social-graphics
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ChineseSocial Graphics Skill
Social Graphics Skill
Overview
概述
Social Graphics creates platform-specific visual content optimized for engagement. This skill teaches you to generate graphics that perform well on each platform.
Keywords: social media graphics, social posts, platform-optimized, Instagram graphics, LinkedIn posts, Twitter graphics, TikTok graphics, social content
社交媒体图形创作Skill可生成针对特定平台优化的视觉内容,提升用户参与度。本Skill将教你制作在各平台表现出色的图形内容。
关键词:社交媒体图形、社交帖子、平台优化、Instagram图形、LinkedIn帖子、Twitter图形、TikTok图形、社交内容
Core Methodology
核心方法
Social graphics have three layers:
- Platform Optimization — Size, format, and best practices
- Visual Design — Eye-catching composition and colors
- Message Integration — Text, CTA, and messaging
社交媒体图形包含三个层面:
- 平台优化 — 尺寸、格式及最佳实践
- 视觉设计 — 吸睛的构图与色彩搭配
- 信息整合 — 文字、行动号召(CTA)及核心信息
Platform Specifications
平台规格
Platform 1: Instagram
Platform 1: Instagram
Dimensions:
- Feed Post: 1080x1080 (square)
- Story: 1080x1920 (vertical)
- Reel: 1080x1920 (vertical)
- Carousel: 1080x1350 (portrait)
Best Practices:
- Vibrant colors, high contrast
- Text overlay (top or bottom)
- Call-to-action visible
- Trending aesthetic
- 2-3 second hook
Prompt Template:
Instagram [post type] graphic, [subject], [color palette],
[composition], eye-catching, high contrast, professional design,
[mood], 1080x1080, trending on instagram, modern aesthetic尺寸:
- Feed Post: 1080x1080(方形)
- Story: 1080x1920(竖版)
- Reel: 1080x1920(竖版)
- Carousel: 1080x1350(竖屏)
最佳实践:
- 鲜艳色彩,高对比度
- 文字叠加(顶部或底部)
- 行动号召清晰可见
- 贴合当下流行风格
- 2-3秒抓住注意力
提示词模板:
Instagram [post type] graphic, [subject], [color palette],
eye-catching, high contrast, professional design,
[mood], 1080x1080, trending on instagram, modern aestheticPlatform 2: LinkedIn
Platform 2: LinkedIn
Dimensions:
- Feed Post: 1200x627 (landscape)
- Document: 1200x1500 (portrait)
- Video: 1200x675 (landscape)
Best Practices:
- Professional aesthetic
- Clear, readable text
- Business-focused imagery
- Credible, authoritative
- Value-focused messaging
Prompt Template:
LinkedIn professional graphic, [subject], [color palette],
professional design, business aesthetic, [mood], 1200x627,
corporate quality, trending on linkedin, authoritative尺寸:
- Feed Post: 1200x627(横版)
- Document: 1200x1500(竖屏)
- Video: 1200x675(横版)
最佳实践:
- 专业风格
- 清晰易读的文字
- 商务相关的图像
- 可靠、权威的调性
- 聚焦价值传递的信息
提示词模板:
LinkedIn professional graphic, [subject], [color palette],
professional design, business aesthetic, [mood], 1200x627,
corporate quality, trending on linkedin, authoritativePlatform 3: Twitter/X
Platform 3: Twitter/X
Dimensions:
- Tweet Image: 1024x512 (landscape)
- Recommended: 1200x675 (landscape)
Best Practices:
- Bold, simple design
- High contrast
- Readable text
- Quick visual impact
- Trending style
Prompt Template:
Twitter graphic, [subject], bold design, high contrast,
[color palette], simple composition, eye-catching, 1024x512,
trending on twitter, modern aesthetic尺寸:
- Tweet Image: 1024x512(横版)
- 推荐尺寸: 1200x675(横版)
最佳实践:
- 大胆、简洁的设计
- 高对比度
- 文字易读
- 快速传递视觉冲击
- 贴合流行风格
提示词模板:
Twitter graphic, [subject], bold design, high contrast,
[color palette], simple composition, eye-catching, 1024x512,
trending on twitter, modern aestheticPlatform 4: TikTok
Platform 4: TikTok
Dimensions:
- Video: 1080x1920 (vertical)
- Thumbnail: 1280x720 (landscape)
Best Practices:
- Vertical format
- Trending sounds/music
- Quick cuts
- Bold text overlays
