Write Cold Email

Input

• Target: Who they're emailing (role, company, industry)
• Goal: What they want (meeting, intro, feedback, sale)
• Context: Personalization hooks (mutual connection, recent news, specific pain point)

Frameworks (Choose the best fit)

AIDA (Awareness → Interest → Desire → Action)

• Hook with relevance
• Build interest with value
• Create desire with proof/benefit
• Clear CTA

PAS (Problem → Agitate → Solution)

• Identify their problem
• Make it feel urgent
• Position as the solution

BAB (Before → After → Bridge)

• Their current state (problem)
• Their ideal state (outcome)
• How you bridge the gap

Hard Rules

1. 50-125 words - Shorter emails get more replies
2. Subject line: 3-5 words, lowercase, no clickbait
3. First line: Personalized - reference something specific about them
4. No fluff: Cut "I hope this email finds you well", "My name is...", "I wanted to reach out"
5. One CTA: Single, specific ask (not "let me know if you're interested")
6. Read time: Under 30 seconds
7. Mobile-friendly: Short paragraphs, no walls of text

What Makes It Human

• Sounds like a real person, not a template
• Has a specific reason for emailing THIS person
• Shows you did research
• Doesn't oversell or use hype words
• Has a clear "what's in it for them"

Output Format

Subject: [subject line]

[Email body]

[First name only]