Total 54,149 skills, Marketing & Growth has 2611 skills
Showing 12 of 2611 skills
Develops digital marketing strategies for clients whose target audience spans multiple generational cohorts — calibrating content format, platform choice, trust signals, and tone to the distinct digital behaviours of Generation Z, Millennials, Generation X, and Baby Boomers. Invoke when a client's audience includes customers aged 18–65+ and current messaging is failing to resonate with one or more generational segments, or when launching a product or service that must appeal across multiple age groups simultaneously.
AI-assisted influencer identification, vetting, and campaign design — including the strategic choice between human and virtual/CGI influencers and AI-powered fraud detection. Invoke when a client is planning an influencer campaign and needs a data-informed approach to influencer selection, when engagement fraud is suspected, or when the client is considering virtual influencers as part of a brand innovation initiative. Influencer contracts and payments are out of scope — refer to a lawyer for contractual matters.
Go-to-market strategy for web3 builders - protocols, products, services, and solo founders. Use when planning growth for a crypto protocol, building developer community, crafting CT narrative, planning ecosystem partnerships, preparing grant applications, launching tokens, pricing crypto-native products, or growing as a solo founder in web3. Covers community-led growth, CT strategy, developer relations, hackathon playbooks, standards adoption, token launch tactics, micropayment pricing, and agent-as-customer models.
The Landing Page Audit skill performs comprehensive evaluations of post-click experiences, combining technical performance analysis with conversion rate optimization (CRO) assessment.
Use when managing post-purchase experience, building customer loyalty, or increasing repeat purchases
Use when creating vlog content for Xiaohongshu, documenting daily life or experiences, storytelling through video, or building personal connection with audience through authentic video content
Use when needing to design or optimize the customer journey from awareness to purchase, maximize conversion rates, and build a sustainable monetization system
Use when analyzing optimal posting times on Xiaohongshu, studying audience activity patterns, determining when followers are most active, scheduling content for maximum reach, or measuring time-based performance
Use when collaborating with influencers, running creator campaigns, or building influencer partnerships
Use when optimizing hashtags and topic tags on Xiaohongshu posts to increase discoverability, improving search visibility, selecting relevant topic tags, or implementing hashtag strategy for better content distribution
Comprehensive SEO, discoverability, and AI crawler optimization for web projects. Use for technical SEO audits, llms.txt/robots.txt setup, schema markup, social launch strategies (Product Hunt, HN, Reddit), and Answer Engine Optimization (AEO). Activate on 'SEO', 'discoverability', 'llms.txt', 'robots.txt', 'Product Hunt', 'launch strategy', 'get traffic', 'be found', 'search ranking'. NOT for paid advertising, PPC campaigns, or social media content creation (use marketing skills).
Plan Amazon product photography for maximum conversion. Shot lists, lighting setups, infographic briefs, lifestyle scene planning, and image optimization following Amazon's requirements.