- Energetic, fun
- Authentic feel
Prompt Template:
TikTok graphic, [subject], vertical format, 1080x1920,
trendy aesthetic, bold colors, eye-catching, energetic mood,
modern design, trending on tiktok, authentic style尺寸:
- Video: 1080x1920(竖版)
- Thumbnail: 1280x720(横版)
最佳实践:
- 竖版格式
- 搭配流行音效/音乐
- 快速剪辑
- 醒目的文字叠加
- 充满活力、有趣
- 真实自然的风格
提示词模板:
TikTok graphic, [subject], vertical format, 1080x1920,
trendy aesthetic, bold colors, eye-catching, energetic mood,
modern design, trending on tiktok, authentic stylePlatform 5: Pinterest
Platform 5: Pinterest
Dimensions:
- Standard Pin: 1000x1500 (portrait)
- Idea Pin: 1000x1200 (portrait)
Best Practices:
- Vertical orientation
- Inspiring imagery
- Clear, readable text
- Trending colors
- High-quality photography
Prompt Template:
Pinterest pin graphic, [subject], vertical format, 1000x1500,
inspiring aesthetic, [color palette], professional design,
trending on pinterest, high-quality, eye-catching尺寸:
- Standard Pin: 1000x1500(竖屏)
- Idea Pin: 1000x1200(竖屏)
最佳实践:
- 竖版布局
- 具有启发性的图像
- 清晰易读的文字
- 流行色彩
- 高质量摄影作品
提示词模板:
Pinterest pin graphic, [subject], vertical format, 1000x1500,
inspiring aesthetic, [color palette], professional design,
trending on pinterest, high-quality, eye-catchingDesign Elements
设计元素
Element 1: Color Palette
元素1:色彩搭配
From Your Creative Strategist Guide:
- Use primary colors for main elements
- Secondary colors for accents
- Ensure high contrast for readability
- Consider platform color trendsFrom Your Creative Strategist Guide:
- Use primary colors for main elements
- Secondary colors for accents
- Ensure high contrast for readability
- Consider platform color trendsElement 2: Typography
元素2:字体设计
- Bold, readable fonts
- Clear hierarchy (headline, subheading, body)
- High contrast with background
- Limited fonts (2-3 maximum)
- Professional or trendy based on brand- Bold, readable fonts
- Clear hierarchy (headline, subheading, body)
- High contrast with background
- Limited fonts (2-3 maximum)
- Professional or trendy based on brandElement 3: Composition
元素3:构图
- Rule of thirds for balanced design
- Clear focal point
- Negative space for breathing room
- Visual hierarchy
- Eye-catching arrangement- Rule of thirds for balanced design
- Clear focal point
- Negative space for breathing room
- Visual hierarchy
- Eye-catching arrangementElement 4: Visual Elements
元素4:视觉元素
- Icons or graphics
- Product images
- Lifestyle photography
- Geometric shapes
- Textures or patterns- Icons or graphics
- Product images
- Lifestyle photography
- Geometric shapes
- Textures or patternsComplete Social Graphics Prompts
完整社交媒体图形提示词
Instagram Feed Post
Instagram Feed Post
Instagram feed post graphic, [topic/product], vibrant [color palette],
eye-catching composition, modern design, rule of thirds, high contrast,
professional quality, 1080x1080, trending on instagram, social media aestheticInstagram feed post graphic, [topic/product], vibrant [color palette],
eye-catching composition, modern design, rule of thirds, high contrast,
professional quality, 1080x1080, trending on instagram, social media aestheticLinkedIn Professional Post
LinkedIn Professional Post
LinkedIn professional graphic, [topic], corporate [color palette],
professional design, authoritative aesthetic, business-focused,
clean composition, 1200x627, trending on linkedin, high-qualityLinkedIn professional graphic, [topic], corporate [color palette],
professional design, authoritative aesthetic, business-focused,
