viral-forge
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Chineseviral-forge — 爆款内容生产器
viral-forge — Viral Content Generator
把一个真实热点(来自 trendradar)转成平台原生的爆款内容,覆盖标题变体、开篇 hook、正文骨架、hashtag、CTA。
Turn a real trending topic from trendradar into platform-native viral content, covering title variants, opening hooks, body skeletons, hashtags, and CTAs.
When to activate
When to activate
触发词(任一即可):
- 中文:/
爆款标题/写一条小红书笔记/抖音脚本/微博热搜文案/B站标题/知乎回答开头/公众号开头/借势XX 写文案/蹭热点写一篇给我写个爆款 - English:/
viral title/hook for X/write a viral post about X/xiaohongshu notedouyin script
平台关键词(出现任一时进入对应平台分支): / / / / / / / / / / / / / .
小红书xhs抖音douyintiktok-cnB站bilibili微博weibo知乎zhihu公众号wechatgzhTrigger phrases (any one is sufficient):
- Chinese (literal matching phrases): /
爆款标题/写一条小红书笔记/抖音脚本/微博热搜文案/B站标题/知乎回答开头/公众号开头/借势XX 写文案/蹭热点写一篇给我写个爆款 - English: /
viral title/hook for X/write a viral post about X/xiaohongshu notedouyin script
Platform keywords—when any of these appears, enter the corresponding platform branch: / / / / / / / / / / / / / .
小红书xhs抖音douyintiktok-cnB站bilibili微博weibo知乎zhihu公众号wechatgzhWorkflow
Workflow
按顺序执行,每一步都要明确输出。
-
锚定真实热点(grounding)
- 如果用户给了具体新闻 / 事件 / 标题:直接进入第 2 步。
- 如果用户只给了一个模糊话题("写一条关于 AI 的小红书"):先调用 获取近期真实角度;如果用户提到了某个参考事件,调用
mcp__trendradar__get_latest_news(limit=30)找关联角度。mcp__trendradar__find_related_news(reference_title="...") - 必须挑选 1-3 条真实新闻作为事实锚点,记录每条的 platform + 标题 + 时间,后续输出中要可追溯。
-
(可选)情绪基调判断
- 当事件属于争议 / 社会 / 民生 / 娱乐塌房等敏感类,调用 判断 正向 / 负向 / 中性 哪个占主导。
mcp__trendradar__analyze_sentiment - 平台与情绪适配:
- 负向主导 → 公众号 / 知乎 适合理性复盘;小红书 / 抖音 不要硬蹭,可换"避坑 / 观察"角度。
- 正向主导 → 小红书 / 抖音 / B站 庆祝、玩梗、种草模式都可以。
- 中性 → 走"信息差 / 干货 / 揭秘"路线最稳。
- 当事件属于争议 / 社会 / 民生 / 娱乐塌房等敏感类,调用
-
加载平台规则
- 阅读 获取目标平台的字符上限、hook 模板、互动钩子。
references/platform-playbook.md - 如果用户没指定平台,默认输出 小红书 + 抖音 + 微博 三套(覆盖度最高的组合)。
- 阅读
-
加载标题模板
- 阅读 ,挑选 3-5 个与本次事件 / 平台最匹配的模板。
references/title-patterns.md - 不同平台优先模板不同:
- 小红书:痛点式 / 清单式 / 第二人称式 / 损失厌恶式
- 抖音:悬念式 / 反转式 / 数字反差式 / 提问式
- B站:对比式 / 反共识式 / 揭秘式 / 故事钩子式
- 微博:情绪标签式 / 时代符号式 / 角色代入式
- 知乎:反共识式 / 权威背书式 / 揭秘式
- 公众号:共情式 / 警示式 / 时代符号式 / 解决方案式
- 阅读
-
生成内容
- 3-5 条标题变体,每条要标注用了哪个模板(如
[反转式])。[数字反差式] - 1 套正文骨架(开篇 hook + 中段 3-5 个要点 + 收尾 CTA)。
- 1 个开篇 hook(视频前 3 秒 / 文字首句必须勾住人)。
- hashtag / 话题标签清单(数量符合平台规范)。
- 1 个 CTA(评论 / 收藏 / 转发 / 三连 / 关注)。
- 3-5 条标题变体,每条要标注用了哪个模板(如
-
过 guardrail 自检(见下方 "Anti-clickbait + 合规 guardrails" 与 "Quality checklist")
-
返回给用户:按"每平台一个 block"的格式输出。
Execute the steps in order, and clearly output each step.
