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Found 38 Skills
Position company using Treacy & Wiersema's Value Disciplines model. Use for strategic positioning and competitive differentiation.
Conduct a comprehensive SWOT analysis to audit organizational position. Use when assessing strategic fit, evaluating competitive position, or informing strategic direction.
Analyze business portfolio using BCG Growth-Share Matrix. Use for portfolio management, resource allocation, and strategic planning across multiple business units or products.
Decompose Return on Equity into component ratios to identify performance drivers. Use for financial analysis, performance benchmarking, and identifying improvement opportunities.
Analyze relationship between profitability and market share. Use for competitive advantage assessment, scale economies analysis, and strategy validation.
Use logic tree approach to identify root causes of business problems. Use when diagnosing performance issues, process failures, or customer behavior patterns.
Analyze macro-environmental factors affecting an industry or company. Use as a precursor to strategic analysis, market entry assessment, or scenario planning.
Identify risky assumptions for a new product idea across 8 risk categories including Go-to-Market, Strategy, and Team. Use when evaluating startup risks, assessing a new product concept, or mapping assumptions for a new venture.
Quarterly re-scan of a prior PESTEL analysis. Use when checking which macro factors moved, which assumptions broke, and what's new — turning PESTEL from a workshop artifact into a radar.
Strategic framework for mapping pain/persona intersections and messaging angles. Defines the structure for organizing creative strategy, not the tactics for execution. Use this when planning an organizational or systematic approach to creative strategy, or when a user provides a product and wants to define messaging angles, write strategic hooks, or execute ads in visual formats defined by awareness and decision stages.
Use when the user asks to "pick a bid strategy", "set a tCPA/tROAS target", or "plan the learning-phase entry"; produces a bid-strategy choice (tCPA / tROAS / max-conversions / manual CPC), the starting target math, a portfolio grouping map, and a learning-phase entry plan. Not for splitting the budget across campaigns — use budget-optimizer; not for in-flight pacing/scale moves — use budget-pacing-monitor; not for scoring the account — use ad-account-auditor. 出价策略/tCPA目标/tROAS/学习期
Analyze hashtag performance and discover trending tags. Use when: researching hashtags for posts; finding related hashtags; analyzing hashtag reach; planning hashtag strategy; competitor hashtag research