clean composition, 1200x627, trending on linkedin, high-qualityTwitter Promotional Post
Twitter Promotional Post
Twitter promotional graphic, [topic], bold design, high contrast,
[color palette], simple composition, eye-catching, 1024x512,
trending on twitter, modern aesthetic, professional qualityTwitter promotional graphic, [topic], bold design, high contrast,
[color palette], simple composition, eye-catching, 1024x512,
trending on twitter, modern aesthetic, professional qualityTikTok Trending Post
TikTok Trending Post
TikTok trending graphic, [topic], vertical format, 1080x1920,
trendy aesthetic, bold colors, energetic mood, eye-catching,
modern design, authentic style, high engagement potentialTikTok trending graphic, [topic], vertical format, 1080x1920,
trendy aesthetic, bold colors, energetic mood, eye-catching,
modern design, authentic style, high engagement potentialPinterest Inspiration Pin
Pinterest Inspiration Pin
Pinterest inspiration pin, [topic], vertical format, 1000x1500,
inspiring aesthetic, [color palette], professional design,
high-quality imagery, trending on pinterest, eye-catching,
aspirational moodPinterest inspiration pin, [topic], vertical format, 1000x1500,
inspiring aesthetic, [color palette], professional design,
high-quality imagery, trending on pinterest, eye-catching,
aspirational moodText Overlay Best Practices
文字叠加最佳实践
Headline Text
标题文字
- Large, bold, readable
- 5-10 words maximum
- Clear value proposition
- High contrast with background
- Professional or trendy font- Large, bold, readable
- 5-10 words maximum
- Clear value proposition
- High contrast with background
- Professional or trendy fontBody Text
正文文字
- Secondary information
- 1-2 lines maximum
- Readable size
- Supports headline
- Clear call-to-action- Secondary information
- 1-2 lines maximum
- Readable size
- Supports headline
- Clear call-to-actionCall-to-Action
行动号召(CTA)
- "Learn More"
- "Shop Now"
- "Discover"
- "Join Us"
- "Click Link in Bio"
- Clear, action-oriented- "Learn More"
- "Shop Now"
- "Discover"
- "Join Us"
- "Click Link in Bio"
- Clear, action-orientedHow to Use This Skill
如何使用本Skill
- Choose Your Platform — Which platform are you posting to?
- Select Your Dimensions — Use platform specifications
- Define Your Message — What's the main message?
- Choose Your Design Style — Professional, trendy, minimalist?
- Build Your Prompt — Combine all elements
- Generate Image — Use Image Generation skill
- Add Text — Add headline, body, CTA in design tool
- Test — Review before posting
- 选择平台 — 你要发布到哪个平台?
- 确定尺寸 — 遵循平台规格要求
- 明确核心信息 — 你的主要传递内容是什么?
- 选择设计风格 — 专业风、流行风还是极简风?
- 构建提示词 — 整合所有元素
- 生成图像 — 使用图像生成Skill
- 添加文字 — 在设计工具中添加标题、正文和CTA
- 测试 — 发布前进行审核
Integration with Other Skills
与其他Skill的整合
Social Graphics works with:
- Creative Strategist — Your style guide informs design
- Image Generation — Uses FAL.ai to create graphics
- Product Photography — Product images become social assets
- Brand Asset — Graphics use brand elements
社交媒体图形创作Skill可与以下Skill配合使用:
- Creative Strategist — 你的风格指南将为设计提供依据
- Image Generation — 使用FAL.ai生成图形
- Product Photography — 产品图片可作为社交资产使用
- Brand Asset — 图形中融入品牌元素
Platform-Specific Tips
平台专属技巧
Instagram: Use trending colors, high engagement visuals, clear CTA
LinkedIn: Professional aesthetic, value-focused, authoritative tone
Twitter: Bold, simple, high contrast, trending style
TikTok: Vertical, trendy, energetic, authentic feel
