Total 50,503 skills, Marketing & Growth has 2440 skills
Showing 12 of 2440 skills
Use when establishing Xiaohongshu account identity, creating authentic creator personality, building connection with audience, or differentiating from competitors in same niche
Use when scheduling Xiaohongshu posts, maintaining consistent posting frequency, planning content around events or seasons, or organizing content production workflow
Use when processing audio for Xiaohongshu content, editing voiceovers, improving sound quality, creating podcasts, or producing audio-based posts
Create actionable buyer personas using Adele Revella's 5 Rings of Buying Insight methodology—based on real buyer stories, not demographics. Use when: **Understand why buyers buy** (or don't buy) your solution; **Create personas that drive action** rather than gather dust; **Align marketing and sales** around real buyer insights; **Develop messaging** that resonates with actual decision-makers; **Map content** to the buyer's journey
Explain sales commission calculations, resolve discrepancies, and model compensation scenarios for quota planning
Optimize App Store and Google Play listings with keyword strategy, metadata, and localization. Use when asked to improve app store visibility, ASO, or app discoverability. Don't use for web SEO, paid UA/ad campaigns, or pre-submission compliance/review audits.
Amazon keyword research and market opportunity analysis for sellers. Retrieve autocomplete suggestions (long-tail keywords), analyze competitor landscape, and assess market opportunity for any keyword on 12 Amazon marketplaces (US/UK/DE/FR/IT/ES/JP/CA/AU/IN/MX/BR). No API key required. Make sure to use this skill whenever the user mentions Amazon product research, finding products to sell on Amazon, Amazon keyword ideas, niche analysis, competition analysis for Amazon, market opportunity on Amazon, comparing Amazon keywords, evaluating whether a product is worth selling, Amazon autocomplete data, seasonal demand for Amazon products, or anything related to researching what to sell on Amazon — even if they don't explicitly say 'keyword research'. Also trigger when the user asks vague questions like 'is this a good product to sell?', 'what's the competition like for X on Amazon?', 'should I sell X or Y?', or 'what are people searching for on Amazon?'.
Brand Tailored Promotions — audience targeting, discount tiers, customer segmentation, repeat purchase incentives
Amazon PPC campaign builder and optimizer for sellers. Two modes: (A) Build — design a complete campaign structure from scratch with keyword groupings, bid calculations, and negative keyword lists, (B) Optimize — audit existing campaigns using search term reports, identify keyword funnel opportunities, calculate bid adjustments, and generate a week-by-week action plan. Integrates with amazon-keyword-research for keyword input. No API key required. Use when: (1) setting up Amazon PPC campaigns for a new product, (2) auditing existing campaign performance and ACoS, (3) optimizing keyword bids and negative keywords, (4) building Auto/Manual/Exact campaign structures, (5) analyzing search term reports for opportunities, (6) calculating break-even ACoS and target ACoS, (7) scaling profitable campaigns to Sponsored Brands or Display.
Product bundling strategy — virtual bundles, multi-pack pricing, cross-sell bundles, bundle listing optimization
Amazon repricing strategy advisor — competitive pricing rules, Buy Box optimization, margin protection, and repricing tool selection. Builds custom repricing logic based on your goals: Buy Box win rate, margin targets, or velocity.
LoyaltyLion platform help — points, tiers, rewards, referrals, custom loyalty pages, receipt upload (omnichannel), AI recommendations, analytics, Klaviyo Events integration, Admin API, Headless API. Use when LoyaltyLion points not accruing correctly, tiers not promoting members, custom loyalty page not displaying, Klaviyo flows not triggering from LoyaltyLion events, API returning errors, or rewards not redeeming at checkout. Do NOT use for cross-platform loyalty strategy (use /sales-loyalty), cross-platform email marketing (use /sales-email-marketing), or connecting tools generally (use /sales-integration).