), CRM, online course builder (EDU), website/landing page builder, web push notifications, SMS campaigns, Viber campaigns, SMTP/transactional email, pop-ups, email verifier, API. Use when asking 'how do I do X in SendPulse', setting up SendPulse email campaigns, configuring SendPulse automations, building SendPulse chatbots, managing SendPulse CRM deals, creating SendPulse courses, building SendPulse landing pages, SendPulse web push, SendPulse SMS, SendPulse pop-ups, or troubleshooting SendPulse. Do NOT use for general email marketing strategy (use /sales-email-marketing), general chatbot strategy (use /sales-chatbot), general SMS strategy (use /sales-sms-marketing), general push notification strategy (use /sales-push-notification), general funnel strategy (use /sales-funnel), or general course/membership strategy (use /sales-membership).
ActiveCampaign platform help — marketing automation and CRM for email, SMS, WhatsApp, landing pages, and sales pipelines. Use when building marketing automations, configuring CRM pipelines and deals, setting up lead scoring, creating landing pages or forms, managing email campaigns with A/B testing and conditional content, or working with the ActiveCampaign API. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), email tracking strategy (use /sales-email-tracking), or lead scoring strategy (use /sales-lead-score).
Google Ads campaign management - campaign setup, keyword research, bid optimization, and performance reporting
Customer success management - onboarding, health scoring, QBRs, expansion playbooks, and retention strategies
Lemlist platform help — multichannel sequences, lead database, enrichment, Lemwarm, unified inbox, AI personalization, LinkedIn automation, calls, WhatsApp, API, integrations. Use when asking 'how do I do X in Lemlist', configuring Lemlist settings, setting up sequences, managing leads, using Lemwarm warmup, connecting integrations, using the People Database, or using the Lemlist API. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or enriching contacts outside Lemlist (use /sales-enrich).
Strategic account planning and execution for enterprise deals. Use when planning complex sales cycles, managing multiple stakeholders, applying MEDDICC qualification, tracking deal health, or building mutual action plans. Includes the "stale MAP equals dead deal" pattern.
Expert copywriter and copy editor combining David Ogilvy's clarity, Ann Handley's warmth, and modern conversion science. Full copy lifecycle: writing new copy and editing existing copy. Grounded in positioning-first thinking, voice-of-customer research, and the Seven Sweeps editing framework. Use when writing or editing any copy: copywriting, write copy, headlines, taglines, email copy, ad copy, landing page copy, product copy, UX writing, CTAs, value proposition, microcopy, sales copy, conversion copy, SaaS copy, startup copy, positioning, messaging, voice-of-customer, landing page, copy editing, edit copy, review copy, proofread, polish copy, tighten copy, copy sweep, copy feedback, sharpen messaging.
SEO and AEO (Answer Engine Optimization) best practices including EEAT principles, structured data, and technical SEO. Use when implementing metadata, sitemaps, structured data, or optimizing content for search engines and AI assistants.
Visual marketing asset creation for ads, social media, email, presentations, and brand collateral. Platform-specific dimensions, creative best practices, AI design tools, and conversion-focused visual hierarchy. Use when you need production-ready marketing visuals.
SEO and AI discovery (GEO) - schema, ChatGPT/Perplexity optimization