Total 44,222 skills, Marketing & Growth has 2101 skills
Showing 12 of 2101 skills
When the user wants to develop social media strategy, plan content calendars, manage community engagement, or grow their social presence across platforms. Also use when the user mentions 'social media strategy,' 'social calendar,' 'community management,' 'social media plan,' 'grow followers,' 'engagement rate,' 'social media audit,' or 'which platforms should I use.' For writing individual social posts, see social-content. For analyzing social performance data, see social-media-analyzer.
AI citation readiness audit ONLY (does not touch Google rankings, use blog-rewrite for combined Google+AI work). Use whenever the user wants their content to rank in ChatGPT, Perplexity, Claude, Gemini, or Google AI Overviews. AI citation optimization audit scoring blog posts for ChatGPT, Perplexity, and Google AI Overview citability. Evaluates passage-level citability, Q&A formatting, entity clarity, structured data, and AI crawler accessibility. Generates citation capsules and a 0-100 AI Citation Readiness score. Use when user says "geo", "ai citation", "ai optimization", "citation audit", "aeo", "perplexity optimization", "chatgpt citation".
Semantic topic cluster planning and automated execution engine for claude-blog. Performs SERP-based keyword research, groups keywords by search intent and SERP overlap, builds a hub-and-spoke cluster architecture, generates an interactive SVG cluster map, and executes the full cluster by orchestrating blog-write calls with shared cluster context and automatic internal-link injection. Fills the strategy-to-execution gap: blog-strategy plans the blueprint, blog-cluster builds the house. Use when user says "blog cluster", "topic cluster", "content cluster", "cluster plan", "cluster execute", "pillar content", "hub and spoke", "content ecosystem", "cluster map".
Rewrite and optimize existing blog posts for Google rankings (December 2025 Core Update, E-E-A-T) and AI citations (GEO/AEO). Full rewrite for both Google rankings AND AI citations. For AI-citation-only audit (no Google work), use blog-geo instead. Replaces fabricated statistics with sourced data, applies answer-first formatting, adds Pixabay/Unsplash images, generates built-in SVG charts, injects FAQ schema, performs AI content detection, adds citation capsules and information gain markers, and updates freshness signals. Works with any blog format (MDX, markdown, HTML). Use when user says "rewrite blog", "optimize blog", "update blog", "improve blog", "fix blog", "refresh blog post", "blog optimization".
Generate editorial calendars for blogs with topic clusters, publishing schedules, content decay detection, freshness update plans, seasonal opportunities, content mix formula, template integration, and distribution scheduling. Plans monthly or quarterly calendars optimized for SEO topic authority and AI citation freshness requirements (30-day update cycles). Use when user says "editorial calendar", "content calendar", "blog calendar", "publishing schedule", "blog plan", "content plan", "what should I write".
Detect keyword cannibalization across blog posts by extracting primary keywords from titles and headings, clustering semantically similar targets, and flagging posts competing for the same search intent. Supports local-only mode (grep-based) and DataForSEO API mode (Page Intersection endpoint at ~$0.01/call). Outputs severity-scored report with merge or differentiate recommendations. Use when user says "cannibalization", "keyword overlap", "competing pages", "duplicate keywords", "cannibalize".
Expert sales enablement strategist for building high-performing sales teams. Use when designing sales training programs, onboarding and ramp plans, sales playbooks, coaching frameworks, certification programs, or competitive intelligence distribution. Covers content strategy, tool adoption, performance measurement, and continuous learning systems. Use for building sales academies, creating enablement content, and optimizing sales productivity.
Meta Media Buyer — publish, manage, and analyze Meta (Facebook/Instagram) ad campaigns via the Marketing API. Includes guided setup for first-time users. USE WHEN user says "meta ads", "facebook ads", "instagram ads", "publish ads", "create campaign", "launch campaign", "ad performance", "ROAS", "which ad is winning", "ad spend", "campaign metrics", "pause campaign", "resume campaign", "upload ad images", "ad set performance", "creative performance", "set up meta ads", "connect meta ads", "meta ads setup", or needs to publish, manage, or analyze paid Meta advertising campaigns.
E-commerce growth strategy advisor. Diagnoses current business health using unit economics (CAC, LTV, AOV, contribution margin), identifies the highest-impact growth opportunities across 5 levers (traffic, conversion, AOV, retention, expansion), and builds a prioritized 90-day growth roadmap. Uses the Ansoff Matrix adapted for e-commerce to evaluate market penetration, channel expansion, product expansion, and new market entry. Includes multichannel readiness assessment (Amazon, Walmart, TikTok Shop, Etsy, DTC/Shopify/Shopify) and product line expansion analysis. No API key required. Use when: (1) planning next phase of e-commerce growth, (2) deciding whether to expand to new channels or products, (3) diagnosing why growth has stalled, (4) prioritizing what to fix or build next.
Upsell and cross-sell strategy — product recommendations, cart upsells, post-purchase offers, bundles
Klaviyo from the shell, with local customer-behavior analytics layered on top. Trigger phrases: `inspect a Klaviyo profile`, `deploy a Klaviyo campaign`, `check Klaviyo flow decay`, `reconcile Klaviyo campaign revenue`.
Check and improve your brand's visibility across AI search engines (ChatGPT, Perplexity, Gemini, Grok, Claude, DeepSeek). Set up tracking, run visibility analyses, audit your website for AI readability, and get actionable recommendations. Uses the npx goose-aeo@latest CLI.