Pinterest: Inspiring, vertical, high-quality, aspirational
LinkedIn: Professional aesthetic, value-focused, authoritative tone
Twitter: Bold, simple, high contrast, trending style
TikTok: Vertical, trendy, energetic, authentic feel
Pinterest: Inspiring, vertical, high-quality, aspirational
Instagram:使用流行色彩、高参与度视觉内容、清晰的CTA
LinkedIn:专业风格、聚焦价值传递、权威调性
Twitter:大胆、简洁、高对比度、贴合流行风格
TikTok:竖版格式、流行风格、充满活力、真实自然
Pinterest:启发性、竖版、高质量、充满向往感
LinkedIn:专业风格、聚焦价值传递、权威调性
Twitter:大胆、简洁、高对比度、贴合流行风格
TikTok:竖版格式、流行风格、充满活力、真实自然
Pinterest:启发性、竖版、高质量、充满向往感
Pro Tips
专业技巧
Consistency: Use same color palette and style across platforms
Trending: Reference trending aesthetics for each platform
Testing: Test different designs and measure engagement
Timing: Post at optimal times for each platform
Hashtags: Research relevant hashtags for each platform
Engagement: Include clear CTA to drive engagement
Branding: Maintain brand identity across all platforms
Trending: Reference trending aesthetics for each platform
Testing: Test different designs and measure engagement
Timing: Post at optimal times for each platform
Hashtags: Research relevant hashtags for each platform
Engagement: Include clear CTA to drive engagement
Branding: Maintain brand identity across all platforms
一致性:在各平台使用相同的色彩搭配和风格
追热点:参考各平台当下的流行设计风格
测试:尝试不同设计并衡量用户参与度
发布时机:选择各平台的最佳发布时间
话题标签:为各平台研究相关的话题标签
提升参与度:加入清晰的CTA以推动用户互动
品牌化:在所有平台保持品牌一致性
追热点:参考各平台当下的流行设计风格
测试:尝试不同设计并衡量用户参与度
发布时机:选择各平台的最佳发布时间
话题标签:为各平台研究相关的话题标签
提升参与度:加入清晰的CTA以推动用户互动
品牌化:在所有平台保持品牌一致性
Common Pitfalls
常见误区
Wrong Dimensions — Use platform-specific sizes
Poor Contrast — Ensure text is readable
Cluttered Design — Keep design clean and focused
Weak CTA — Make action clear and compelling
Inconsistent Branding — Use your Creative Strategist guide
Ignoring Trends — Stay current with platform trends
Low Quality — Use high-resolution images and professional design
Poor Contrast — Ensure text is readable
Cluttered Design — Keep design clean and focused
Weak CTA — Make action clear and compelling
Inconsistent Branding — Use your Creative Strategist guide
Ignoring Trends — Stay current with platform trends
Low Quality — Use high-resolution images and professional design
尺寸错误 — 使用平台专属尺寸
对比度不足 — 确保文字清晰可读
设计杂乱 — 保持设计简洁聚焦
CTA无力 — 让行动指令清晰且有吸引力
品牌不一致 — 遵循你的Creative Strategist指南
忽视趋势 — 紧跟平台的最新趋势
质量低下 — 使用高分辨率图片和专业设计
对比度不足 — 确保文字清晰可读
设计杂乱 — 保持设计简洁聚焦
CTA无力 — 让行动指令清晰且有吸引力
品牌不一致 — 遵循你的Creative Strategist指南
忽视趋势 — 紧跟平台的最新趋势
质量低下 — 使用高分辨率图片和专业设计
Troubleshooting
故障排除
Text Not Readable
文字不可读
- Increase text size
- Add text shadow or background
- Increase contrast with background
- Use bolder font
- 增大文字尺寸
- 添加文字阴影或背景
- 提升与背景的对比度
- 使用更粗的字体
Design Looks Cluttered
设计看起来杂乱
- Remove unnecessary elements
- Add more negative space
- Simplify color palette
- Focus on one main message
- 删除不必要的元素
- 增加留白
- 简化色彩搭配
- 聚焦单一核心信息
Not Getting Engagement
参与度低
- Review trending designs on platform
- Increase contrast and vibrancy
- Make CTA more compelling
- Test different compositions
- 研究平台上的流行设计
- 提升对比度和鲜艳度
- 优化CTA使其更具吸引力
- 尝试不同的构图
Inconsistent Across Platforms
跨平台不一致
- Reference your Creative Strategist guide
- Use consistent color palette
- Maintain brand elements
- Adapt design to platform specs
- 参考你的Creative Strategist指南
- 使用统一的色彩搭配
- 保留品牌元素
- 根据平台规格调整设计
Next Steps
后续步骤
Once you're creating social graphics, move to Skill 06: Brand Asset to create comprehensive brand elements.
当你掌握社交媒体图形创作后,可学习Skill 06: Brand Asset,创建全面的品牌元素。