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GEO Client Report Generator

GEO客户报告生成器

Purpose

目的

This skill aggregates outputs from all GEO audit skills into a single, professional report that can be delivered directly to a client or stakeholder. The report is written for business owners and marketing leaders, not developers — technical findings are translated into business impact and clear action items with priority levels.
本Skill将所有GEO审计Skill的输出整合为一份单一的专业报告，可直接交付给客户或利益相关方。本报告面向企业主和营销负责人，而非开发人员——技术发现会被转化为业务影响和带有优先级的明确行动项。

How to Use This Skill

使用方法

  1. Run the following audits first (or use existing report data): 
    • geo-platform-optimizer
      -> GEO-PLATFORM-OPTIMIZATION.md
    • geo-schema
      -> GEO-SCHEMA-REPORT.md
    • geo-technical
      -> GEO-TECHNICAL-AUDIT.md
    • geo-content
      -> GEO-CONTENT-ANALYSIS.md
    • (Optional) 
      geo-llms-txt
      -> llms.txt assessment
    • (Optional) 
      geo-brand-mentions
      -> brand authority data
  2. Collect all scores and findings
  3. Calculate the composite GEO Readiness Score
  4. Generate the client report using the template below
  5. Output: GEO-CLIENT-REPORT.md
  1. 先运行以下审计（或使用现有报告数据）： 
    • geo-platform-optimizer
      -> GEO-PLATFORM-OPTIMIZATION.md
    • geo-schema
      -> GEO-SCHEMA-REPORT.md
    • geo-technical
      -> GEO-TECHNICAL-AUDIT.md
    • geo-content
      -> GEO-CONTENT-ANALYSIS.md -（可选）
      geo-llms-txt
      -> llms.txt评估报告 -（可选）
      geo-brand-mentions
      -> 品牌权威数据
  2. 收集所有评分和发现结果
  3. 计算综合GEO就绪度评分
  4. 使用以下模板生成客户报告
  5. 输出文件：GEO-CLIENT-REPORT.md

GEO Readiness Score Calculation

GEO就绪度评分计算

Component Weights

组件权重

ComponentWeightSource Skill
AI Platform Readiness25%geo-platform-optimizer
Content Quality & E-E-A-T25%geo-content
Technical Foundation20%geo-technical
Schema & Structured Data15%geo-schema
Brand Authority & Entity Presence15%geo-platform-optimizer (entity signals)
组件权重来源Skill
AI平台就绪度25%geo-platform-optimizer
内容质量与E-E-A-T25%geo-content
技术基础20%geo-technical
Schema与结构化数据15%geo-schema
品牌权威与实体存在感15%geo-platform-optimizer（实体信号）

Score Formula

评分公式

GEO Score = (Platform Score * 0.25) + (Content Score * 0.25) + (Technical Score * 0.20) + (Schema Score * 0.15) + (Brand Score * 0.15)
Round to the nearest integer. Cap at 100.
GEO Score = (Platform Score * 0.25) + (Content Score * 0.25) + (Technical Score * 0.20) + (Schema Score * 0.15) + (Brand Score * 0.15)
四舍五入取整数，最高分不超过100。

Score Interpretation for Clients

客户视角的评分解读

Score RangeLabelClient-Facing Description
85-100ExcellentYour site is well-positioned for AI search. Focus on maintaining and expanding your advantage.
70-84GoodSolid foundation with clear opportunities to improve AI visibility. Targeted optimizations will yield significant results.
55-69ModerateYour site has gaps in AI readiness that competitors may be exploiting. A structured optimization plan will close these gaps.
40-54Below AverageSignificant barriers to AI search visibility exist. Without action, your brand risks being invisible in AI-generated answers.
0-39Needs AttentionCritical AI readiness issues require immediate action. Your competitors are likely capturing the AI search traffic your brand should own.
评分范围等级面向客户的描述
85-100优秀您的网站在AI搜索中处于有利地位。重点在于维持并扩大您的优势。
70-84良好具备扎实的基础，在提升AI可见性方面有明确的优化空间。针对性优化将带来显著成果。
55-69中等您的网站在AI就绪度上存在短板，可能被竞争对手利用。结构化的优化计划将弥补这些差距。
40-54低于平均存在阻碍AI搜索可见性的重大障碍。若不采取行动，您的品牌可能在AI生成的答案中被忽略。
0-39需要重点关注存在严重的AI就绪度问题，需立即采取行动。您的竞争对手很可能正在抢占本应属于您的AI搜索流量。

