Total 50,341 skills, Product & Design has 1898 skills
Showing 12 of 1898 skills
Apple Human Interface Guidelines (HIG) reference for designing iOS, iPadOS, macOS, tvOS, visionOS, watchOS apps. Covers UI components, layout, accessibility, typography, navigation, inputs, and platform technologies. Use when designing Apple platform UIs, reviewing SwiftUI/UIKit patterns, or applying HIG design principles to any app.
Validates business ideas through customer conversations using Rob Fitzpatrick's Mom Test framework. Use when planning user interviews, getting product feedback, validating ideas, designing discovery questions, or extracting honest signal from biased customer responses. Covers good vs bad questions, deflecting compliments, anchoring fluff, pressing for commitment, and customer slicing.
Applies Eric Ries's Lean Startup methodology for building products under extreme uncertainty. Use when iterating toward product/market fit, designing MVPs, deciding whether to pivot or persevere, setting up actionable metrics, or accelerating the Build-Measure-Learn loop. Triggers include 'how do we test this idea fast', 'what should our MVP look like', 'our metrics look good but we're not growing', 'should we pivot', 'we're building features no one uses', 'how do we measure validated learning', 'vanity metrics vs real metrics', 'how to do innovation accounting'. NOT for companies with proven product/market fit scaling a known playbook (use Crossing the Chasm), not for determining Market Type (use Four Steps), not for sales methodology (use SPIN Selling), not for pricing strategy (use Monetizing Innovation).
Specifies event tracking and analytics instrumentation requirements for a feature. Use when defining what data to collect, ensuring consistent tracking implementation, or documenting analytics requirements for engineering.
Design, optimize, and communicate SaaS pricing — tier structure, value metrics, pricing pages, and price increase strategy. Use when building a pricing model from scratch, redesigning existing pricing, planning a price increase, or improving a pricing page. Trigger keywords: pricing tiers, pricing page, price increase, packaging, value metric, per seat pricing, usage-based pricing, freemium, good-better-best, pricing strategy, monetization, pricing page conversion, Van Westendorp. NOT for broader product strategy — use product-strategist for that. NOT for customer success or renewals — use customer-success-manager for expansion revenue.
Analyzes competitor products and companies by synthesizing data from pricing pages, app store reviews, job postings, SEO signals, and social media into structured competitive intelligence. Produces feature comparison matrices scored across 12 dimensions, SWOT analyses, positioning maps, UX audits, pricing model breakdowns, action item roadmaps, and stakeholder presentation templates. Use when conducting competitor analysis, comparing products against competitors, researching the competitive landscape, building battle cards for sales, preparing for a product strategy or roadmap session, responding to a competitor's new feature or pricing change, or performing a quarterly competitive review.
Structured UX evaluation that produces quantitative assessments, identifies specific issues, and routes to the right Intent skill for resolution. Part of the Intent design strategy system. Runs heuristic evaluations, cognitive walkthroughs, anti-pattern detection, and task success analysis. Scores, categorizes, and prioritizes findings — then maps every issue to the skill that fixes it. Trigger on: UX review, design audit, heuristic evaluation, usability assessment, "review this design", "what's wrong with this", "evaluate the experience", "is this accessible", "check for dark patterns", "how good is this UX", "rate this design", "find the problems", or any request to systematically assess the quality of a user experience. This is the diagnostic entry point of the Intent system — the UX doctor that diagnoses issues and refers to specialists.
Bridges design and engineering by producing detailed specs, organized handoff packages, asset inventories, and cross-functional documentation. Part of the Intent design strategy system. Trigger when: writing design specs, preparing engineering handoffs, documenting for development, creating design reviews, writing test plans, building copy matrices, addressing edge cases, aligning stakeholders, packaging designs "for engineering," or saying "write the spec," "prepare the handoff," "document this," or "what do we need for design review?"
Use when determining how fast or slow motion should be—pacing action sequences, dramatic pauses, comedic beats, or any situation where the duration of movement matters.
Use when animation causes user confusion, delays task completion, or creates frustration
Use when controlling where the audience looks—composing shots, choreographing action, revealing information, or any situation requiring clear visual hierarchy and focus management.
Connects user opportunities to business outcomes and solution bets — produces a strategy tree and prioritised experiments