-
Ground the content in a real trending topic
- If the user provides a specific news item, event, or headline, proceed directly to Step 2.
- If the user provides only a vague topic, such as “write a Xiaohongshu post about AI,” first call to retrieve recent, real-world angles. If the user mentions a reference event, call
mcp__trendradar__get_latest_news(limit=30)to find related angles.mcp__trendradar__find_related_news(reference_title="...") - Select 1–3 real news stories as factual anchors. Record each story’s platform, headline, and time so that the sources remain traceable in the final output.
-
Optional: Determine the emotional tone
- For sensitive events involving controversy, society, livelihood issues, or entertainment scandals, call to determine whether the dominant tone is positive, negative, or neutral.
mcp__trendradar__analyze_sentiment - Match the platform to the sentiment:
- Negative dominant → WeChat Official Accounts and Zhihu are better suited to a rational review. Do not force the trend on Xiaohongshu or Douyin; use an angle such as pitfalls to avoid or observation instead.
- Positive dominant → Celebration, memes, and product-recommendation approaches are suitable for Xiaohongshu, Douyin, and Bilibili.
- Neutral → The safest approach is an information-gap, practical-tips, or reveal-style angle.
- For sensitive events involving controversy, society, livelihood issues, or entertainment scandals, call
-
Load the platform rules
- Read to obtain the target platform’s character limits, hook templates, and interaction hooks.
references/platform-playbook.md - If the user does not specify a platform, output three versions by default: Xiaohongshu, Douyin, and Weibo, the combination with the broadest coverage.
- Read
-
Load the title templates
- Read and select 3–5 templates that best match the current event and platform.
references/title-patterns.md - Prioritize different templates for different platforms:
- Xiaohongshu: pain-point style / list style / second-person style / loss-aversion style
- Douyin: suspense style / reversal style / numerical-contrast style / question style
- Bilibili: contrast style / counter-consensus style / reveal style / story-hook style
- Weibo: emotional-label style / symbol-of-an-era style / role-identification style
- Zhihu: counter-consensus style / authority-endorsement style / reveal style
- WeChat Official Accounts: empathy style / warning style / symbol-of-an-era style / solution style
- Read
-
Generate the content
- Generate 3–5 title variants, and label the template used for each one, such as or
[Reversal].[Numerical Contrast] - Generate one body skeleton containing an opening hook, 3–5 middle points, and a closing CTA.
- Generate one opening hook that grabs attention within the first three seconds of a video or the first sentence of text.
- Generate a hashtag or topic-tag list whose quantity complies with each platform’s rules.
- Generate one CTA encouraging comments, saves, reposts, triple actions, follows, or similar interactions.
- Generate 3–5 title variants, and label the template used for each one, such as
-
Run the guardrail self-check using the “Anti-clickbait + compliance guardrails” and “Quality checklist” sections below.
-
Return the result to the user using the “one block per platform” format.
Per-platform output blocks
Per-platform output blocks
按平台输出,每个 block 都要有 字符上限标注 + 标题变体 + 开篇 hook + 正文骨架 + hashtag + CTA + 来源标注。
Output one block per platform. Every block must include a character-limit annotation, title variants, an opening hook, a body skeleton, hashtags, a CTA, and source attribution.
小红书
Xiaohongshu (小红书)
- 字符限制:标题 ≤ 20 字最佳(系统上限 20,超出会被截断),正文 ≤ 1000 字(实际 600-800 字阅读体验最好)。
- emoji:适度使用 2-5 个,集中在标题首尾、段首;过量会被识别为"营销号"。
- 结构模板:
标题(≤20 字 + 1-2 个 emoji) 首段 hook(1-2 句,制造痛点 / 反转 / 共鸣,让人想滑下去) 痛点 1 / 亮点 1(小标题加粗或 emoji 引导) 痛点 2 / 亮点 2 痛点 3 / 亮点 3 (建议 3-5 段,每段 2-4 行) 收尾互动钩子(提问 / 求评论 / 抛话题) #话题1# #话题2# #话题3#(3-8 个) - hashtag:3-8 个,混合大词(百万级)+ 中词(十万级)+ 长尾词。
- CTA:/
你也遇到过吗?评论区告诉我/点赞收藏 下次不迷路。蹲一个同款
- Character limits: A title of ≤20 Chinese characters is optimal—the system maximum is 20, and longer titles are truncated. The body should be ≤1,000 characters, with 600–800 characters providing the best reading experience.