Report Template

报告模板

The complete report follows this exact structure. Each section includes instructions on what to write and how.
完整报告需严格遵循以下结构。每个部分都包含撰写说明和要求。

Section 1: Executive Summary

第1部分：执行摘要

Write exactly ONE paragraph (4-6 sentences) covering:
  • What was analyzed (domain, number of pages, date of analysis)
  • The overall GEO Readiness Score with context ("XX/100, which places [brand] in the [label] tier")
  • The single most impactful finding (positive or negative)
  • Top 3 priority recommendations in one sentence
  • One sentence on the business impact ("Addressing these recommendations could increase AI-driven traffic by an estimated XX%, representing approximately $X,XXX/month based on current traffic patterns")
Tone: Confident, direct, professional. No jargon. No hedging. Write as a consultant delivering findings, not as a tool generating a report.
撰写一段（4-6句话）内容，涵盖：
  • 分析对象（域名、页面数量、分析日期）
  • 整体GEO就绪度评分及背景说明（“XX/100，使[品牌]处于[等级]梯队”）
  • 最具影响力的单一发现（正面或负面）
  • 用一句话概括Top 3优先级建议
  • 一句话说明业务影响（“解决这些建议预计可使AI驱动的流量提升约XX%，基于当前流量模式，相当于每月约X,XXX美元的价值”）
语气：自信、直接、专业。避免行话，不要模棱两可。以顾问交付结果的口吻撰写，而非工具生成报告的语气。

Section 2: GEO Readiness Score

第2部分：GEO就绪度评分

Present the overall score prominently:
undefined
突出展示整体评分：
undefined

GEO Readiness Score: XX/100 — [Label]

GEO就绪度评分：XX/100 — [等级]


Then break down by component in a table:

```markdown
| Component | Score | Weight | Weighted Score |
|---|---|---|---|
| AI Platform Readiness | XX/100 | 25% | XX |
| Content Quality & E-E-A-T | XX/100 | 25% | XX |
| Technical Foundation | XX/100 | 20% | XX |
| Schema & Structured Data | XX/100 | 15% | XX |
| Brand Authority | XX/100 | 15% | XX |
| **Overall** | | | **XX/100** |

随后以表格形式按组件拆分：

```markdown
| 组件 | 评分 | 权重 | 加权得分 |
|---|---|---|---|
| AI平台就绪度 | XX/100 | 25% | XX |
| 内容质量与E-E-A-T | XX/100 | 25% | XX |
| 技术基础 | XX/100 | 20% | XX |
| Schema与结构化数据 | XX/100 | 15% | XX |
| 品牌权威 | XX/100 | 15% | XX |
| **整体** | | | **XX/100** |

Section 3: AI Visibility Dashboard

第3部分：AI可见性仪表盘

Present per-platform readiness scores:
markdown
undefined
展示各平台的就绪度评分：
markdown
undefined

AI Visibility Dashboard

AI可见性仪表盘

AI PlatformReadiness ScoreKey GapPriority Action
Google AI OverviewsXX/100[One-line gap][One-line action]
ChatGPT Web SearchXX/100[One-line gap][One-line action]
Perplexity AIXX/100[One-line gap][One-line action]
Google GeminiXX/100[One-line gap][One-line action]
Bing CopilotXX/100[One-line gap][One-line action]

