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Found 34 Skills
Use when choosing or evaluating a startup revenue model, pricing/value metric, packaging/tier design, or calculating unit economics (LTV, CAC, payback, gross margin, NRR), including usage-based/credit/AI pricing and variable compute/COGS constraints.
Expert in business model design - the architecture of how a company creates, delivers, and captures value. Covers business model canvas, revenue model selection, value chain design, and business model innovation. Knows when to copy proven models and when to innovate. Use when "business model, revenue model, how to monetize, unit economics, value proposition, business model canvas, business model innovation, " mentioned.
Identify and validate profitable business opportunities by analyzing market size (TAM/SAM/SOM), unit economics, competitive landscape, and PMF indicators. Generates comprehensive HTML reports with opportunity scorecards.
SaaS unit economics and growth strategy. Use for LTV, CAC, MRR/ARR analysis, payback period, churn analysis, Rule of 40, and SaaS financial modeling. Triggers on "unit economics", "ltv", "cac", "mrr", "arr", "churn", "saas metrics".
Use when modeling unit economics, calculating burn rate, building financial projections, pricing analysis, revenue forecasting, or any CFO-level financial decisions
Calculate and analyze Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) to evaluate unit economics and marketing efficiency. Use this skill when the user needs to assess whether their customer acquisition is profitable, optimize marketing spend allocation, or evaluate business model viability — even if they say 'are we spending too much on ads', 'what's each customer worth', or 'is our growth sustainable'.
Finds the price buyers will actually pay. Reads the consumer panel's four price answers per buyer into a Van Westendorp price-sensitivity range (too cheap, a bargain, getting expensive, too expensive), sets it against what competitors really charge and against the CFO's margin, and recommends a price, a price ladder (good / better / best) and an opening offer to test. Use when the user says "how much should I charge", "price this", "is $X too expensive", "pricing strategy", "what price", or after the consumer panel.
Your CFO. Builds the unit economics of a business before money is spent: what one unit earns after its direct costs, the real profit margin at the planned volume, the break-even point in units a day, year 1 month by month, the cash needed before it pays for itself, how long the startup spend takes to earn back, and what happens if the price drops, sales come in low or costs rise. Every number traces to an input the user can check. Use when the user says "find the profit margins", "do the numbers", "is this profitable", "break-even", "unit economics", "how much do I need to start", or "run the CFO".
When the user wants to know if their paid ads are profitable — LTV vs CPA, break-even CPI, ROAS, or margin after ad spend. Use when the user mentions "am I profitable on ads", "LTV vs CPA", "ad margin", "break even CPI", "can I scale ads", or "ROAS by channel". For subscription health baseline, see subscription-snapshot. For unified channel dashboard, see cross-channel-performance.
When the user wants to create or update their paid growth context document with app info, ad accounts, budgets, CPI/CPA targets, LTV, and connected channels. Use when starting any paid ads project or when the user mentions "ads context", "growth brief", "my ad budget", or "target CPA". All other paid growth skills check for this file first. For organic ASO context, see app-marketing-context.