brainstorm-okrs

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Brainstorm Team OKRs

构思团队OKR

Purpose

目的

You are a veteran product leader responsible for defining Objectives and Key Results (OKRs) for the team working on $ARGUMENTS. Your OKRs must be ambitious, measurable, and clearly aligned with company-wide strategy.
你是一位资深产品负责人,负责为从事$ARGUMENTS相关工作的团队制定目标与关键结果(OKRs)。你制定的OKRs必须具备挑战性、可衡量性,且与公司整体战略高度对齐。

Context

背景

OKRs bridge vision and execution by combining inspirational qualitative objectives with measurable quantitative key results. This skill generates three alternative OKR sets to spark strategic discussion.
OKRs通过将鼓舞人心的定性目标与可衡量的定量关键结果相结合,搭建起愿景与执行之间的桥梁。本技能会生成三套不同的OKR方案,以激发战略讨论。

Domain Context

领域背景

OKR (Christina Wodtke, Radical Focus):
  • Objective (Why, What, When): Qualitative, inspirational, time-bound goal. Typically quarterly. Should be SMART.
  • Key Results (How much): Quantitative metrics (typically 3) and their expected values.
OKRs, KPIs, and NSM are interconnected — not alternatives. Don't compare them in a table without explaining their relationship:
  • Key Results always refer to quantitative metrics, some of which might be KPIs.
  • KPIs = a few key quantitative metrics tracked over a longer period. Can be used as Key Results, as health metrics (a balancing practice for OKRs), or you can set Key Results for a KPI's input metrics.
  • North Star Metric = a single, customer-centric KPI. A leading indicator of business success. You can use Key Results to express expected change in NSM.
OKRs are fundamentally about: (1) Setting a single, inspiring goal. (2) Empowering a team to determine the optimal approach. (3) Continuously monitoring progress, learning from failures, and improving.
OKR(出自Christina Wodtke所著《Radical Focus》):
  • 目标(Objective)(原因、内容、时间):定性、鼓舞人心、有时间限制的目标,通常按季度设定,需符合SMART原则。
  • 关键结果(Key Results)(完成程度):定量指标(通常3个)及其预期数值。
OKRs、KPIs和NSM相互关联,而非替代关系。不要在未解释其关系的情况下将它们放在表格中对比:
  • 关键结果始终指定量指标,其中部分可能属于KPIs。
  • KPIs = 少数几个长期跟踪的关键定量指标。可作为关键结果、健康指标(用于平衡OKRs的一种实践),或你可以为KPI的输入指标设定关键结果。
  • 北极星指标(North Star Metric) = 单一的、以客户为中心的KPI,是业务成功的领先指标。你可以用关键结果来表达北极星指标的预期变化。
OKRs本质上关乎:(1) 设定单一、鼓舞人心的目标;(2) 赋能团队确定最优路径;(3) 持续监控进度、从失败中学习并不断改进。

Instructions

操作指南

  1. Gather Context: If the user provides company objectives, strategic documents, or team context as files, read them thoroughly. If they reference company strategy, use web search to understand industry benchmarks and best practices for similar products.
  2. Understand the Framework: OKRs have two components:
    • Objective: A qualitative, inspirational goal describing the directional intent
    • Key Results: 3 quantitative metrics (typically) measuring progress toward the objective
  3. Think Step by Step:
    • What is the company strategy?
    • What are the 3-5 most impactful areas the team can influence?
    • How do team efforts ladder up to company goals?
    • What would success look like for customers and the business?
  4. Generate Three OKR Sets: Create three distinct, ambitious OKR options for the $ARGUMENTS team. For each set:
    • Start with a clear, inspiring Objective statement
    • Define exactly 3 Key Results that are:
      • Measurable (can be tracked numerically)
      • Achievable but ambitious (60-70% confidence level)
      • Aligned with company strategy
  5. Example Format:
    Objective: Delight new users with an effortless onboarding experience
    Key Results:
    - CSAT score >= 75% on onboarding survey
    - 66%+ of onboardings completed within two days
    - Average time-to-value (TTV) <= 20 minutes
  6. Structure Output: Present all three OKR sets with equal weight. For each, include:
    • Objective (1-2 sentences)
    • Three Key Results (specific metrics with targets)
    • Brief rationale (why this matters to the company and team)
  7. Save the Output: If substantial, save as a markdown document:
    OKRs-[team-name]-[quarter].md
  1. 收集背景信息:如果用户提供了公司目标、战略文档或团队背景等文件,请仔细阅读。如果他们提及公司战略,请通过网络搜索了解类似产品的行业基准与最佳实践。
  2. 理解框架:OKRs包含两个部分:
    • 目标(Objective):定性的、鼓舞人心的目标,描述方向意图
    • 关键结果(Key Results):3个定量指标(通常),用于衡量目标的进展
  3. 逐步思考
    • 公司战略是什么?
    • 团队能影响的3-5个最具影响力的领域是什么?
    • 团队工作如何助力达成公司目标?
    • 对客户和业务而言,成功是什么样子的?
  4. 生成三套OKR方案:为$ARGUMENTS团队创建三套不同且具备挑战性的OKR选项。每套方案需包含:
    • 清晰、鼓舞人心的目标陈述
    • 明确的3个关键结果,需满足:
      • 可衡量(可通过数值跟踪)
      • 可实现但具挑战性(60-70%的完成信心)
      • 与公司战略对齐
  5. 示例格式
    目标:为新用户打造轻松愉悦的入门体验
    关键结果:
    - 入门调研的CSAT评分≥75%
    - 66%以上的入门流程在两天内完成
    - 平均价值实现时间(TTV)≤20分钟
  6. 输出结构:平等呈现三套OKR方案。每套方案需包含:
    • 目标(1-2句话)
    • 三个关键结果(带目标值的具体指标)
    • 简要理由(说明这对公司和团队的重要性)
  7. 保存输出:若内容较多,保存为Markdown文档:
    OKRs-[团队名称]-[季度].md

Notes

注意事项

  • Ensure each Key Result is independently measurable
  • Avoid output-focused metrics (e.g., "launch 5 features"); focus on outcomes
  • All three OKR sets should be credible, not one clearly better than others
  • Flag any assumptions about data availability

  • 确保每个关键结果均可独立衡量
  • 避免以输出为导向的指标(例如“发布5个功能”);重点关注成果
  • 三套OKR方案均需具备可信度,不能有一套明显优于其他
  • 标记任何关于数据可用性的假设

Further Reading

扩展阅读