- Emoji: Use 2–5 emoji moderately, concentrated at the beginning or end of the title and at the start of paragraphs. Excessive use may make the account appear to be a marketing account.
- Structure template:
Title (≤20 characters + 1–2 emoji) Opening hook (1–2 sentences that create a pain point, reversal, or resonance and make the reader want to keep scrolling) Pain point 1 / Highlight 1 (bold subheading or emoji cue) Pain point 2 / Highlight 2 Pain point 3 / Highlight 3 (Recommended: 3–5 sections, each 2–4 lines) Closing interaction hook (question / request for comments / topic prompt) #Topic1# #Topic2# #Topic3# (3–8 tags) - Hashtags: Use 3–8 tags, mixing broad terms with millions of posts, medium terms with hundreds of thousands of posts, and long-tail terms.
- CTA: /
Have you experienced this too? Tell me in the comments/Like and save this so you can find it next time.Waiting to see everyone try it
抖音
Douyin (抖音)
- 字符限制:视频文案(标题 / 简介)≤ 55 字;超过会被折叠,前 20 字最关键。
- 前 3 秒钩子:必须在第一句话就抛出反转 / 悬念 / 利益点("我赌你不知道..." / "这件事 90% 的人做错了" / "别再 XXX 了,看完你就懂")。
- 结构模板:
视频标题(≤55 字,前 20 字是钩子) 口播脚本: [0-3 秒] 钩子句(反转/悬念/利益点) [3-15 秒] 抛事实 / 抛冲突 [15-45 秒] 展开 2-3 个要点(每点 1 句话,节奏快) [45-60 秒] 反转 / 升华 / CTA BGM 风格建议:(紧张 / 治愈 / 卡点 / 喜剧 / 悲情) 画面节奏:每 3-5 秒切一次镜头,配字幕大字 - hashtag / 话题:3-5 个,必带 1 个大热点话题 + 1 个垂类标签。
- CTA:/
评论区告诉我你的看法/双击屏幕赞一下。关注我 不踩坑
- Character limits: The video caption or description must be ≤55 characters. Longer text is folded, and the first 20 characters are the most important.
- First-three-second hook: The first sentence must immediately introduce a reversal, suspense, or clear benefit, such as “I bet you didn’t know...” / “90% of people get this wrong” / “Stop doing XXX—watch this and you’ll understand.”
- Structure template:
Video title (≤55 characters, with the first 20 characters serving as the hook) Voice-over script: [0–3 sec] Hook sentence (reversal / suspense / benefit) [3–15 sec] Introduce the fact or conflict [15–45 sec] Expand on 2–3 points (one sentence each, fast-paced) [45–60 sec] Reversal / elevation / CTA BGM style recommendation: (tense / healing / beat-synced / comedy / emotional) Visual pacing: Cut every 3–5 seconds and add large subtitles - Hashtags/topics: Use 3–5 tags, including at least one major trending topic and one niche-category tag.
- CTA: /
Share your thoughts in the comments/Double-tap to like.Follow me so you can avoid the pitfalls
B站
Bilibili (B站)
- 字符限制:标题 ≤ 40 字(前 20 字是封面可见区),简介 ≤ 250 字。
- 标题套路:悬念 / 数字 / 反差 / "我把 X 给 Y 了"。
- 结构模板:
标题(≤40 字,悬念 / 数字 / 反差) 简介首句(即兴感、抛钩子,让人点进来) 简介中段(2-3 句铺垫世界观 / 利益点) 简介结尾(三连引导:一键三连 / 投币关注) 视频脚本(如果做长视频): 开场 30 秒:自我介绍 + 钩子 + 本期收益(看完能得到什么) 正片:分章节,每章节 2-5 分钟,章节间过渡有节奏点 结尾:总结 + 三连 + 下期预告 - CTA:/
一键三连/投币关注 不迷路。评论区聊聊你的看法
- Character limits: Title ≤40 characters; the first 20 characters appear on the cover. Description ≤250 characters.
