channel-validator

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Use this skill when users need to validate their marketing channel strategy, assess channel focus, or determine lead gen priorities. Activates for "validate my channels," "am I on the right platforms," "should I focus on X or Y channel," or when assessing marketing spread.

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NPX Install

npx skill4agent add shipshitdev/library channel-validator

Channel Validator - One Channel Rule Scorecard

Validate channel strategy against Hormozi's One Channel Rule—master one before adding more.
Core Principle: "One avatar, one channel, one offer. Master it before you add."

When This Activates

  • User asks "validate my channels"
  • User asks "am I on the right platforms"
  • User asks "should I focus on X or Y"
  • User says "I'm doing X, Y, Z, A, B..."
  • User says "nothing is working"
  • User mentions being "everywhere"

The Framework

One Channel + One Avatar + One Offer = Mastery → Then Expand

Scoring Dimensions

DimensionWeightWhat It Measures
Channel Focus2xFocused or spread thin?
Channel Mastery2xMastered primary channel?
Avatar Clarity1.5xCrystal clear customer?
ROI Awareness1.5xKnow what's working?
Expansion Readiness1xReady for channel #2?
Max Score: 100 points

Rating Scale

ScoreRatingVerdict
85-100Focused & ReadyScale primary, consider expansion
70-84Good FocusContinue mastering, don't add
55-69Needs FocusCut channels, double down
40-54SprawledMajor consolidation needed
0-39ScatteredStop everything, pick ONE

Channel Sprawl Signs

  • Active on 5+ platforms
  • Adding new channels before mastering any
  • "Repurposing content everywhere"
  • No channel getting full attention
  • Constantly switching strategies

Focus Test

If you could only use ONE channel for the next 6 months, which would it be?
If they struggle to answer, focus is the problem.

Integration

SkillWhen to Use
lead-channel-optimizer
Optimize chosen channel
traffic-validator
Validate traffic strategy
traffic-architect
Design traffic strategy
offer-validator
Validate offer for channel

For detailed scoring criteria, output templates, and mastery indicators:
references/full-guide.md