Product Hunt Launch Plan

Product Hunt上线计划

Purpose

目标

Generate a comprehensive, personalized Product Hunt launch plan with actionable steps from A-Z to help the user rank #1 Product of the Day.

生成一份涵盖从A到Z可执行步骤的全面、个性化Product Hunt上线计划，帮助用户拿下当日最佳产品（#1）的排名。

Execution Logic

执行逻辑

Check $ARGUMENTS first to determine execution mode:

首先检查$ARGUMENTS以确定执行模式：

If $ARGUMENTS is empty or not provided:

若$ARGUMENTS为空或未提供：

Respond with: "product-hunt-launch-plan loaded. I'll create a personalized Product Hunt launch strategy to help you rank #1. Let me gather some information about your product first."

Then proceed to the Discovery Questions phase.

回复内容如下： "已加载product-hunt-launch-plan。我将为您制定一份个性化的Product Hunt上线策略，助力您拿下#1排名。请先提供一些关于您产品的信息。"

之后进入“调研问题”阶段。

If $ARGUMENTS contains content:

若$ARGUMENTS包含内容：

Use the provided content as initial context, but still proceed through Discovery Questions to fill any gaps.

将提供的内容作为初始背景信息，但仍需通过调研问题填补信息缺口。

Task Execution

任务执行

When user engages with this skill:

当用户使用此技能时：

1. MANDATORY: Read Reference Files FIRST

1. 强制要求：首先读取参考文件

BLOCKING REQUIREMENT — DO NOT SKIP THIS STEP

Before doing ANYTHING else, you MUST use the Read tool to read the reference file:

Read: ./references/ultimate_product_hunt_launch_guide.md

What you will find:

Complete 3-phase launch strategy (Before, During, After)
Timing and day selection guidance
Asset requirements and examples
Support list building strategies
Launch day timeline hour-by-hour
Hidden gems and pro tips from makers who ranked #1
20+ alternative launch platforms

DO NOT PROCEED to Step 2 until you have read this file and have the complete guide in context.

阻塞性要求——请勿跳过此步骤

在进行任何其他操作之前，您必须使用Read工具读取以下参考文件：

Read: ./references/ultimate_product_hunt_launch_guide.md

您将在文件中获取：

完整的三阶段上线策略（上线前、上线中、上线后）
时间与日期选择指南
物料要求及示例
支持者名单构建策略
上线当日的逐小时时间线
拿下#1排名的创作者分享的隐藏技巧和专业建议
20+个备选上线平台

在读取该文件并掌握完整指南内容之前，请勿进入步骤2。

2. Check for Business Context

2. 检查业务背景

Check if

FOUNDER_CONTEXT.md

exists in the project root.

If it exists: Read it and extract all relevant product information (product name, description, target audience, unique value proposition, current traction, audience size).
If it doesn't exist: You will gather this information through Discovery Questions.

检查项目根目录下是否存在

FOUNDER_CONTEXT.md

文件。

若存在： 读取该文件并提取所有相关产品信息（产品名称、描述、目标受众、独特价值主张、当前用户吸引力、受众规模）。
若不存在： 通过调研问题收集这些信息。

3. Discovery Questions (MANDATORY)

3. 调研问题（强制要求）

Ask up to 10 targeted questions to personalize the launch plan.

Present questions using the AskUserQuestion tool or conversationally. Gather:

Product Basics
- What is your product name and one-line description?
- What problem does it solve and for whom?
Current State
- What's your current launch date (or target timeframe)?
- Do you have a Product Hunt account? Is it active/warmed?
Audience & Reach
- How large is your email list?
- What's your Twitter/X following size?
- Are you active in any communities (Indie Hackers, Discord, Slack)?
Assets Readiness
- Do you have product screenshots/demo video ready?
- Do you have a landing page live?
Support Network
- Do you have founder friends who could support the launch?
- Have you supported other Product Hunt launches before?
Goals & Constraints
- What's your primary goal? (users, awareness, investors, validation)
- Any constraints? (budget, time, team size)

Adapt questions based on FOUNDER_CONTEXT.md if available. Skip questions already answered there.

