Content Creation System

npx skills add esmondo/berkarja

When to Apply

• Submits a content idea and wants validation (novelty, platform fit)
• Asks "is this idea worth making?" or "will this perform on TikTok/IG/YT?"
• Wants a production plan or blueprint for a validated idea
• Asks about trends (what's active, rising, saturated)
• Needs brand voice alignment check on a draft
• Wants to repurpose content across platforms
• Asks about performance of past content

Sub-Workflows by Priority

validation_criteria.yaml

planner-structure

brand_voice

content_pillars

Quick Reference

Validator Output Format

{
  "novelty": 0.75,
  "fit": { "tiktok": 0.9, "ig": 0.7, "yt": 0.5 },
  "viable": true,
  "rec": ["Strong TikTok hook", "Add visual B-roll for IG"]
}

Platform Fit Criteria

• TikTok: Hook in 3s, trend-ready, audio-driven
• IG: Visual quality, 15–90s, editing complexity
• YT: Depth potential, 8–15min, retention structure

Blueprint Structure (Planner)

concept: [1-line summary]
platform_primary: [TikTok/IG/YT]
format: [talking head/B-roll/screen record]
hook: [First 3s script]
structure: [intro/body/CTA]
repurpose: [vertical→horizontal adaptations]

How to Use

Step 1: Identify the Request

Step 2: Load References as Needed

knowledge-base/platform_best_practices.md

sub-agents/content-idea-validator/validation_criteria.yaml

sub-agents/content-idea-validator/scoring_rubric.yaml

sub-agents/content-planner/SKILL.md

Step 3: Full Setup (Optional)

curl -fsSL https://raw.githubusercontent.com/esmondo/berkarja/main/scripts/install.sh | bash

Example Flow

1. Validator: Score novelty (is this overdone?), platform fit (TikTok vs YT depth), viability
2. Trends: Check if "meditation tech" or "neurotech" is active/saturated
3. Planner: If validated → generate blueprint (hook, structure, format)
4. Persona: If user has brand_voice → check alignment before final script

Validation Dimensions (Weights)