email-writing-frameworks
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ChineseEmail Writing Frameworks
邮件写作框架
1. Do the Maths Framework
1. Do the Maths框架
Trigger + pitch + calculation + CTA
Structure:
Saw [trigger]. Companies like yours typically [problem costing X].
We helped [similar company] reduce this by [%].
Worth a quick call?When to use: When you can quantify the problem or ROI
触发点 + 推销话术 + 量化计算 + CTA
结构:
Saw [trigger]. Companies like yours typically [problem costing X].
We helped [similar company] reduce this by [%].
Worth a quick call?适用场景: 当你可以量化问题或投资回报率(ROI)时
2. Short-Trigger Based Outreach
2. 基于Short-Trigger的开发邮件
Rules:
- 3-4 sentences maximum
- Lead with observation, not pitch
- One clear CTA
Structure:
[Observation about their situation]
[Brief connection to pain point]
[Soft CTA]When to use: Default framework for most cold outreach
规则:
- 最多3-4句话
- 以观察内容开头,而非直接推销
- 一个清晰的CTA
结构:
[Observation about their situation]
[Brief connection to pain point]
[Soft CTA]适用场景: 大多数陌生开发邮件的默认框架
3. Challenge of Similar Companies
3. 相似企业挑战框架
Reference industry-specific pain and position as pattern you've seen.
Structure:
Companies doing [X revenue] in [industry] often struggle with [problem].
We've helped [similar companies] solve this by [solution].
Is this on your radar?When to use: When targeting a specific vertical or company profile
提及特定行业的痛点,并将其定位为你观察到的普遍模式。
结构:
Companies doing [X revenue] in [industry] often struggle with [problem].
We've helped [similar companies] solve this by [solution].
Is this on your radar?适用场景: 针对特定垂直领域或企业画像时
4. Neutral Insight Framework
4. 中立洞察框架
Share third-party resource (not your content) to build trust before pitching.
Structure:
Came across this [resource] that addresses [their problem].
Thought it might be useful given [observation about their situation].
[Optional soft pitch]When to use: For warming up cold prospects, building trust first
分享第三方资源(非自有内容)以在推销前建立信任。
结构:
Came across this [resource] that addresses [their problem].
Thought it might be useful given [observation about their situation].
[Optional soft pitch]适用场景: 用于预热陌生潜在客户,先建立信任
5. Leader Responsibilities
5. 领导者职责框架
Role-specific questions that prompt reflection.
Structure:
As [title], how are you currently handling [challenge]?
Most [titles] I talk to are dealing with [common problem].
Worth comparing notes?When to use: When targeting specific roles with known pain points
针对特定角色的问题,引发对方反思。
结构:
As [title], how are you currently handling [challenge]?
Most [titles] I talk to are dealing with [common problem].
Worth comparing notes?适用场景: 针对有已知痛点的特定职位时
Combines with
可结合使用的技能
| Skill | Why |
|---|---|
| Apply frameworks to each email in sequence |
| Polish copy after choosing framework |
| See templates using each framework |
| Add hooks to framework structure |
| 技能 | 原因 |
|---|---|
| 将框架应用于序列中的每一封邮件 |
| 选定框架后润色文案 |
| 查看使用各框架的模板 |
| 为框架结构添加个性化钩子 |
Example prompts
示例提示词
Write an email using the "Do the Maths" framework for HR software targeting 500+ employee companies.Which framework should I use for a prospect who just raised Series B?Create a "Challenge of Similar Companies" email for e-commerce brands doing $5-20M revenue.Write an email using the "Do the Maths" framework for HR software targeting 500+ employee companies.Which framework should I use for a prospect who just raised Series B?Create a "Challenge of Similar Companies" email for e-commerce brands doing $5-20M revenue.