- Title patterns: Suspense / numbers / contrast / “What if I gave X to Y?”
- Structure template:
Title (≤40 characters, using suspense / numbers / contrast) Opening sentence of the description (spontaneous and hook-driven, giving the viewer a reason to click) Middle of the description (2–3 sentences setting up the world or benefit) End of the description (triple-action prompt: like, coin, and favorite / coin and follow) Video script (for long-form videos): First 30 seconds: Self-introduction + hook + the value viewers will gain Main content: Organized into chapters, each lasting 2–5 minutes, with rhythmic transitions Ending: Summary + triple action + preview of the next episode - CTA: /
Like, coin, and favorite in one tap/Coin and follow so you don’t miss the next video.Share your thoughts in the comments
微博
Weibo (微博)
- 字符限制:正文 ≤ 140 字(含 #话题# 和链接),是真硬限制。
- 结构模板:
#话题入口# + 一句钩子(前 30 字最重要,列表页只显示这部分) + 1-2 句论据 / 信息 + 互动问句结尾 - #话题#:1-2 个,必须用 # 包裹(系统识别),优先用已有的热搜词条。
- CTA:/
你怎么看?/转发让更多人看到。评论区蹲一波 - 进阶:超过 140 字写"长微博",但首句一定要在 140 字内抓人。
- Character limits: The post must be ≤140 characters, including #topics# and links. This is a hard system limit.
- Structure template:
#Topic entry# + one hook (the first 30 characters are the most important because only this portion appears in the feed) + 1–2 sentences of supporting facts or information + an interactive question at the end - #Topics#: Use 1–2 topics wrapped in # symbols so the system recognizes them. Prioritize existing trending-topic entries.
- CTA: /
What do you think?/Repost this so more people can see it.Waiting for your thoughts in the comments - Advanced option: Use a long Weibo post for content exceeding 140 characters, but the opening sentence must still hook the reader within 140 characters.
知乎回答
Zhihu answer (知乎回答)
- 字符限制:单回答无硬上限(实际建议 800-3000 字),前 5 句决定折叠率。
- 首段 3-5 句:先给结论 / 反共识观点 / 一句金句,再展开论据。
- 结构模板:
首段(3-5 句): L1 反共识结论或一句金句("不是 X,而是 Y") L2 一句话给出最反直觉的事实 L3 引出展开理由("接下来我从 3 个维度说") 论据 1(小标题) 论据 2(小标题) 论据 3(小标题) 收尾思考钩子: 抛一个问题 / 留白 / 邀请评论补充 来源 / 数据出处(在尾部列) - CTA:/
如果对你有帮助 点个赞同。欢迎在评论区补充你的角度
- Character limits: There is no hard limit for a single answer, although 800–3,000 Chinese characters is recommended. The first five sentences determine the fold rate.
- First paragraph, 3–5 sentences: Start with the conclusion, a counter-consensus viewpoint, or a memorable line, then introduce the supporting arguments.
- Structure template:
Opening paragraph (3–5 sentences): L1 Counter-consensus conclusion or memorable line (“Not X, but Y”) L2 One counterintuitive fact L3 Introduce the reasons for expanding on the topic, such as “I’ll explain this from three dimensions” Argument 1 (subheading) Argument 2 (subheading) Argument 3 (subheading) Closing thought hook: Pose a question / leave space for interpretation / invite additional perspectives Sources / data references (listed at the end) - CTA: /
If this was helpful, leave an upvote.Feel free to add your perspective in the comments
公众号头条
WeChat Official Account article (公众号头条)
- 字符限制:标题 ≤ 64 字(双行,前 20 字是列表页可见区),首段决定打开率后的留存率。
- 标题双行结构:第一行制造紧迫 / 共情,第二行给具体信息。
- 结构模板:
标题(≤64 字,双行结构) 首段(共情 / 紧迫感 / 故事开场): 一句话场景代入 + 一句话引出主题 子标题 1(一级小标题,加粗) 正文 200-400 字 子标题 2 正文 200-400 字 子标题 3 正文 200-400 字 结尾: 升华 / 行动号召 / "在看 + 转发"引导 - CTA:/
点个在看 让更多人看到。转发给身边那个 XX 的朋友
- Character limits: Title ≤64 characters and may occupy two lines; the first 20 characters are visible in the feed. The opening paragraph determines retention after the click.