Add a brief paragraph explaining what these scores mean: "These scores reflect how likely your content is to be cited by each AI search platform. A score below 50 indicates significant barriers to citation on that platform."
AI平台就绪度评分主要短板优先级行动
Google AI OverviewsXX/100[一句话说明短板][一句话说明行动]
ChatGPT Web SearchXX/100[一句话说明短板][一句话说明行动]
Perplexity AIXX/100[一句话说明短板][一句话说明行动]
Google GeminiXX/100[一句话说明短板][一句话说明行动]
Bing CopilotXX/100[一句话说明短板][一句话说明行动]

添加一段简短说明解释这些评分的含义：“这些评分反映了您的内容被各AI搜索平台引用的可能性。评分低于50分表明在该平台被引用存在重大障碍。”

Section 4: AI Crawler Access Status

第4部分：AI爬虫访问状态

Present as a clear table:
markdown
undefined
以清晰的表格形式展示：
markdown
undefined

AI Crawler Access

AI爬虫访问情况

AI CrawlerPlatformStatusImpactRecommendation
GooglebotGoogle Search + AIOAllowed/BlockedCritical[Action]
GPTBotChatGPT / OpenAIAllowed/BlockedHigh[Action]
BingbotBing + Copilot + ChatGPTAllowed/BlockedHigh[Action]
PerplexityBotPerplexity AIAllowed/BlockedMedium[Action]
Google-ExtendedGemini TrainingAllowed/BlockedMedium[Action]
ClaudeBotAnthropic ClaudeAllowed/BlockedMedium[Action]
Applebot-ExtendedApple IntelligenceAllowed/BlockedMedium[Action]

**Translate for the client**: "Blocking AI crawlers is like closing your store during business hours. If a crawler cannot access your site, the AI platform it powers cannot cite your content. We recommend allowing all major AI crawlers unless you have a specific data licensing concern."
AI爬虫平台状态影响建议
GooglebotGoogle Search + AIO允许/阻止关键[行动项]
GPTBotChatGPT / OpenAI允许/阻止高[行动项]
BingbotBing + Copilot + ChatGPT允许/阻止高[行动项]
PerplexityBotPerplexity AI允许/阻止中[行动项]
Google-ExtendedGemini训练允许/阻止中[行动项]
ClaudeBotAnthropic Claude允许/阻止中[行动项]
Applebot-ExtendedApple Intelligence允许/阻止中[行动项]

**面向客户的翻译说明**：“阻止AI爬虫就像在营业时间关闭店铺。如果爬虫无法访问您的网站，其背后的AI平台就无法引用您的内容。除非您有特定的数据授权顾虑，否则我们建议允许所有主流AI爬虫访问。”

Section 5: Brand Authority Analysis

第5部分：品牌权威分析

Present entity presence across platforms:
markdown
undefined
展示各平台的实体存在感：
markdown
undefined

Brand Authority

品牌权威

PlatformPresenceStatusImpact on AI Visibility
WikipediaYes/No[Detail]Very High — 47.9% of ChatGPT citations are Wikipedia
WikidataYes/No[Detail]High — machine-readable entity data
LinkedInYes/No[Detail]High — Bing Copilot and ChatGPT signal
YouTubeYes/No[Detail]High — Gemini and Perplexity signal
RedditYes/No[Detail]Very High — 46.7% of Perplexity citations are Reddit
Google Knowledge PanelYes/No[Detail]High — Gemini entity recognition
CrunchbaseYes/No[Detail]Medium — entity validation
GitHubYes/No[Detail]Medium — tech brand signal

**Translate for the client**: "AI platforms build trust by cross-referencing your brand across multiple authoritative sources. Each platform where your brand has an accurate, consistent presence increases the likelihood of being cited in AI answers."
平台存在感状态对AI可见性的影响
Wikipedia是/否[详情]极高 — ChatGPT引用的内容中有47.9%来自Wikipedia
Wikidata是/否[详情]高 — 机器可读的实体数据
LinkedIn是/否[详情]高 — Bing Copilot和ChatGPT的信号来源
YouTube是/否[详情]高 — Gemini和Perplexity的信号来源
Reddit是/否[详情]极高 — Perplexity引用的内容中有46.7%来自Reddit
Google知识面板是/否[详情]高 — Gemini的实体识别依据
Crunchbase是/否[详情]中 — 实体验证依据
GitHub是/否[详情]中 — 科技品牌信号

