traffic-validator
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ChineseTraffic Validator - Traffic Secrets Scorecard
流量验证器 - 《流量机密》评分卡
Assess traffic strategy against Traffic Secrets principles. Expose scattered traffic efforts and unclear audience strategy.
Brunson's Principle: "Your customers are already congregating. Find the watering holes."
根据《流量机密》原则评估流量策略。揭示分散的流量工作和不清晰的受众策略。
Brunson原则：“你的客户已经在聚集了。找到他们的‘水源地’。”
When This Activates
触发场景
- User asks "validate my traffic plan"
- User asks "is my audience strategy right"
- User says "I can't get enough traffic"
- User asks "should I do paid or organic"
- User mentions Dream 100
- 用户询问“验证我的流量计划”
- 用户询问“我的受众策略是否正确”
- 用户表示“我无法获得足够的流量”
- 用户询问“我应该做付费流量还是自然流量”
- 用户提及Dream 100
The Framework
框架
Dream 100 → Work In or Buy In → Hook → Funnel → Own the AudienceDream 100 → Work In or Buy In → Hook → Funnel → Own the AudienceScoring Dimensions
评分维度
| Dimension | Weight | What It Measures |
|---|---|---|
| Dream 100 Clarity | 2x | Do you know where audience congregates? |
| Hook Strategy | 1.5x | Are you interrupting the scroll? |
| Work In vs. Buy In | 1.5x | Is approach clear and appropriate? |
| Funnel Alignment | 1.5x | Does traffic match funnel temperature? |
| Audience Ownership | 1.5x | Are you building owned audience? |
| Conversion Path | 1x | Is traffic turning into customers? |
Max Score: 100 points
| 维度 | 权重 | 衡量内容 |
|---|---|---|
| Dream 100清晰度 | 2倍 | 你是否知道受众聚集的地方？ |
| 钩子策略 | 1.5倍 | 你是否能打破用户的浏览惯性？ |
| Work In vs. Buy In | 1.5倍 | 方法是否清晰且合适？ |
| 漏斗对齐度 | 1.5倍 | 流量与漏斗热度是否匹配？ |
| 受众所有权 | 1.5倍 | 你是否在构建自有受众？ |
| 转化路径 | 1倍 | 流量是否能转化为客户？ |
**最高分：**100分
Rating Scale
评分等级
| Score | Rating | Verdict |
|---|---|---|
| 85-100 | Traffic Machine | Scale and optimize |
| 70-84 | Good Foundation | Address weak points |
| 55-69 | Needs Work | Fix before scaling |
| 40-54 | Scattered | Consolidate and focus |
| 0-39 | No Strategy | Start from scratch |
| 分数 | 评级 | 结论 |
|---|---|---|
| 85-100 | 流量机器 | 扩大规模并优化 |
| 70-84 | 良好基础 | 解决薄弱环节 |
| 55-69 | 需要改进 | 优化后再扩大规模 |
| 40-54 | 分散无序 | 整合并聚焦 |
| 0-39 | 无策略可言 | 从零开始制定 |
Quick Gather Questions
快速收集问题
- Where is traffic coming from currently?
- Who are your Dream 100?
- Work in (organic) or buy in (paid)?
- What's your main traffic hook?
- Where does traffic go?
- Email list size?
- 目前你的流量来自哪里？
- 你的Dream 100是哪些？
- 选择自主运营（organic）还是付费获取（paid）？
- 你的主要流量钩子是什么？
- 流量最终导向哪里？
- 邮件列表规模有多大？
Traffic Temperature Quick Reference
流量热度速查
| Temp | They Know | Appropriate Funnel |
|---|---|---|
| Cold | Nothing | Lead magnet, free content |
| Warm | Problem + solution | Tripwire, webinar |
| Hot | Ready to buy | Sales page, booking |
| 热度 | 用户认知 | 适用漏斗 |
|---|---|---|
| 冷流量 | 一无所知 | 引流赠品、免费内容 |
| 温流量 | 了解问题与解决方案 | 低价入门产品、在线研讨会 |
| 热流量 | 准备购买 | 销售页面、预约通道 |
Integration
集成
| Skill | When to Use |
|---|---|
| Design strategy from scratch |
| Validate channel focus |
| Validate funnel matches traffic |
| Validate hooks |
For detailed scoring criteria, output templates, and complete examples:
references/full-guide.md| 技能 | 使用场景 |
|---|---|
| 从零开始设计策略 |
| 验证渠道聚焦方向 |
| 验证流量与漏斗的匹配度 |
| 验证钩子内容 |
如需详细评分标准、输出模板及完整示例：
references/full-guide.md