- Two-line title structure: The first line creates urgency or empathy, while the second provides concrete information.
- Structure template:
Title (≤64 characters, using a two-line structure) Opening paragraph (empathy / urgency / story-based opening): One sentence that places the reader in a scene + one sentence that introduces the topic Subheading 1 (level-one subheading, bolded) Body text of 200–400 characters Subheading 2 Body text of 200–400 characters Subheading 3 Body text of 200–400 characters Ending: Elevation / call to action / “Like/View + Repost” prompt - CTA: /
Tap Like/View so more people can see it.Share it with the friend who needs this
Anti-clickbait + 合规 guardrails
Anti-clickbait + compliance guardrails
严禁:
- 医疗 / 治疗效果断言("根治 / 100% 治愈 / 替代医生 / 服用后立刻 XX")—— 触发广告法、医疗广告审查。
- 个股 / 加密货币推荐("XX 必涨 / 现在买 XX / 我的仓位")—— 证券法、平台风控。
- 未公开消息断言("内部消息 / 知情人士独家爆料")—— 易被定性为造谣、内幕交易。
- 未经证实的指控 / 人身攻击(点名骂某人 / 未经判决称"罪犯")—— 名誉权风险。
- 绝对化用语("最 / 第一 / 唯一 / 最强")若没有公开权威数据来源 —— 违反广告法第九条。
必须:
- 任何事实声明 → 标注新闻来源,格式:。
(来源:[平台] · [新闻标题] · [时间],via trendradar) - 涉及人物 / 公司具体行为 → 引述要用"据报道 / 据 XX 媒体"的口吻,不要写成自己的断言。
- 涉及金额 / 数据 → 标注是公开报道还是估算。
风险词提醒(这些词在中文平台会触发限流 / 降权,建议替换或加合规说明):
- 金融类:
做空暴跌内幕躺赚稳赚闭眼买→ 替换为退休金观察回调公开消息。参考 - 医疗类:
秘方根治特效→ 替换为替代医生经验分享仅供参考。咨询专业人士 - 绝对类:→ 替换为
最 / 唯一 / 第一 / 永远。相对较 / 目前看到 / 我个人觉得 - 情绪类:→ 平台已识别为标题党,建议换成具体数字或场景。
震惊 / 惊爆 / 速看
Strictly prohibited:
- Medical or treatment-efficacy claims, such as /
根治/100% 治愈/替代医生—these may trigger advertising-law and medical-advertising reviews.服用后立刻 XX - Recommendations involving individual stocks or cryptocurrencies, such as /
XX 必涨/现在买 XX—these create securities-law and platform risk.我的仓位 - Claims of unpublished information, such as /
内部消息—these may be classified as rumor-mongering or insider trading.知情人士独家爆料 - Unverified accusations or personal attacks, such as naming and insulting someone or calling someone a “criminal” before a court judgment—these create reputational risks.
- Absolute claims such as /
最/第一/唯一without a public, authoritative data source—these may violate Article 9 of the Advertising Law.最强
Required:
- For every factual claim, include a source in this format: .
(Source: [platform] · [headline] · [time], via trendradar) - When describing specific behavior by a person or company, use an attributed tone such as “according to reports” or “according to [media outlet]” rather than stating it as your own assertion.
- When mentioning amounts or data, state whether they come from public reporting or are estimates.