**面向客户的翻译说明**：“AI平台通过跨多个权威来源交叉验证您的品牌来建立信任。您的品牌在每个平台上的准确、一致的存在感，都会增加其在AI答案中被引用的可能性。”

Section 6: Citability Analysis

第6部分：可引用性分析

Top 5 Most Citable Pages

前5个最具可引用性的页面

For each page:
  • URL
  • Why it is citable (structure, depth, E-E-A-T signals)
  • One specific improvement that would make it even more citable
针对每个页面：
  • URL
  • 可引用原因（结构、深度、E-E-A-T信号）
  • 一个具体的优化建议，使其更具可引用性

Top 5 Least Citable Pages

前5个最不具可引用性的页面

For each page:
  • URL
  • Why it is unlikely to be cited (thin content, poor structure, missing signals)
  • Specific rewrite or restructure recommendation
Business impact framing: "Your most citable pages are your best candidates for appearing in AI-generated answers. Improving the 5 least citable pages represents the highest-ROI content investment you can make for AI visibility."
针对每个页面：
  • URL
  • 难以被引用的原因（内容单薄、结构不佳、缺失关键信号）
  • 具体的重写或重构建议
业务影响说明：“您的高可引用性页面是出现在AI生成答案中的最佳候选。优化5个最低可引用性页面，是您为提升AI可见性所能进行的最高ROI内容投资。”

Section 7: Technical Health Summary

第7部分：技术健康状况摘要

Present the key technical findings in business-friendly language:
markdown
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以面向业务的语言展示关键技术发现：
markdown
undefined

Technical Health

技术健康状况

AreaStatusBusiness Impact
Core Web VitalsGood/Needs Work/Poor[Impact on user experience and rankings]
Server-Side RenderingYes/Partial/No[Impact on AI crawler visibility]
Mobile OptimizationGood/Needs Work/Poor[Impact on Google's mobile-first indexing]
Security (HTTPS + Headers)Good/Needs Work/Poor[Impact on trust signals]
Page SpeedFast/Average/Slow[Impact on user experience and crawl budget]
IndexNow ProtocolImplemented/Not[Impact on Bing/ChatGPT indexing speed]

**Critical finding callout**: If SSR is missing or partial, highlight this prominently: "Your site uses client-side rendering, which means AI crawlers see an empty page when they visit. This is the single most impactful technical issue for AI search visibility. Until this is resolved, most AI platforms cannot cite your content."
领域状态业务影响
Core Web Vitals良好/需要改进/较差[对用户体验和排名的影响]
服务端渲染（SSR）是/部分支持/否[对AI爬虫可见性的影响]
移动端优化良好/需要改进/较差[对Google移动优先索引的影响]
安全性（HTTPS + 响应头）良好/需要改进/较差[对信任信号的影响]
页面速度快/一般/慢[对用户体验和爬取预算的影响]
IndexNow协议已实现/未实现[对Bing/ChatGPT索引速度的影响]

**关键发现提示**：如果缺失SSR或仅部分支持，需重点突出：“您的网站使用客户端渲染，这意味着AI爬虫访问时看到的是空白页面。这是影响AI搜索可见性的最关键技术问题。在解决此问题之前，大多数AI平台无法引用您的内容。”

Section 8: Schema & Structured Data

第8部分：Schema与结构化数据

markdown
undefined
markdown
undefined

Schema & Structured Data

Schema与结构化数据

Current Implementation

当前实施情况

Schema TypePresentStatusAI Impact
OrganizationYes/No[Valid/Issues]Critical — entity recognition
Article + AuthorYes/No[Valid/Issues]High — E-E-A-T signal
sameAs (entity links)Yes/No[Count] linksCritical — cross-platform entity graph
[Business-specific]Yes/No[Valid/Issues][Impact]
WebSite + SearchActionYes/No[Valid/Issues]Medium — sitelinks
BreadcrumbListYes/No[Valid/Issues]Low-Medium — navigation context

