mixpanel-automation
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Automate Mixpanel tasks via Rube MCP (Composio): events, segmentation, funnels, cohorts, user profiles, JQL queries. Always search tools first for current schemas.
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Mixpanel Automation via Rube MCP
Automate Mixpanel product analytics through Composio's Mixpanel toolkit via Rube MCP.
Prerequisites
- Rube MCP must be connected (RUBE_SEARCH_TOOLS available)
- Active Mixpanel connection via with toolkit
RUBE_MANAGE_CONNECTIONSmixpanel - Always call first to get current tool schemas
RUBE_SEARCH_TOOLS
Setup
Get Rube MCP: Add as an MCP server in your client configuration. No API keys needed — just add the endpoint and it works.
https://rube.app/mcp- Verify Rube MCP is available by confirming responds
RUBE_SEARCH_TOOLS - Call with toolkit
RUBE_MANAGE_CONNECTIONSmixpanel - If connection is not ACTIVE, follow the returned auth link to complete Mixpanel authentication
- Confirm connection status shows ACTIVE before running any workflows
Core Workflows
1. Aggregate Event Data
When to use: User wants to count events, get totals, or track event trends over time
Tool sequence:
- - List projects to get project ID [Prerequisite]
MIXPANEL_GET_ALL_PROJECTS - - Get event counts and aggregations [Required]
MIXPANEL_AGGREGATE_EVENT_COUNTS
Key parameters:
- : Event name or array of event names to aggregate
event - /
from_date: Date range in 'YYYY-MM-DD' formatto_date - : Time granularity ('minute', 'hour', 'day', 'week', 'month')
unit - : Aggregation type ('general', 'unique', 'average')
type - : Filter expression for event properties
where
Pitfalls:
- Date format must be 'YYYY-MM-DD'; other formats cause errors
- Event names are case-sensitive; use exact names from your Mixpanel project
- filter uses Mixpanel expression syntax (e.g.,
where)properties["country"] == "US" - Maximum date range may be limited depending on your Mixpanel plan
2. Run Segmentation Queries
When to use: User wants to break down events by properties for detailed analysis
Tool sequence:
- - Run segmentation analysis [Required]
MIXPANEL_QUERY_SEGMENTATION
Key parameters:
- : Event name to segment
event - /
from_date: Date range in 'YYYY-MM-DD' formatto_date - : Property to segment by (e.g.,
on)properties["country"] - : Time granularity
unit - : Count type ('general', 'unique', 'average')
type - : Filter expression
where - : Maximum number of segments to return
limit
Pitfalls:
- The parameter uses Mixpanel property expression syntax
on - Property references must use format
properties["prop_name"] - Segmentation on high-cardinality properties returns capped results; use
limit - Results are grouped by the segmentation property and time unit
3. Analyze Funnels
When to use: User wants to track conversion funnels and identify drop-off points
Tool sequence:
- - List saved funnels to find funnel ID [Prerequisite]
MIXPANEL_LIST_FUNNELS - - Execute funnel analysis [Required]
MIXPANEL_QUERY_FUNNEL
Key parameters:
- : ID of the saved funnel to query
funnel_id - /
from_date: Date rangeto_date - : Time granularity
unit - : Filter expression
where - : Property to segment funnel by
on - : Conversion window in days
length
Pitfalls:
- is required; resolve via LIST_FUNNELS first
funnel_id - Funnels must be created in Mixpanel UI first; API only queries existing funnels
- Conversion window () defaults vary; set explicitly for accuracy
length - Large date ranges with segmentation can produce very large responses
4. Manage User Profiles
When to use: User wants to query or update user profiles in Mixpanel
Tool sequence:
- - Search and filter user profiles [Required]
MIXPANEL_QUERY_PROFILES - - Update multiple user profiles [Optional]
MIXPANEL_PROFILE_BATCH_UPDATE
Key parameters:
- : Filter expression for profile properties (e.g.,
where)properties["plan"] == "premium" - : Array of property names to include in results
output_properties - : Page number for pagination
page - : Session ID for consistent pagination (from first response)
session_id - For batch update: array of profile updates with and property operations
