Total 44,202 skills, Marketing & Growth has 2096 skills
Showing 12 of 2096 skills
Use this skill when auditing SEO, analyzing Core Web Vitals, verifying meta tags, checking structured data, or troubleshooting analytics implementations. Covers Google Search Console, Google Analytics 4, Cloudflare Web Analytics, and technical SEO best practices.
Creates optimized meta titles, descriptions, and URL suggestions based on character limits and best practices. Generates compelling, keyword-rich metadata. Use PROACTIVELY for new content.
Design high-converting lead magnets and entry points with opt-in mechanisms, traffic strategies, and segmentation.
Complete DIY SEO strategy based on agency secrets. Covers winnable keyword research, programmatic content at scale, link building, technical SEO, and 90-day action plans. Reference the Complete_SEO_Playbook.md in references folder for deep dives.
Gather and analyze competitive advertising campaigns. Extracts competitor ad content, messaging strategies, and market positioning information.
Expert signal-based selling strategist for B2B outbound teams. Use when the user asks about buying signals, intent data, signal scoring, signal-based selling, website visitor tracking, job change signals, hiring signals, funding signals, competitor signals, tech stack changes, content engagement signals, multi-signal stacking, RB2B setup, Trigify setup, Common Room, Bombora, Koala, Warmly, 6sense, signal-to-action playbooks, or building signal-driven outbound campaigns. Also triggers on "buying signals", "intent data", "signal scoring", "signal-based", "website visitors", "job change", "hiring signal", "funding signal", "competitor signal", "tech change", "content engagement", "RB2B", "Trigify", "Common Room", "Bombora", "intent signals", "warm outbound", "signal stacking", "visitor tracking", "signal tools", "GTM plays". Do NOT use for general list building without signal context (use list-building skill) or email writing (use cold-email skill).
SEO health check for any URL — analyzes meta tags, OG, JSON-LD, sitemap, robots.txt, SERP positions, and scores 0-100. Use when user says "check SEO", "audit this page", "SEO score", "check meta tags", or "SERP position". Do NOT use for generating landing content (use /landing-gen) or social media posts (use /content-gen).
Generate landing page content from PRD — hero section, features, A/B headline variants, CTA, and SEO meta tags. Use when user says "create landing page", "write landing copy", "hero section", "A/B headlines", or "landing content". Can scaffold actual pages for astro-static. Do NOT use for SEO auditing (use /seo-audit).
Turn your marketing into an event that makes people beg to buy before you even release the product Use when: **Launching a new product or course** and want to maximize first-day sales; **Building anticipation** for an upcoming offer instead of "surprise" launching; **Growing your email list** while simultaneously warming them up to buy; **Creating urgency without being sleazy** with legitimate scarcity; **Turning skeptics into buyers** through sequenced value delivery
Calculate engagement rates for creator posts and benchmark them against platform and tier averages. This skill should be used when calculating an influencer's engagement rate, benchmarking creator engagement against industry averages, evaluating whether a creator's engagement is above or below average for their tier, comparing engagement rates across platforms, checking if engagement rates suggest fake followers, auditing a creator's engagement quality before a partnership, analyzing engagement by content type (reels, stories, feed posts, TikTok videos), or assessing engagement trends across a creator's recent posts. For estimating fair market rates based on engagement, see creator-rate-estimator. For full creator vetting beyond engagement, see creator-vetting-scorecard. For scoring niche fit, see niche-fit-scorer.
Reviews a submitted creator caption, script, or post for FTC disclosure compliance and flags specific issues with concrete fixes. This skill should be used when checking if a creator's caption has proper FTC disclosure, reviewing influencer content for ad disclosure compliance, auditing a sponsored post for proper
Calculate influencer campaign ROI and build a leadership-ready narrative summary from raw performance data. This skill should be used when calculating ROI for a creator campaign, building a campaign performance report for leadership, turning raw influencer metrics into an executive summary, computing CPM CPE ROAS and EMV for a creator program, summarizing campaign spend versus revenue for a stakeholder meeting, proving influencer marketing ROI to a CMO or VP, creating a campaign wrap report with financial metrics, or comparing influencer channel efficiency against paid social. For setting KPI targets before a campaign launches, see performance-benchmark-setter. For tracking creator posting compliance, see creator-posting-compliance-tracker. For full end-of-campaign reporting with qualitative analysis, see post-campaign-creator-scorecard. For building UTM links to enable attribution, see utm-parameter-builder.