If schemas are missing, note: "Ready-to-use structured data code has been prepared and is included in the technical appendix. Your development team can add this to your site with minimal effort."
Schema类型是否存在状态对AI的影响
Organization是/否[有效/存在问题]关键 — 实体识别依据
Article + Author是/否[有效/存在问题]高 — E-E-A-T信号
sameAs（实体链接）是/否[链接数量]个链接关键 — 跨平台实体图谱
[业务特定类型]是/否[有效/存在问题][影响程度]
WebSite + SearchAction是/否[有效/存在问题]中 — 站点链接
BreadcrumbList是/否[有效/存在问题]中低 — 导航上下文

如果缺失Schema，需注明：“我们已准备好可直接使用的结构化数据代码，包含在技术附录中。您的开发团队只需少量工作即可将其添加到网站中。”

Section 9: llms.txt Status

第9部分：llms.txt状态

markdown
undefined
markdown
undefined

llms.txt — AI Content Guide

llms.txt — AI内容指南

FileStatusRecommendation
/llms.txtPresent/Missing[Action]
/llms-full.txtPresent/Missing[Action]

**Translate for the client**: "llms.txt is an emerging standard (similar to robots.txt) that tells AI systems what your site is about and which pages are most important. While not universally adopted yet, implementing it positions your brand ahead of competitors and provides direct guidance to AI platforms."
文件状态建议
/llms.txt存在/缺失[行动项]
/llms-full.txt存在/缺失[行动项]

**面向客户的翻译说明**：“llms.txt是一种新兴标准（类似robots.txt），用于告知AI系统您的网站主题和重要页面。虽然目前尚未被普遍采用，但实施该标准可使您的品牌领先于竞争对手，并为AI平台提供直接指引。”

Section 10: Prioritized Action Plan

第10部分：优先级行动计划

This is the most important section of the report. Organize actions by timeline and impact.
markdown
undefined
这是报告中最重要的部分。按时间线和影响程度整理行动项。
markdown
undefined

Prioritized Action Plan

优先级行动计划

Quick Wins (This Week)

快速见效项（本周内）

High impact, low effort — can be implemented immediately
#ActionImpactEffortPlatforms Affected
1[Specific action][High/Med][Hours estimate][Which AI platforms]
2[Specific action][High/Med][Hours estimate][Which AI platforms]

**Quick Win criteria**: Can be done in < 4 hours by one person. Examples:
- Unblock AI crawlers in robots.txt
- Add publication dates to existing content
- Add author bylines with credentials
- Fix broken meta descriptions
- Add sameAs properties to existing Organization schema
- Create/claim llms.txt file

```markdown
高影响、低投入 — 可立即实施
序号行动项影响程度投入时间影响的AI平台
1[具体行动]高/中[小时预估][涉及的AI平台]
2[具体行动]高/中[小时预估][涉及的AI平台]

**快速见效项标准**：单人可在4小时内完成。示例：
- 在robots.txt中解除对AI爬虫的阻止
- 为现有内容添加发布日期
- 添加带资质的作者署名
- 修复无效的元描述
- 为现有Organization Schema添加sameAs属性
- 创建/认领llms.txt文件

```markdown

Medium-Term Improvements (This Month)

中期改进项（本月内）

Significant impact, moderate effort — requires content or technical changes
#ActionImpactEffortPlatforms Affected
1[Specific action][High/Med][Days estimate][Which AI platforms]