$distinct_id
Pitfalls:
- Profile queries return paginated results; use from first response for consistent paging
session_id - uses Mixpanel expression syntax for profile properties
where - BATCH_UPDATE applies operations (,
$set,$unset,$add) to profiles$append - Batch update has a maximum number of profiles per request; chunk larger updates
- Profile property names are case-sensitive
5. Manage Cohorts
When to use: User wants to list or analyze user cohorts
Tool sequence:
- - List all saved cohorts [Required]
MIXPANEL_COHORTS_LIST
Key parameters:
- No required parameters; returns all accessible cohorts
- Response includes cohort ,
id,name,descriptioncount
Pitfalls:
- Cohorts are created and managed in Mixpanel UI; API provides read access
- Cohort IDs are numeric; use exact ID from list results
- Cohort counts may be approximate for very large cohorts
- Cohorts can be used as filters in other queries via expressions
where
6. Run JQL and Insight Queries
When to use: User wants to run custom JQL queries or insight analyses
Tool sequence:
- - Execute a custom JQL (JavaScript Query Language) query [Optional]
MIXPANEL_JQL_QUERY - - Run a saved insight query [Optional]
MIXPANEL_QUERY_INSIGHT
Key parameters:
- For JQL: containing the JQL JavaScript code
script - For Insight: of the saved insight
bookmark_id - : Project context for the query
project_id
Pitfalls:
- JQL uses JavaScript-like syntax specific to Mixpanel
- JQL queries have execution time limits; optimize for efficiency
- Insight must reference an existing saved insight
bookmark_id - JQL is a legacy feature; check Mixpanel documentation for current availability
Common Patterns
ID Resolution
Project name -> Project ID:
1. Call MIXPANEL_GET_ALL_PROJECTS
2. Find project by name in results
3. Extract project idFunnel name -> Funnel ID:
1. Call MIXPANEL_LIST_FUNNELS
2. Find funnel by name
3. Extract funnel_idMixpanel Expression Syntax
Used in and parameters:
whereon- Property reference:
properties["property_name"] - Equality:
properties["country"] == "US" - Comparison:
properties["age"] > 25 - Boolean:
properties["is_premium"] == true - Contains:
"search_term" in properties["name"] - AND/OR:
properties["country"] == "US" and properties["plan"] == "pro"
Pagination
- Event queries: Follow date-based pagination by adjusting date ranges
- Profile queries: Use number and
pagefor consistent resultssession_id - Funnel/cohort lists: Typically return complete results without pagination
Known Pitfalls
Date Formats:
- Always use 'YYYY-MM-DD' format
- Date ranges are inclusive on both ends
- Data freshness depends on Mixpanel ingestion delay (typically minutes)
Expression Syntax:
- Property references always use format
properties["name"] - String values must be quoted:
properties["status"] == "active" - Numeric values are unquoted:
properties["count"] > 10 - Boolean values: /
true(lowercase)false
Rate Limits:
- Mixpanel API has rate limits per project
- Large segmentation queries may time out; reduce date range or segments
- Use batch operations where available to minimize API calls
Response Parsing:
- Response data may be nested under key
data - Event data is typically grouped by date and segment
- Numeric values may be returned as strings; parse explicitly
- Empty date ranges return empty objects, not empty arrays
Quick Reference
| Task | Tool Slug | Key Params |
|---|---|---|
| List projects | MIXPANEL_GET_ALL_PROJECTS | (none) |
| Aggregate events | MIXPANEL_AGGREGATE_EVENT_COUNTS | event, from_date, to_date, unit |
| Segmentation | MIXPANEL_QUERY_SEGMENTATION | event, on, from_date, to_date |
| List funnels | MIXPANEL_LIST_FUNNELS | (none) |
| Query funnel | MIXPANEL_QUERY_FUNNEL | funnel_id, from_date, to_date |
| Query profiles | MIXPANEL_QUERY_PROFILES | where, output_properties, page |
| Batch update profiles | MIXPANEL_PROFILE_BATCH_UPDATE | (profile update objects) |
| List cohorts | MIXPANEL_COHORTS_LIST | (none) |
| JQL query | MIXPANEL_JQL_QUERY | script |
| Query insight | MIXPANEL_QUERY_INSIGHT | bookmark_id |
When to Use
This skill is applicable to execute the workflow or actions described in the overview.