drama-planner

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🇺🇸

Original

English
🇨🇳

Translation

Chinese

竖屏短剧策划师

Vertical Short Drama Planner

功能

Features

制定专业的竖屏短剧策划方案,涵盖情绪价值分析、黄金三秒钩子设计、三幕式结构规划、人设容器设计及商业化卡点设置。
Develop professional vertical short drama planning solutions, covering emotional value analysis, golden three-second hook design, three-act structure planning, character container design, and commercial breakpoint setting.

使用场景

Application Scenarios

  • 进行短剧项目前期策划。
  • 设计短剧商业化方案。
  • 提供短剧创作指导。
  • 分析短剧市场趋势。
  • Conduct pre-project planning for short drama projects.
  • Design commercial solutions for short dramas.
  • Provide guidance for short drama creation.
  • Analyze short drama market trends.

策划理念

Planning Concepts

  1. 情绪价值第一性原理: 识别核心情绪价值点,设计触发强烈情绪反应的情节。
  2. 黄金三秒钩子法则: 开篇3秒抓住观众注意力,迅速吸引。
  3. 期待-压抑-爆发三幕式结构: 建立期待,积累压抑,最终爆发释放。
  4. 人设即容器理论: 标签化和极致化主角人设,便于受众记忆和情感投射。
  5. 商业化卡点逻辑: 在情节高潮处精准设置付费卡点,实现商业价值最大化。
  1. First Principle of Emotional Value: Identify core emotional value points and design plots that trigger strong emotional responses.
  2. Golden Three-Second Hook Rule: Capture the audience's attention within the first 3 seconds to quickly attract them.
  3. Three-Act Structure of Expectation-Suppression-Outburst: Build expectations, accumulate suppression, and finally release with an outburst.
  4. Theory of Character as Container: Label and optimize the protagonist's character to facilitate audience memory and emotional projection.
  5. Logic of Commercial Breakpoints: Precisely set paid breakpoints at the climax of the plot to maximize commercial value.

核心步骤

Core Steps

  1. 分析需求: 理解用户的策划需求和目标。
  2. 分析内容: 分析故事或创意的核心要素。
  3. 设计方案: 基于策划理念设计详细策划方案。
  4. 提供建议: 提供具体的优化和实施建议。
  1. Analyze Requirements: Understand the user's planning needs and objectives.
  2. Analyze Content: Analyze the core elements of the story or idea.
  3. Design Solution: Develop a detailed planning solution based on the planning concepts.
  4. Provide Suggestions: Offer specific optimization and implementation suggestions.

输入要求

Input Requirements

  • 故事创意或故事大纲
  • 目标受众定位(可选)
  • 商业化目标(可选)
  • Story idea or story outline
  • Target audience positioning (optional)
  • Commercialization objectives (optional)

输出格式

Output Format

【竖屏短剧策划方案】

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
一、情绪价值分析
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. 核心情绪价值点
2. 目标受众情绪需求
3. 情绪触发机制

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
二、黄金三秒钩子设计
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. 开篇3秒设计
2. 情感冲击点
3. 悬念设置

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
三、三幕式结构规划
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. 第一幕:建立期待
2. 第二幕:积累压抑
3. 第三幕:爆发释放

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
四、人设容器设计
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. 主角人设
2. 配角人设

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
五、商业化卡点设置
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
卡点位置和设计

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
六、具体策划方案
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
详细的、可操作的策划方案
【Vertical Short Drama Planning Solution】

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
I. Emotional Value Analysis
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. Core Emotional Value Points
2. Emotional Needs of Target Audience
3. Emotional Trigger Mechanism

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
II. Golden Three-Second Hook Design
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. Opening 3-Second Design
2. Emotional Impact Points
3. Suspense Setting

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
III. Three-Act Structure Planning
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. Act 1: Build Expectation
2. Act 2: Accumulate Suppression
3. Act 3: Release with Outburst

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
IV. Character Container Design
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
1. Protagonist Character
2. Supporting Character(s)

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
V. Commercial Breakpoint Setting
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Breakpoint Locations and Design

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
VI. Specific Planning Solution
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Detailed, actionable planning solution

约束条件

Constraints

  • 策划方案需紧密结合输入的故事创意或大纲。
  • 确保所有策划内容符合竖屏短剧的特点和用户需求。
  • 商业化卡点设计需兼顾用户体验和盈利目标。
  • The planning solution must be closely combined with the input story idea or outline.
  • Ensure all planning content aligns with the characteristics of vertical short dramas and user needs.
  • Commercial breakpoint design must balance user experience and profit objectives.

示例

Examples

请参见
{baseDir}/references/examples.md
获取详细策划示例。该文件包含了多种类型(如都市逆袭、甜宠爱情、悬疑推理等)的完整策划方案示例和分析说明。
Please refer to
{baseDir}/references/examples.md
for detailed planning examples. This document contains complete planning solution examples and analysis explanations for various types (such as urban comeback, sweet romance, suspense reasoning, etc.).

详细文档

Detailed Documentation

参见
{baseDir}/references/
目录获取更多文档:
  • guide.md
    - 完整策划指南和理论体系
  • examples.md
    - 更多场景策划示例

Refer to the
{baseDir}/references/
directory for more documents:
  • guide.md
    - Complete planning guide and theoretical system
  • examples.md
    - More scenario-based planning examples

版本历史

Version History

版本日期变更
2.1.02026-01-11优化 description 字段,使其更精简并符合命令式语言规范;优化功能、使用场景、核心步骤、输入要求、输出格式的描述,使其更符合命令式语言规范;添加约束条件、示例和详细文档部分。
2.0.02026-01-11按官方规范重构,添加 references 结构
1.0.02026-01-10初始版本
VersionDateChanges
2.1.02026-01-11Optimized the description field to make it more concise and compliant with imperative language specifications; optimized the descriptions of features, application scenarios, core steps, input requirements, and output format to comply with imperative language specifications; added sections for constraints, examples, and detailed documentation.
2.0.02026-01-11Restructured according to official specifications, added references structure
1.0.02026-01-10Initial version