**Medium-Term criteria**: 1-5 days of work. Examples:
- Restructure top 10 pages with question-based headings and direct answers
- Implement comprehensive Schema.org markup
- Create author pages with credentials and sameAs links
- Optimize Core Web Vitals (image compression, code splitting)
- Register and configure Bing Webmaster Tools
- Implement IndexNow protocol

```markdown
显著影响、中等投入 — 需要内容或技术变更
序号行动项影响程度投入时间影响的AI平台
1[具体行动]高/中[天数预估][涉及的AI平台]

**中期改进项标准**：需1-5天工作量。示例：
- 重构前10个页面，采用基于问题的标题和直接答案
- 实施全面的Schema.org标记
- 创建带资质和sameAs链接的作者页面
- 优化Core Web Vitals（图片压缩、代码拆分）
- 注册并配置Bing网站管理员工具
- 实施IndexNow协议

```markdown

Strategic Initiatives (This Quarter)

战略举措（本季度内）

Long-term competitive advantage, requires ongoing investment
#ActionImpactEffortPlatforms Affected
1[Specific action][High/Med][Weeks estimate][Which AI platforms]

**Strategic criteria**: Ongoing effort over weeks/months. Examples:
- Build Wikipedia/Wikidata entity presence
- Develop active Reddit community engagement strategy
- Create YouTube content strategy aligned with search queries
- Implement server-side rendering (if currently client-rendered)
- Build topical authority through comprehensive content strategy
- Establish original research/data publication program
长期竞争优势、持续投入 — 需要长期资源投入
序号行动项影响程度投入时间影响的AI平台
1[具体行动]高/中[周数预估][涉及的AI平台]

**战略举措标准**：需数周/数月的持续投入。示例：
- 建立Wikipedia/Wikidata实体存在感
- 制定活跃的Reddit社区参与策略
- 制定与搜索查询对齐的YouTube内容策略
- 实施服务端渲染（若当前为客户端渲染）
- 通过全面的内容策略建立主题权威
- 建立原创研究/数据发布计划

Estimated Impact

预估影响

After the action plan, include an impact estimate:
"Based on industry benchmarks and the specific gaps identified in this audit:
  • Quick Wins alone could improve your GEO score by approximately [X-Y] points
  • Full implementation of this action plan could improve your GEO score to approximately [XX]/100
  • At current traffic levels and conversion rates, improved AI visibility represents an estimated $X,XXX - $XX,XXX per month in additional organic value"
Use conservative estimates. Base the dollar figure on:
  • Current estimated organic traffic value (from analytics if available, or estimate from industry benchmarks)
  • AI search is projected to drive 25-40% of organic discovery by end of 2026
  • A 10-point GEO score improvement typically correlates with a 15-25% increase in AI citation frequency
在行动计划后添加影响预估：
“基于行业基准和本次审计中发现的具体短板：
  • 仅实施快速见效项预计可使您的GEO评分提升约[X-Y]分
  • 全面实施本行动计划预计可使您的GEO评分提升至约[XX]/100
  • 基于当前流量水平和转化率，AI可见性的提升预计每月可为您带来X,XXX - XX,XXX美元的额外自然流量价值”
预估需保守。明确说明假设条件。绝不保证具体结果。

Section 11: Competitor Comparison (if competitor URLs provided)

第11部分：竞品对比（若提供竞品URL）

If competitor URLs were analyzed alongside the primary domain:
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若同时分析了竞品URL：
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Competitor Comparison

竞品对比

Metric[Your Brand][Competitor 1][Competitor 2]
Overall GEO ScoreXX/100XX/100XX/100
Google AIO ReadinessXX/100XX/100XX/100
ChatGPT ReadinessXX/100XX/100XX/100
Perplexity ReadinessXX/100XX/100XX/100
Schema Coverage[Detail][Detail][Detail]
Wikipedia PresenceYes/NoYes/NoYes/No
Reddit Authority[Detail][Detail][Detail]
SSR StatusYes/NoYes/NoYes/No
指标[您的品牌][竞品1][竞品2]
整体GEO评分XX/100XX/100XX/100
Google AIO就绪度XX/100XX/100XX/100
ChatGPT就绪度XX/100XX/100XX/100
Perplexity就绪度XX/100XX/100XX/100
Schema覆盖率[详情][详情][详情]
Wikipedia存在感是/否是/否是/否
Reddit权威度[详情][详情][详情]
SSR状态是/否是/否是/否