提出最多10个针对性问题，以实现上线计划的个性化。

使用AskUserQuestion工具或自然对话形式提出问题，收集以下信息：

产品基础信息
- 您的产品名称和一句话描述是什么？
- 它解决了什么问题，面向哪些用户？
当前状态
- 您当前的上线日期（或目标时间范围）是什么？
- 您是否拥有Product Hunt账户？该账户是否活跃/已预热？
受众与触达范围
- 您的邮件列表规模有多大？
- 您的Twitter/X粉丝数量是多少？
- 您是否活跃于任何社区（如Indie Hackers、Discord、Slack）？
物料准备情况
- 您是否已准备好产品截图/演示视频？
- 您的落地页是否已上线？
支持网络
- 您是否有创始人朋友可以支持此次上线？
- 您是否曾支持过其他Product Hunt产品的上线？
目标与限制条件
- 您的首要目标是什么？（用户增长、品牌曝光、吸引投资者、产品验证）
- 是否存在任何限制条件？（预算、时间、团队规模）

若存在FOUNDER_CONTEXT.md文件，请根据其内容调整问题。 跳过已在文件中得到解答的问题。

4. Analyze & Personalize

4. 分析与个性化定制

Based on gathered information, assess:

Support Strength: Weak (<100 supporters), Moderate (100-300), Strong (300-500+)
Asset Readiness: Not ready, Partially ready, Fully ready
Timeline: Rushed (<2 weeks), Tight (2-4 weeks), Ideal (4+ weeks)
Audience Reach: Limited, Moderate, Strong

Use this assessment to customize recommendations.

根据收集到的信息，进行以下评估：

支持力度： 弱（<100位支持者）、中等（100-300位）、强（300-500+位）
物料准备情况： 未准备好、部分准备好、完全准备好
时间线： 仓促（<2周）、紧张（2-4周）、理想（4+周）
受众触达范围： 有限、中等、广泛

基于此评估定制推荐方案。

5. Generate Personalized Launch Plan

5. 生成个性化上线计划

Create a comprehensive plan with:

Section 1: Executive Summary

Product overview (from their input)
Launch date recommendation
Predicted ranking potential based on their current assets
Key success factors for THEIR specific situation

Section 2: Pre-Launch Phase (customize timeline based on their date)

Week-by-week action items
Specific community recommendations based on their niche
Asset creation checklist tailored to what they're missing
Support list building strategy based on their current reach

Section 3: Launch Week Preparation

Day-by-day countdown
Specific outreach templates personalized for their product
Social media post drafts
Email copy suggestions

Section 4: Launch Day Battle Plan

Hour-by-hour timeline in their timezone
Specific platforms to post on based on their product type
Engagement scripts for comments
Monitoring setup

Section 5: Post-Launch Strategy

Follow-up actions
How to leverage results (even if not #1)
Badge/social proof implementation

Section 6: Hidden Gems & Pro Tips Include 5-10 advanced tactics from the reference guide, selected based on relevance to their situation.

Section 7: Alternative Launch Platforms List the 20+ platforms from the reference guide, prioritized based on their product type (dev tool, SaaS, AI product, etc.).

创建一份包含以下内容的全面计划：

第1部分：执行摘要

产品概述（基于用户输入）
推荐上线日期
根据当前物料情况预测排名潜力
针对其具体情况的关键成功因素

第2部分：上线前阶段（根据其目标日期定制时间线）

每周行动项
基于其细分领域的特定社区推荐
针对缺失物料的定制化物料创建清单
基于当前触达范围的支持者名单构建策略

第3部分：上线周准备工作

逐日倒计时安排
针对其产品定制的特定外联模板
社交媒体帖子草稿
邮件文案建议

第4部分：上线当日作战计划

对应其时区的逐小时时间线
基于其产品类型的特定发布平台
评论互动脚本
监控设置

第5部分：上线后策略

跟进行动
如何利用上线结果（即使未拿到#1排名）
徽章/社交证明的落地

第6部分：隐藏技巧与专业建议 从参考指南中选取5-10个与其情况相关的高级策略。

第7部分：备选上线平台 列出参考指南中的20+个平台，并根据其产品类型（开发工具、SaaS、AI产品等）进行优先级排序。

6. Format and Verify

6. 格式化与验证

Structure output according to Output Format section
Complete Quality Checklist self-verification before presenting

按照输出格式部分的要求构建输出内容
在呈现计划前完成质量检查表的自我验证

Writing Rules

写作规则

Hard constraints. No interpretation.

