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Found 314 Skills
Generate a paid social creative brief from a whitelisted or Spark Ad creator post, covering hook analysis, messaging angle, audience targeting, caption variants, and placement recommendations. This skill should be used when turning a creator post into a paid ad brief, writing a creative brief for whitelisted content, briefing the paid team on creator content, generating Spark Ads briefs from organic posts, creating paid media briefs from influencer content, translating UGC into a paid social strategy, building a media buyer brief from a creator video, preparing whitelisted content for ad spend, or generating placement recommendations for boosted creator content. For adapting captions into ad copy variants, see paid-ad-copy-adapter. For organic repost captions, see organic-repost-caption-writer. For FTC compliance, see ftc-disclosure-spot-checker.
Estimate fair market rates for creator partnerships based on platform, follower count, engagement rate, niche, and deliverable type. This skill should be used when estimating influencer rates, calculating creator pricing, building a rate card for a campaign, checking if a creator's rate is fair, comparing influencer costs across platforms, budgeting for a creator campaign, evaluating a creator's rate card, figuring out how much to pay an influencer, benchmarking creator rates against market data, or assessing whether a creator is overcharging. For negotiating rates after estimation, see rate-negotiation-playbook. For full creator vetting beyond pricing, see creator-vetting-scorecard.
Compress PNG and JPEG screenshots in place using pngquant and jpegoptim, keeping the original format for maximum compatibility.
When the user wants to improve conversion rates, run A/B tests, optimize funnels, or reduce friction. Also use when the user mentions "CRO," "conversion rate optimization," "A/B test," "split test," "funnel optimization," "checkout optimization," "form optimization," or "conversion funnel."
When the user wants to plan PR, write a press release, or manage media relations. Also use when the user mentions "PR," "press release," "media relations," "news release," "journalist," "media coverage," "product announcement," or "earned media."
When the user wants to design, optimize, or audit carousel/slider layouts for content display. Also use when the user mentions "carousel," "slider," "carousel layout," "testimonial carousel," "gallery carousel," "quote carousel," "image slider," or "carousel accessibility."
When the user wants to run an SEO audit, technical SEO audit, or site health check. Also use when the user mentions "SEO audit," "technical audit," "site audit," "crawl audit," "indexing audit," "SEO health," or "fix SEO issues."
Design, analyze, and optimize cold outbound email campaigns for Instantly. Handles end-to-end ICP definition, expert panel scoring (recursive to 90+), sequence copywriting, infrastructure audit, capacity planning, and implementation docs. Use when asked to build cold outbound sequences, optimize cold email, analyze outbound campaigns, build sales sequences, build Instantly sequences, create cold outbound strategies, or design email campaigns. Supports both "start from scratch" and "optimize existing" modes.
When the user wants to promote on Hacker News, launch on HN, or understand what works on HN. Trigger phrases include "Hacker News," "HN post," "Show HN," "HN strategy," "getting upvotes on HN," "HN launch," or "why did my HN post die."
Audit competitors using ScaleBrick's 3-surface framework (social, web/pages, SEO). Categorizes their pricing, features, and landing pages. Identifies gaps you can exploit, positioning angles no one is claiming, and specific moves you can make this week.
Publish and manage LinkedIn content via the Hyper MCP — text posts, article / link previews, document and PDF posts, organization (company page) posts, and AI-generated text-to-carousel posts. Use when the user wants to post on LinkedIn, share an article on LinkedIn, post to a LinkedIn company page, upload a PDF / document to LinkedIn, or build a LinkedIn carousel from text.
Enterprise AI marketing automation toolkit with 18 agents, 93 commands, and 28 skills for campaign planning, content creation, SEO, CRO, and growth workflows