Where You Lead

您的优势领域

[Specific areas where the brand outperforms competitors]
[品牌优于竞品的具体领域]

Where You Trail

您的落后领域

[Specific areas where competitors have an advantage, with actions to close the gap]
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[竞品具备优势的具体领域，以及弥补差距的行动项]
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Section 12: Appendix

第12部分：附录

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Appendix

附录

Methodology

方法论

This GEO audit was conducted using the following methodology:
  • Pages analyzed: [List of specific URLs audited]
  • Platforms assessed: Google AI Overviews, ChatGPT, Perplexity AI, Google Gemini, Bing Copilot
  • Technical checks: HTTP headers, robots.txt, HTML source analysis, structured data validation
  • Content assessment: E-E-A-T framework (Experience, Expertise, Authoritativeness, Trustworthiness) per Google's December 2025 Quality Rater Guidelines
  • Schema validation: JSON-LD parsing and Schema.org specification compliance
  • Date of analysis: [Date]
本次GEO审计采用以下方法：
  • 分析页面数量：[列出具体分析的URL]
  • 评估平台：Google AI Overviews、ChatGPT、Perplexity AI、Google Gemini、Bing Copilot
  • 技术检查：HTTP响应头、robots.txt、HTML源码分析、结构化数据验证
  • 内容评估：遵循Google 2025年12月版质量评估指南中的E-E-A-T框架（经验、专业度、权威性、可信度）
  • Schema验证：JSON-LD解析及Schema.org规范合规性检查
  • 分析日期：[日期]

Data Sources

数据来源

  • Google Search Quality Rater Guidelines (December 2025 update)
  • Schema.org full type hierarchy
  • Industry citation studies (Zyppy, Authoritas, Semrush AI search research, 2025-2026)
  • Core Web Vitals thresholds (web.dev, 2026 standards)
  • AI crawler user-agent documentation (per-platform official docs)
  • Google搜索质量评估指南（2025年12月更新）
  • Schema.org完整类型层级
  • 行业引用研究（Zyppy、Authoritas、Semrush AI搜索研究，2025-2026）
  • Core Web Vitals阈值（web.dev，2026年标准）
  • AI爬虫用户代理文档（各平台官方文档）

Glossary

术语表

TermDefinition
GEOGenerative Engine Optimization — optimizing content to be cited by AI search platforms
AIOAI Overviews — Google's AI-generated answer boxes at the top of search results
E-E-A-TExperience, Expertise, Authoritativeness, Trustworthiness — Google's content quality framework
SSRServer-Side Rendering — generating HTML on the server so crawlers can read content without JavaScript
CWVCore Web Vitals — Google's page experience metrics (LCP, INP, CLS)
LCPLargest Contentful Paint — time to render the largest visible element
INPInteraction to Next Paint — responsiveness metric (replaced FID in March 2024)
CLSCumulative Layout Shift — visual stability metric
JSON-LDJavaScript Object Notation for Linked Data — preferred structured data format
sameAsSchema.org property linking an entity to its profiles on other platforms
IndexNowProtocol for instantly notifying search engines of content changes
llms.txtProposed standard file for guiding AI systems about a site's content
YMYLYour Money or Your Life — topics requiring highest E-E-A-T standards
SERPSearch Engine Results Page
Topical AuthorityThe depth and breadth of a site's coverage of its core topic area

---
术语定义
GEOGenerative Engine Optimization — 优化内容以被AI搜索平台引用
AIOAI Overviews — Google搜索结果顶部的AI生成答案框
E-E-A-TExperience, Expertise, Authoritativeness, Trustworthiness — Google的内容质量框架
SSRServer-Side Rendering — 在服务器端生成HTML，使爬虫无需JavaScript即可读取内容
CWVCore Web Vitals — Google的页面体验指标（LCP、INP、CLS）
LCPLargest Contentful Paint — 最大可见元素的渲染时间
INPInteraction to Next Paint — 响应性指标（2024年3月替代FID）
CLSCumulative Layout Shift — 视觉稳定性指标
JSON-LDJavaScript Object Notation for Linked Data — 首选的结构化数据格式
sameAsSchema.org属性，将实体链接到其在其他平台的档案
IndexNow用于即时通知搜索引擎内容变更的协议
llms.txt用于指引AI系统了解网站内容的提议标准文件
YMYLYour Money or Your Life — 对E-E-A-T标准要求最高的主题
SERPSearch Engine Results Page — 搜索引擎结果页
Topical Authority网站对核心主题领域的覆盖深度和广度

