campaign-execution

Original：🇺🇸 English

Translated

Execute LinkedIn outreach campaigns by sending connection requests and messages. Use when user wants to run a campaign, execute outreach, check campaign status, send messages, or track campaign progress. Can be invoked with optional campaign_id and action (run, status, pause, resume).

2installs

Sourcezuttam/business-growth-mp

Added on2026-03-13

NPX Install

npx skill4agent add zuttam/business-growth-mp campaign-execution

SKILL.md Content

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Campaign Execution Skill

Execute LinkedIn outreach campaigns by performing due actions and tracking progress. Uses a manual check-in approach where users invoke this skill periodically to process pending actions.

Process

Step 1: Load Campaign

If

campaign_id

not provided:

Search for campaigns in
```
.business_growth/sales/campaigns/
```
Display campaigns with status and progress
Ask user to select campaign

Load the campaign's

CAMPAIGN.md

and

LIST.md

files from the campaign folder (

.business_growth/sales/campaigns/<campaign_id>/

).

Step 2: Determine Action

Based on

action

parameter or ask user:

Action	Description
`run`	Execute all due actions for leads
`status`	Show campaign progress without actions
`pause`	Set campaign status to paused
`resume`	Set campaign status to running

Step 3: For "status" Action

Display campaign summary:

Campaign name and status
Total leads in target list
Breakdown by execution status
Recent activity log
Pending actions count

Step 4: For "run" Action

Process each lead in the target list:

4a. Check/Create Execution File

For each lead, check if execution file exists at:

.business_growth/sales/campaigns/campaign_<name>/leads/<lead_name>/execution.md

Lead Naming: Generate meaningful snake_case names for leads based on their name and company (e.g.,

john_smith_acme

,

sarah_jones_techcorp

). Keep names concise, lowercase with underscores.

If not exists, create it:

markdown

# Execution: <Lead Name>

## Lead Info
- **Name**: <name>
- **LinkedIn**: <url>
- **Company**: <company>
- **Campaign**: campaign_<name>   # e.g., campaign_q1_outreach_fintech

## Status
- **Current**: pending
- **Current Step**: 1
- **Next Action**: connection_request
- **Next Action Time**: <now>

## Action Log
<!-- Actions will be logged here -->

4b. Check If Action Due

Read execution file and check:

Is status
```
pending
```
or
```
in_progress
```
?
Is current date >= next action time?
Has previous step completed successfully?

If all true, action is due.

4c. Execute Due Action

Based on action type:

Connection Request:

Navigate to lead's LinkedIn profile
Click "Connect" button
Add personalized note from template
Send connection request
Take screenshot for verification

Message:

Navigate to lead's profile or messaging
Open message compose
Enter personalized message from template
Send message
Take screenshot for verification

Important: Replace template tokens with lead data:

```
{{first_name}}
```
→ Lead's first name
```
{{company}}
```
→ Lead's company
```
{{title}}
```
→ Lead's title
```
{{custom}}
```
→ Custom personalization from research.md if exists

4d. Log Action and Update Status

Update

execution.md

:

markdown

## Status
- **Current**: in_progress
- **Current Step**: 2
- **Next Action**: message
- **Next Action Time**: <calculated based on sequence timing>

## Action Log

### <timestamp>
- **Step**: 1
- **Type**: connection_request
- **Content**: <actual message sent>
- **Outcome**: sent
- **Screenshot**: <reference if taken>

4e. Handle Special Cases

Connection Accepted (see

references/CHECK_CONNECTION_ACCEPTS.md

for full procedure):

Check accepts via LinkedIn Connections page (sorted by recently added) — NOT sent invitations
Send Step 2 welcome message from campaign template
Update execution status and calculate next action time

Reply Received:

Set status to
```
replied
```
No more automated actions
Flag for manual follow-up

Failed Action:

Log error in execution file
Set status to
```
failed
```
with reason
Continue with next lead

Step 5: Rate Limit Management

Track actions taken and advise on limits:

Connection requests: ~20-25/day
Messages: ~50-100/day
Profile views: ~30/hour

When approaching limits:

Pause execution
Inform user of limits reached
Suggest resuming after cooldown period
Calculate when safe to resume

Step 6: Report Progress

After processing all due actions, provide summary:

## Campaign Execution Summary

**Campaign**: <name>
**Execution Time**: <timestamp>

### Actions Taken
- Connection Requests Sent: X
- Messages Sent: Y
- Total Actions: Z

### Lead Status Breakdown
- Pending: X leads
- In Progress: Y leads
- Replied: Z leads (🎉)
- Completed: W leads
- Failed: V leads

### Next Check-In
Recommend checking back in: <calculated time>
Reason: <rate limit cooldown / sequence timing>

### Leads Requiring Attention
- <Lead Name>: <reason - e.g., "Replied to connection request">

Step 7: Update Campaign Metrics