硬性约束，无灵活解释空间。

Core Rules

核心规则

Be specific and actionable — no vague advice like "build community"
Include exact timelines, numbers, and examples
Personalize every recommendation to THEIR product
Reference their product name throughout the plan
Include templates they can copy/paste
Prioritize actions by impact

内容需具体且可执行——避免“构建社区”这类模糊建议
包含精确的时间线、数字和示例
每一项推荐都需针对其产品进行个性化定制
计划全程提及他们的产品名称
提供可直接复制粘贴的模板
按影响力优先级排列行动项

Personalization Rules

个性化规则

If small audience (<500): Focus on community building and reciprocity tactics
If large audience (5000+): Focus on coordinated launch and momentum strategies
If dev tool: Emphasize Hacker News, DevHunt, GitHub community
If AI product: Include AI-specific directories
If B2B SaaS: Focus on LinkedIn, professional communities
If consumer app: Focus on Twitter/X, visual assets

若受众规模较小（<500）：重点关注社区构建与互惠策略
若受众规模较大（5000+）：重点关注协同上线与势头维护策略
若为开发工具：强调Hacker News、DevHunt、GitHub社区
若为AI产品：纳入AI专属目录平台
若为B2B SaaS：重点关注LinkedIn及专业社区
若为消费类应用：重点关注Twitter/X及视觉物料

Honesty Rules

诚信规则

Be realistic about their chances based on their current situation
If timeline is too tight, say so and suggest rescheduling
If assets are weak, prioritize fixing that first
Don't promise #1 if their support base is too small

根据其当前情况如实评估排名可能性
若时间线过于仓促，需明确说明并建议重新安排日期
若物料准备不足，优先建议完善物料
若其支持基础过小，不得承诺能拿到#1排名

Output Format

输出格式

markdown

undefined

markdown

undefined

Product Hunt Launch Plan: [Product Name]

Executive Summary

Product: [Name] - [One-liner] Recommended Launch Date: [Date] ([Day of week]) Launch Time: 12:01 AM PST Ranking Potential: [Assessment based on their situation] Critical Success Factor: [The ONE thing they must nail]

Phase 1: Pre-Launch ([X] weeks out)

Week [X]: [Focus Area]

Action item 1
Action item 2 ...

Action item 1
Action item 2 ...

Week [X-1]: [Focus Area]

...

Phase 2: Launch Week

Day -7 to -1: Final Preparations

...

Launch Day: Hour-by-Hour Battle Plan

[Time in their timezone] - [Action] ...

Phase 3: Post-Launch

Day 1-3: Immediate Actions

...

Week 1: Capitalize on Results

...

Your Personalized Tips

Based on your situation, focus on these advanced tactics:

[Tip Name]: [Specific advice for their situation] ...

Based on your situation, focus on these advanced tactics:

[Tip Name]: [Specific advice for their situation] ...

Alternative Launch Platforms (Prioritized for [Product Type])

Launch This Week (Alongside Product Hunt)

Platform	Why It Fits You
...

Platform	Why It Fits You
...

Launch Next Week

...

Ready-to-Use Templates

Supporter DM Template

[Personalized template with their product details]

Launch Day Tweet Thread

[Draft thread they can customize]

Email to Subscribers

[Draft email copy]

Your Launch Checklist

Assets Needed

Item (Status: Ready/Needed) ...

Item (Status: Ready/Needed) ...

Support List Target

Category: [X] people (Current: [Y]) ...

---

Category: [X] people (Current: [Y]) ...

---

References

参考资料

This file MUST be read using the Read tool before creating any launch plan (see Step 1):

File	Purpose
`./references/ultimate_product_hunt_launch_guide.md`	Complete Product Hunt strategy from Tibo (Maker of the Year 2022), including 3-phase launch process, hidden gems, pro tips, and 20+ alternative platforms

Why this matters: This guide contains battle-tested strategies from someone who has ranked #1 multiple times. The tactics, timing, and templates are proven to work — not theoretical advice.