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Formatting and Tone Guidelines

格式与语气指南

Formatting

格式

  • Use clean markdown throughout: tables, headers (H2/H3), bullet points, bold for emphasis
  • Tables for data, bullets for recommendations, bold for key terms
  • One blank line between sections for readability
  • Use horizontal rules (---) to separate major sections
  • All URLs should be absolute (not relative)
  • 全程使用简洁的Markdown：表格、标题（H2/H3）、项目符号、粗体强调
  • 数据用表格，建议用项目符号，关键术语用粗体
  • 各部分之间留一行空白以提升可读性
  • 用水平线（---）分隔主要部分
  • 所有URL需为绝对路径（非相对路径）

Tone

语气

  • Professional but accessible — written for a business owner, not a developer
  • Confident and direct — state findings as conclusions, not possibilities
  • Action-oriented — every finding should connect to a specific action
  • Business-impact focused — translate technical issues into business outcomes
  • Avoid: jargon without explanation, hedging language, passive voice, excessive caveats
  • Use: "Your site [does/does not]...", "We recommend...", "This impacts..."
  • 专业但易懂 — 面向企业主，而非开发人员
  • 自信直接 — 将发现作为结论陈述，而非可能性
  • 行动导向 — 每个发现都需关联具体行动项
  • 聚焦业务影响 — 将技术问题转化为业务成果
  • 避免：未解释的行话、模棱两可的语言、被动语态、过多的免责声明
  • 建议使用：“您的网站[具备/不具备]...”, “我们建议...”, “这将影响...”

Dollar-Value Framing

价值量化说明

Where possible, connect recommendations to business value:
  • "Improving your Google AIO readiness from 35 to 70 could increase your presence in AI Overviews by an estimated 50%, which at current search volumes represents approximately 2,000 additional monthly visitors"
  • "Server-side rendering would make your content accessible to ChatGPT, Perplexity, and other AI platforms — collectively representing an audience your competitors are already reaching"
  • "The investment in Schema.org markup (estimated 8-16 hours of developer time) could increase your entity recognition score from 20 to 75, significantly improving citation probability"
Be conservative with estimates. State assumptions clearly. Never guarantee specific results.
尽可能将建议与业务价值关联：
  • “将您的Google AIO就绪度从35提升至70，预计可使您在AI Overviews中的出现频率提升50%，基于当前搜索量，相当于每月增加约2000名访客”
  • “服务端渲染将使您的内容可被ChatGPT、Perplexity等AI平台访问——这些平台的受众已被您的竞争对手抢占”
  • “Schema.org标记的投入（预计需8-16小时开发时间）可使您的实体识别评分从20提升至75，显著提高被引用的概率”
预估需保守。明确说明假设条件。绝不保证具体结果。

Output

输出

Generate GEO-CLIENT-REPORT.md using the complete template above, filled with actual audit data. The report should be:
  • 40-80 pages equivalent in detail (3,000-6,000 words)
  • Ready to send to a client without editing
  • Self-contained (no references to other report files — all relevant data is included)
  • Printable and presentable (clean markdown formatting)
使用上述完整模板，填充实际审计数据，生成GEO-CLIENT-REPORT.md。报告需满足：
  • 细节程度相当于40-80页（3000-6000字）
  • 无需编辑即可直接发送给客户
  • 独立完整（无需引用其他报告文件——所有相关数据均已包含）
  • 可打印、可展示（简洁的Markdown格式）