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Found 46 Skills
When the user wants to plan SEO strategy, prioritize SEO work, or understand the SEO workflow. Also use when the user mentions "SEO strategy," "SEO plan," "SEO roadmap," "SEO priority," "SEO audit," "SEO workflow," "where to start SEO," "SEO approach," "organic growth strategy," or "search strategy."
Complete DIY SEO strategy based on agency secrets. Covers winnable keyword research, programmatic content at scale, link building, technical SEO, and 90-day action plans. Reference the Complete_SEO_Playbook.md in references folder for deep dives.
When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give it away to attract leads or earn links. For downloadable content lead magnets (ebooks, checklists, templates), see lead-magnets.
Generate marketing deliverables across CRO, copywriting, SEO, analytics, and growth using 23 specialized sub-skills with clear objectives, constraints, and validation.
SEO strategy and optimization - keyword research, on-page SEO, technical audits, content optimization, and rank tracking
Analyzes competitor SEO and GEO strategies including their ranking keywords, content approaches, backlink profiles, and AI citation patterns. Reveals opportunities to outperform competition.
Help users build content marketing strategies. Use when someone is starting a blog, building SEO, creating thought leadership content, or deciding on content formats and distribution channels.
Search engine optimization strategies and tactics for organic growth. Use when optimizing content for search, conducting keyword research, performing SEO audits, or building link strategies.
Audit and improve local SEO for law firms, attorneys, forensic experts and legal/professional services sites with local presence, focusing on GBP, directories, E-E-A-T and practice/location pages.
Analyzes search engine results pages (SERPs) to understand ranking factors, SERP features, user intent patterns, and AI overview triggers. Essential for understanding what it takes to rank.
Use when asked to "product-led SEO", "programmatic SEO", "build programmatic pages", "organic acquisition for product", "decide if SEO is worth it", or "optimize for AI search". Helps evaluate whether SEO fits your business model and how to approach it as a product, not just marketing. The Product-Led SEO framework (created by Eli Schwartz) treats SEO as building products for search users.
Guide for marketing and growth skills including SEO, copywriting, CRO, email campaigns, paid ads, and product launch strategies.