Total 44,023 skills, Marketing & Growth has 2094 skills
Showing 12 of 2094 skills
Yoast SEO integration. Manage data, records, and automate workflows. Use when the user wants to interact with Yoast SEO data.
Finds expired, zero-usage, or duplicate discount codes and optionally deactivates or deletes them.
Find and position a viable niche market for a one-person company by combining market mapping and customer segmentation. Use when Codex needs to explain niche concepts when needed, check founder-resource prerequisites, ask one question at a time, generate multiple niche options, and write user-confirmed positioning outputs into `opc-doc/`.
Apply Cialdini's six principles of persuasion — Reciprocity, Commitment/Consistency, Social Proof, Liking, Authority, and Scarcity — to analyze or design influence strategies. Use this skill when the user needs to make messaging more persuasive, analyze why a campaign works or doesn't, design sales or marketing copy, or understand social influence tactics — even if they say 'how do we convince people', 'why is this ad effective', or 'make this more persuasive'.
Apply the Bass Diffusion Model (1969) to forecast innovation adoption using innovation and imitation coefficients. Use this skill when the user needs to forecast new product adoption curves, estimate market penetration timing, calibrate launch strategy based on diffusion dynamics, or when they ask 'how fast will this spread', 'when does adoption take off', or 'what is the expected S-curve'.
Manage PR crises using classification, golden hour response, crisis statement templates (3C framework), and reputation recovery planning. Use this skill when the user faces negative media coverage, a viral complaint, product safety issues, executive misconduct, or any situation threatening brand reputation — even if they say 'we're getting destroyed on social media', 'draft a response to this article', 'how do we handle this PR disaster', or 'prepare for potential backlash'.
Conduct Van Westendorp Price Sensitivity Meter analysis to identify acceptable price ranges. Use this skill when the user needs to determine price boundaries for a new product, find the optimal and indifference price points, or survey-based pricing research — even if they say 'what should we charge', 'price sensitivity survey', or 'acceptable price range'.
Design push notification and messaging strategies including channel selection, timing optimization, personalization, and fatigue management. Use this skill when the user needs to improve notification engagement, reduce opt-out rates, plan multi-channel messaging, or A/B test notification content — even if they say 'our push open rates are low', 'users are unsubscribing', 'when should we send notifications', or 'which channel to use for alerts'.
Implement Generalized Second Price auction for ad slot allocation and pricing. Use this skill when the user needs to understand search ad auctions, compute ad positions and costs-per-click, or analyze bidding dynamics — even if they say 'how does Google Ads auction work', 'ad rank calculation', or 'second price auction for ads'.
Analyze Taiwan's retail industry including convenience stores, department stores, supermarkets, hypermarkets, and e-commerce with omnichannel trends. Use this skill when the user needs to understand Taiwan's unique retail ecosystem, plan a retail strategy for Taiwan, or evaluate retail channels — even if they say 'how does retail work in Taiwan', 'convenience store strategy', 'Taiwan omnichannel', or 'where should we sell in Taiwan'.
Implement dynamic pricing strategies that adjust prices in real-time based on demand, time, and competition. Use this skill when the user needs to build a dynamic pricing system, implement surge pricing, or optimize prices for perishable inventory — even if they say 'real-time pricing', 'surge pricing', or 'demand-based price adjustment'.
Apply Ansoff Matrix to evaluate growth strategy options across market and product dimensions. Use this skill when the user needs to decide how to grow — through existing vs new markets and existing vs new products. Also use when the user asks 'how should we grow', 'should we launch a new product or expand to new markets', or 'what's our growth strategy'.