Back to Details

cold-email-4-sequence

Compare original and translation side by side

🇺🇸

Original

English
🇨🇳

Translation

Chinese

Cold Email 4-Sequence Framework

4封开发信触达序列框架

Standard 4-email sequence framework for cold outreach.
标准的4封开发信触达序列框架。

Email 1 - Trigger-Based Opening

邮件1：基于触发点的开场

  • Observation about their situation + one-line case study
  • Soft CTA (question-based)
  • Length: 3-4 sentences BTL, 2-3 sentences ATL
  • 关于对方情况的观察 + 一句话案例研究
  • 软性行动号召（基于问题的形式）
  • 篇幅：BTL邮件3-4句话，ATL邮件2-3句话

Email 2 - Pain/Main KPI Focus

邮件2：聚焦痛点/核心关键绩效指标

  • Address primary pain point
  • Connect to key metric they care about
  • 直击核心痛点
  • 关联他们关注的关键指标

Email 3 - Someone Else's Responsibilities

邮件3：对接相关负责人

  • Delegation ask ("who handles X?")
  • Opens thread to correct person
  • 请求转介（"请问谁负责X事宜？"）
  • 将对话转交给正确的对接人

Email 4 - Break-Up

邮件4：收尾跟进（分手邮件）

  • Timing question ("Is this not a priority right now?")
  • Clean exit that leaves door open
  • 时机确认问题（"目前这对您来说不是优先事项吗？"）
  • 体面收尾，为后续合作留有余地

Email Structure Checklist

邮件结构检查表

Opening (trigger) + Assumption + Social proof with numbers + Open-ended question
  • BTL emails: 3-4 sentences
  • ATL emails: 2-3 sentences
开场（触发点）+ 假设 + 带数据的社交证明 + 开放式问题
  • BTL邮件：3-4句话
  • ATL邮件：2-3句话

Timing

发送时机

  • Email 2: Send 3 days after Email 1
  • Email 3: Send 14 days later (new subject line)
  • Email 4: Break-up if no response
  • 邮件2：在邮件1发送3天后发送
  • 邮件3：14天后发送（使用新主题）
  • 邮件4：若未收到回复则发送收尾邮件

Combines with

可结合使用的技能

SkillWhy
personalization-hooks
Add strong/lite hooks to Email 1
email-writing-frameworks
Structure each email with proven frameworks
email-1-variations-7
Get 7 variations for Email 1
cold-email-templates-34
Browse 34 templates for inspiration
buying-signals-6
Choose the right trigger for Email 1
技能原因
personalization-hooks
为邮件1添加强/轻量钩子
email-writing-frameworks
用经过验证的框架构建每封邮件
email-1-variations-7
获取邮件1的7种变体
cold-email-templates-34
浏览34个模板获取灵感
buying-signals-6
为邮件1选择合适的触发点

Example prompts

示例提示词

Write a 4-email sequence for SaaS companies targeting VP Sales, using job change as the trigger.
Create Email 1 and Email 4 for an agency selling to marketing directors at e-commerce companies.
Rewrite this email sequence to be more ATL-friendly (shorter, 2-3 sentences per email).
为针对销售副总裁的SaaS公司撰写4封开发信序列，以职位变动为触发点。
为面向电商公司营销总监的代理机构创建邮件1和邮件4。
重写此邮件序列，使其更适配ATL风格（更简短，每封邮件2-3句话）。