Total 44,046 skills, Marketing & Growth has 2094 skills
Showing 12 of 2094 skills
Produces the script and structure for a personalised video audit outreach message — the primary client-acquisition tool for the results- first agency model. The consultant records a 3–5 minute screen-capture video (using Loom, Screencastify, or a WhatsApp voice note) reviewing a prospect's existing digital presence, naming 2–3 specific improvements, and ending with a soft invitation to discuss a risk-free test campaign. No cold calling. No generic email. Each video is personalised to one prospect and converts at approximately 1 paying client per 10 videos sent (Fihn, 2025). Invoke when prospecting for new clients, when following up on a referral, or when building a pipeline of warm prospects before presenting the biz-dev-beyond-agency-offer skill.
Enrich OpenFunnel people with work email addresses and phone numbers. Only works with people already discovered by OpenFunnel — not arbitrary contacts.
Go-to-market strategy for web3 builders - protocols, products, services, and solo founders. Use when planning growth for a crypto protocol, building developer community, crafting CT narrative, planning ecosystem partnerships, preparing grant applications, launching tokens, pricing crypto-native products, or growing as a solo founder in web3. Covers community-led growth, CT strategy, developer relations, hackathon playbooks, standards adoption, token launch tactics, micropayment pricing, and agent-as-customer models.
SEO methodologies, keyword research techniques, and optimization strategies for search engine visibility
Spot ICP people engaging with competitor or thought leader LinkedIn content (daily). Multiple people from the same company engaging = real signal. Inferred pain-points from engagement events are leading indicators of buying behavior.
Platform-specific guidelines, best practices, and strategies for social media marketing
The Landing Page Audit skill performs comprehensive evaluations of post-click experiences, combining technical performance analysis with conversion rate optimization (CRO) assessment.
The Quality Score Optimization skill provides a systematic framework for diagnosing, tracking, and improving Quality Score across every keyword in a Google Ads account.
Sync your product catalog to TikTok Shop, manage orders and inventory, and enable shoppable content with live shopping and affiliate creator programs
Use this skill when writing persuasive, conversion-focused copy—landing pages, product descriptions, ads, sales emails, or any content designed to move someone to action. Trigger phrases: 'write copy for my landing page', 'describe this product', 'write an ad for'. Do NOT use for informational content, technical documentation, or long-form editorial writing.
Optimize content for AI search engines including Google AI Overviews, ChatGPT, Perplexity, Claude, Gemini, and Microsoft Copilot. Covers generative engine optimization (GEO), AI citability audits, content structuring for extraction, schema markup, bot access configuration, and monitoring. Use when optimizing for AI search, AI overviews, generative search, LLM visibility, semantic search, entity optimization, or when user mentions AI SEO, GEO, Perplexity citations, ChatGPT visibility, or AI-generated answers.
Find attendees at conferences/events, research their companies, qualify against ICP, and launch outreach