Risk-word reminders—these terms may trigger reach limitations or downgrading on Chinese platforms and should be replaced or accompanied by a compliance explanation:
- Financial:
做空暴跌内幕躺赚稳赚闭眼买→ replace with退休金观察回调公开消息.参考 - Medical:
秘方根治特效→ replace with替代医生经验分享仅供参考.咨询专业人士 - Absolute:
最唯一第一→ replace with永远相对较目前看到.我个人觉得 - Emotional:
震惊惊爆→ these are already recognized as clickbait; replace them with a specific number or scenario.速看
Quality checklist before returning to user
Quality checklist before returning to the user
逐项过一遍,任何一项不通过都要修:
- 标题 ≤ 平台字符上限?(小红书 20 / 抖音 55 / B站 40 / 微博 140 / 公众号 64)
- 开篇 hook 在前 3 秒 / 首句?(视频脚本必须;图文首段必须)
- hashtag 数量在平台合规区间?(小红书 3-8 / 抖音 3-5 / 微博 1-2 / B站 自定)
- 有明确 CTA?(评论 / 收藏 / 转发 / 三连 / 在看 / 关注 至少一个)
- 涉及事实声明的部分有标注 trendradar 来源?(平台 + 标题 + 时间)
- 是否触发风险词清单?(金融 / 医疗 / 绝对化 / 情绪夸大词)
- 是否有医疗 / 个股 / 未证实指控类断言?(必须移除或改写)
- 标题变体之间是否真的有差异化?(不要 5 条都是同一个套路换词)
Review every item. If any item fails, revise the content:
- Is the title within the platform’s character limit? (Xiaohongshu 20 / Douyin 55 / Bilibili 40 / Weibo 140 / WeChat Official Accounts 64)
- Is the opening hook in the first three seconds or first sentence? (Required for video scripts and image-and-text posts.)
- Is the number of hashtags within the platform’s compliant range? (Xiaohongshu 3–8 / Douyin 3–5 / Weibo 1–2 / Bilibili flexible)
- Is there a clear CTA? At least one of comments, saves, reposts, triple actions, Like/View, or follows.
- Do all factual claims include a trendradar source with the platform, headline, and time?
- Does the content trigger any terms from the risk-word list, such as financial, medical, absolute, or emotionally exaggerated wording?
- Does it contain medical claims, stock recommendations, or unverified allegations? These must be removed or rewritten.
- Are the title variants genuinely differentiated, rather than five versions of the same formula with different wording?
Don'ts
Don’ts
- 不要把同一份标题复制粘贴给所有平台——平台调性、字数、hashtag 规则差异巨大,敷衍式输出会让用户立刻识别。
- 不要为了博眼球编造事件细节——事实只能来自 trendradar 真实新闻,描述性 / 场景化包装可以,但不能新增"她说 / 他承认"这类未发生的引述。
- 不要把热点蹭得跟自己业务毫无关联——硬蹭只会被平台限流 + 用户骂"标题党"。如果热点和用户业务方向差太远,要主动告诉用户"这条不适合蹭,建议换 XX 角度"。
- 不要在所有平台都上 emoji——知乎 / 公众号 / 微博偏严肃语境,emoji 会显得轻浮。emoji 的主战场是小红书和抖音字幕。
- 不要堆砌排比修辞当作内容——空话连篇会被 AI slop 检测器(公众号原创、知乎、抖音)识别后限流。
- Do not copy and paste the same title onto every platform. Platform tone, character limits, and hashtag rules differ substantially, and lazy output will be immediately recognizable by users.
- Do not fabricate event details to attract attention. Facts must come from real trendradar news. Descriptive or scenario-based packaging is acceptable, but you must not invent quotations such as “she said” or “he admitted.”
- Do not force a trending topic that is unrelated to the user’s business. Irrelevant trend-jacking can lead to platform reach limitations and users accusing the content of being clickbait. If the topic is too far removed, proactively explain that it is not suitable and suggest a more relevant angle.
- Do not use emoji on every platform. Emoji can feel frivolous in more serious contexts such as Zhihu, WeChat Official Accounts, and Weibo. Their primary role is on Xiaohongshu and in Douyin subtitles.
- Do not pile on parallel phrasing as a substitute for substance. Empty rhetoric can be detected by AI-slop filters on WeChat Official Accounts, Zhihu, and Douyin, potentially resulting in reach limitations.
See also
See also
- —— 30+ 个经过验证的标题模板(公式 + 示例)。
references/title-patterns.md - —— 各平台字符限制、hook 模板、互动钩子完整手册。
references/platform-playbook.md - —— trendradar MCP 工具速查(get_latest_news / find_related_news / analyze_sentiment 等)。
../docs/mcp-tools.md
- — 30+ proven title templates with formulas and examples.
references/title-patterns.md - — A complete guide to character limits, hook templates, and interaction hooks for each platform.
references/platform-playbook.md - — A quick reference for the trendradar MCP tools, including
../docs/mcp-tools.md,get_latest_news, andfind_related_news.analyze_sentiment