Total 55,339 skills, Marketing & Growth has 2677 skills
Showing 12 of 2677 skills
Generate UTM-tagged URLs for campaign tracking. Create consistent, organized tracking links for Google Analytics, HubSpot, and other analytics platforms. Supports bulk generation, naming conventions, and campaign documentation. Use when creating tracking links, campaign URLs, or organizing marketing attribution.
Comprehensive growth strategy expertise combining SEO/SMO/CRO implementation, marketplace and network effects frameworks (Andrew Chen), growth loops methodology (Brian Balfour/Reforge), and Silicon Valley growth thinking. Use when building growth strategy, designing growth loops, improving SEO/SMO/CRO, planning acquisition channels, building network effects, or scaling product-led growth. Growth is not marketing — it's systematic application of product, engineering, and data.
Design and draft multi-email sequences with full copy, timing, branching logic, exit conditions, and performance benchmarks. Use when building onboarding, lead nurture, re-engagement, win-back, or product launch flows, when you need a complete drip campaign with A/B test suggestions, or when mapping a sequence end-to-end with a flow diagram.
Use this skill when optimizing e-commerce sites for search engines - product page SEO, faceted navigation crawl control, category taxonomy, product schema markup, pagination handling, inventory-aware SEO (out-of-stock pages), and e-commerce site architecture. Triggers on any task involving online store search optimization, product listing pages, shopping search results, or e-commerce technical SEO challenges.
Use this skill when building community programs, moderating forums, creating advocacy programs, or managing feedback loops. Triggers on community management, forum moderation, advocacy programs, community engagement, feedback loops, community metrics, and any task requiring community strategy or operations.
Live Google Search Console analytics — fetches real SEO data (clicks, impressions, CTR, rankings) and delivers actionable insights with CTR benchmarking and opportunity detection. Zero dependencies. Use when the user asks about GSC, Google Search Console, SEO performance, search performance, keywords, rankings, organic traffic, top pages, top queries, "how is my site performing in Google", "check rankings", or "search console report".
CRM-lite for managing GEO agency prospects and clients. Track leads through the full sales pipeline: Lead → Qualified → Proposal Sent → Won → Lost. Store audit history, notes, deal values, and generate pipeline summaries. Use when user says "prospect", "lead", "client", "pipeline", "crm", "nuovo prospect", "aggiungi cliente", or when managing the business side of GEO services.
Unified skill for content strategy and marketing content strategy: content pillars, editorial calendars, keyword research by buyer stage, positioning, messaging hierarchy, trust-building, GEO/AI search optimization, and ROI measurement. Also handles content briefs, SEO briefs, content outlines for writers, on-page SEO optimization, meta descriptions, title tags, keyword density, content research, source discovery, expert sourcing, and information gathering. Use when planning content strategy, creating content briefs for writers, optimizing existing content for SEO, researching topics and sources, or managing editorial operations. Triggers: content strategy, marketing content strategy, content marketing strategy, content planning, editorial calendar, content pillars, messaging hierarchy, content brief, SEO brief, content outline, keyword research, buyer journey content, GEO optimization, AI search optimization, content ROI, content operations, content roadmap, brand messaging, positioning
Visualize competitive positioning using sector charts. Use for market analysis and competitive strategy.
Generate world-class Instagram carousel content on any topic. Produces 7-10 publication-ready slides (1080x1350) with AI-generated visuals, precise typography, Instagram music recommendations, optimized captions, and hashtags. Uses Aristotelian first-principles framework with 7 content archetypes, 6 hook patterns, a mandatory Bullshit Test quality gate, and a comprehensive design system. Fully generalized -- works for ANY topic. Triggers: instagram carousel, create carousel, carousel post, make carousel slides, instagram slides, carousel content, slide deck for instagram, swipeable post
Handles disqualified and near-miss inbound leads gracefully. Drafts polite rejection emails, referral requests (right company wrong person), and nurture routing (future fit). Ensures no inbound lead gets ignored and every disqualification preserves the relationship. Tool-agnostic.
Monitor competitor content across blogs, LinkedIn, and Twitter/X on a recurring basis. Surfaces new posts, trending topics, and content gaps you can own. Chains blog-scraper, linkedin-profile-post-scraper, and twitter-scraper. Use when you want a weekly digest of what competitors are publishing and which topics are generating engagement.