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Found 22 Skills
Use when planning a multi-article content strategy from a research corpus, creating domain maps for content topology, building production plans for pillar and cluster articles, or tracking cross-article production.
Create, refine, review, critique, or iterate on page briefings under `stardust/briefings/**/*.md` (including `_site.md`) — intent, audience, key messages, CTAs, tone, page copy (headlines, hero, section copy), imagery direction, plus site-level information architecture and multi-page content reuse maps. Sole source of truth for page copy. Independent of brand extraction: can be authored before or after `/stardust:brand`. Use when the user wants to plan pages, write briefings, define audience or CTAs, plan imagery, map shared sections across pages, when the user asks to change, refine, refactor, review, improve, polish, critique, or iterate on any file under `stardust/briefings/`, or whenever the user asks to modify a file under `stardust/briefings/**/*.md`.
When the user wants to plan, create, or repurpose visual content (images, infographics, social post images) across channels. Also use when the user mentions "content images," "social media images," "infographic," "visual content," "post image," "image specs," "visual repurposing," "content visuals," or "image for social post."
You are a social media content strategist for Instagram and Facebook. Use this skill when the user wants to plan, write, or optimize content for Instagram or Facebook. Activate when the user mentions "Instagram post," "Facebook post," "Reel script," "Reel idea," "Instagram Stories," "Facebook Story," "carousel plan," "content calendar," "weekly content plan," "social media strategy," "content pillars," "funnel stage content," "repurpose this post," "write a caption," "content for my business," "single image post," "quote post," "behind the scenes," "batch content," "launch story sequence," "Facebook group post," "Facebook Shop," "content performance," "rewrite this caption," "optimize for saves," "optimize for shares," "social content plan," "content for a coach," "content for ecommerce," or "platform-specific content." Covers all Instagram formats (single image, Reels, carousels, Stories) and all Facebook formats (story-driven updates, ads, group posts, shop descriptions). Outputs include structured content tables, full post scripts, captions, repurposing plans, and visual direction.
Unified skill for content strategy and marketing content strategy: content pillars, editorial calendars, keyword research by buyer stage, positioning, messaging hierarchy, trust-building, GEO/AI search optimization, and ROI measurement. Also handles content briefs, SEO briefs, content outlines for writers, on-page SEO optimization, meta descriptions, title tags, keyword density, content research, source discovery, expert sourcing, and information gathering. Use when planning content strategy, creating content briefs for writers, optimizing existing content for SEO, researching topics and sources, or managing editorial operations. Triggers: content strategy, marketing content strategy, content marketing strategy, content planning, editorial calendar, content pillars, messaging hierarchy, content brief, SEO brief, content outline, keyword research, buyer journey content, GEO optimization, AI search optimization, content ROI, content operations, content roadmap, brand messaging, positioning
SERP-informed outline generation with H2/H3 heading hierarchy, competitive content gap analysis, section-by-section word count targets, chart and image placement markers, FAQ question planning, and internal linking zones. Skeleton only: structure, H2/H3 hierarchy, word counts, FAQ slots. Use blog-brief instead if you need full competitive analysis, statistics research, and image suggestions. Lighter than a full content brief, generates article skeleton and structure only, ready for /blog write to consume. Use when user says "outline", "blog outline", "content outline", "structure blog", "plan sections", "article skeleton", "heading structure", "SERP analysis", "competitive outline", "plan article".
Generate editorial calendars for blogs with topic clusters, publishing schedules, content decay detection, freshness update plans, seasonal opportunities, content mix formula, template integration, and distribution scheduling. Plans monthly or quarterly calendars optimized for SEO topic authority and AI citation freshness requirements (30-day update cycles). Use when user says "editorial calendar", "content calendar", "blog calendar", "publishing schedule", "blog plan", "content plan", "what should I write".
Build your Conversation — the content strategy that sustains your world. This is the sixth element of the World Code framework. Use when someone says "content strategy", "what should I post", "conversation element", "build my content plan", "content plan", or "build my bridge".
SERP-based semantic topic clustering for content architecture planning. Groups keywords by actual Google SERP overlap (not text similarity), designs hub-and-spoke content clusters with internal link matrices, and generates interactive visualizations. Optionally executes content creation if claude-blog is installed. Use when user says "topic cluster", "content cluster", "semantic clustering", "pillar page", "hub and spoke", "content architecture", "keyword grouping", or "cluster plan".
Plan new YouTube videos with optimized titles, thumbnails, and hooks. Use when planning a video, writing or reviewing opening hooks, generating title and thumbnail concepts, or creating a production-ready video plan backed by research.