coldiq-messaging-templates

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Chinese

ColdIQ Messaging Templates

ColdIQ消息模板

1. Ask Before Pitch (Will Allred)

1. 先询问再推销（Will Allred 提出）

Open-ended question → Trigger/observation → How product solves → PS relevance

Example:

How are you currently handling [challenge]?

Noticed [trigger/observation about their company].

We help companies like yours [solution].

PS - Relevant because [specific trigger]

开放式问题 → 触发点/观察发现 → 产品如何解决 → 附言说明相关性

示例：

你们目前是如何处理[挑战]的？

注意到[关于贵公司的触发点/观察发现]。

我们帮助像你们这样的公司[解决问题]。

附言 - 之所以相关是因为[具体触发点]

2. Not Too Different Persona

2. 相似角色定位

"I work with [similar ICP], they struggle with [problem]..."

Example:

I work with B2B SaaS companies doing $2-5M ARR.

They usually struggle with pipeline predictability.

Is that something you're dealing with at {{company}}?

"我对接[相似理想客户画像]，他们面临[问题]..."

示例：

我对接ARR在200万-500万美元的B2B SaaS公司。

他们通常在销售可预测性方面存在困扰。

{{company}}是否也有这方面的问题？

3. Upfront Value (Jordan Crawford)

3. 前置价值展示（Jordan Crawford 提出）

"Here's [value offering], hope it was helpful..."

Example:

Here's a quick breakdown of your top 3 competitors' outbound strategies.

Hope it's useful.

If you want, I can share how we'd approach it differently for {{company}}.

"这是[提供的价值内容]，希望对您有帮助..."

示例：

这是一份关于您的Top3竞争对手外展策略的简要分析。

希望对您有用。

如果您需要，我可以分享我们针对{{company}}的差异化策略。

4. Leverage Content in Outbound (Ethan Parker)

4. 外展中借力内容（Ethan Parker 提出）

"We've compiled [content] on [how it helps]. Can I send it over?
PS - Relevant because [trigger]"

Example:

We've compiled a playbook on signal-based outbound for B2B SaaS.

Can I send it over?

PS - Relevant because I saw you're hiring SDRs.

"我们整理了[内容]，介绍[其作用]。我可以发给您吗？
附言 - 之所以相关是因为[触发点]"

示例：

我们整理了一份针对B2B SaaS的信号驱动外展操作手册。

我可以发给您吗？

附言 - 之所以相关是因为我看到你们正在招聘SDR。

5. "Why Are You Paying?" (Leif Bisping)

5. “你为何付费”（Leif Bisping 提出）

Set stage with life situation → Obvious choice → Compare to prospect's current solution

Example:

Imagine paying for a gym membership but only using the treadmill.

That's what most companies do with their CRM - pay for 100 features, use 10.

Why are you paying for {{competitor}} when you only need [core feature]?

用生活场景引入 → 显而易见的选择 → 与客户当前解决方案对比

示例：

想象一下，你办了健身房会员，但只使用跑步机。

大多数公司使用CRM时就是如此——为100个功能付费，却只用到10个。

你们正在使用{{competitor}}，但只需要[核心功能]，为何还要付费呢？

6. Case Study Reference

6. 案例参考

Our client [Lead Solution] used to prospect [ICP].

They focused on:
[Problem 1], [Problem 2], [Problem 3].

Since you focus on {{summary}}, might work well if you combined [free resource].

Could I share the outbound campaign they were using to book 35 meetings/month?

我们的客户[Lead Solution]曾对接[理想客户画像]。

他们面临的问题包括：
[问题1]、[问题2]、[问题3]。

鉴于你们专注于{{summary}}，如果结合[免费资源]可能会有不错的效果。

我可以分享他们每月预约35次会议所使用的外展活动方案吗？

Combines with

可搭配使用的技能

Skill	Why
`cold-email-4-sequence`	Use templates as Email 1 variations
`personalization-6-buckets`	Add personalization to templates
`buying-signals-6`	Match template to signal type
`ai-personalization-prompts`	Automate template personalization

技能	原因
`cold-email-4-sequence`	将模板用作首封邮件的变体
`personalization-6-buckets`	为模板添加个性化内容
`buying-signals-6`	根据信号类型匹配对应模板
`ai-personalization-prompts`	自动化模板个性化调整

Example prompts

示例提示词

Write an "Ask Before Pitch" email for a SaaS company targeting RevOps managers.

Create an "Upfront Value" email offering a competitor analysis for marketing agencies.

Use the "Why Are You Paying" template for companies using Outreach.io.

为面向RevOps经理的SaaS公司撰写一封“先询问再推销”邮件。

为营销机构创建一封提供竞争对手分析的“前置价值展示”邮件。

针对使用Outreach.io的公司，运用“你为何付费”模板撰写内容。