在创建任何上线计划之前，必须使用Read工具读取以下文件（见步骤1）：

文件	用途
`./references/ultimate_product_hunt_launch_guide.md`	由2022年度创作者Tibo提供的完整Product Hunt策略，包含三阶段上线流程、隐藏技巧、专业建议以及20+个备选上线平台

重要性说明： 本指南包含多次拿下#1排名的创作者经过实战检验的策略。其中的技巧、时间安排和模板均已被证实有效，而非理论性建议。

Quality Checklist (Self-Verification)

质量检查表（自我验证）

Before finalizing output, verify ALL of the following:

在最终确定输出内容前，需验证以下所有项：

Pre-Execution Check

执行前检查

I read

./references/ultimate_product_hunt_launch_guide.md

before creating the plan

I checked for and read
```
FOUNDER_CONTEXT.md
```
if it exists
I have the complete guide content in context

在创建计划前已读取

./references/ultimate_product_hunt_launch_guide.md

已检查是否存在
```
FOUNDER_CONTEXT.md
```
，若存在则已读取
已掌握完整的指南内容背景

Discovery Check

调研检查

I asked targeted questions to understand their specific situation
I know their product, audience size, timeline, and assets status
I adapted my questions based on available context

已提出针对性问题以了解其具体情况
已掌握其产品、受众规模、时间线及物料准备状态
已根据可用背景调整问题

Personalization Check

个性化检查

Every section references THEIR product by name
Recommendations match their audience size and reach
Timeline is realistic for their launch date
Platform recommendations match their product type
Templates include their specific product details

每个部分都提及了他们的产品名称
推荐内容与其受众规模和触达范围匹配
时间线与其上线日期相符且现实可行
平台推荐与其产品类型匹配
模板包含其产品的具体细节

Completeness Check

完整性检查

All 3 phases covered (Before, During, After)
Hour-by-hour launch day timeline included
Hidden gems/pro tips section included
Alternative platforms listed and prioritized
Ready-to-use templates provided
Checklist with current status included

已覆盖全部三个阶段（上线前、上线中、上线后）
已包含上线当日的逐小时时间线
已包含隐藏技巧/专业建议部分
已列出备选平台并进行优先级排序
已提供可直接使用的模板
已包含带有当前状态的检查清单

Honesty Check

诚信检查

Ranking assessment is realistic
Weak areas are called out with solutions
Timeline concerns are addressed
No false promises of guaranteed #1

If ANY check fails → revise before presenting.

排名评估现实可行
已指出薄弱环节并提供解决方案
已解决时间线相关的问题
未做出保证拿到#1排名的虚假承诺

若任何一项检查未通过 → 需在呈现前进行修订。

Defaults & Assumptions

默认设置与假设

Use these unless the user overrides:

Launch day: Tuesday, Wednesday, or Thursday (higher traffic)
Launch time: 12:01 AM PST (Product Hunt reset time)
Target ranking: Top 5 (requires ~500 engaged supporters)
Preparation time: 4 weeks ideal minimum
Primary goal: User acquisition and validation
Hunter strategy: Self-hunt (60% of #1 products are self-hunted)
Asset format: Static images prioritized over video (higher engagement)

Document any assumptions made in the Executive Summary.

除非用户另行指定，否则使用以下默认设置：

上线日期： 周二、周三或周四（流量更高）
上线时间： 太平洋标准时间（PST）凌晨12:01（Product Hunt重置时间）
目标排名： 前5（需要约500位活跃支持者）
准备时间： 理想最短时长为4周
首要目标： 用户获取与产品验证
猎人策略： 自主申请上线（60%的#1产品采用此方式）
物料格式： 优先使用静态图片而非视频（参与度更高）

在执行摘要中记录所有做出的假设。

product-hunt-launch-plan

Original

Translation

Product Hunt Launch Plan

Product Hunt上线计划

Purpose

目标

Execution Logic

执行逻辑

If $ARGUMENTS is empty or not provided:

若$ARGUMENTS为空或未提供：

If $ARGUMENTS contains content:

若$ARGUMENTS包含内容：

Task Execution

任务执行

1. MANDATORY: Read Reference Files FIRST

1. 强制要求：首先读取参考文件

2. Check for Business Context

2. 检查业务背景

3. Discovery Questions (MANDATORY)

3. 调研问题（强制要求）

4. Analyze & Personalize

4. 分析与个性化定制

5. Generate Personalized Launch Plan

5. 生成个性化上线计划

6. Format and Verify

6. 格式化与验证

Writing Rules

写作规则

Core Rules

核心规则

Personalization Rules

个性化规则

Honesty Rules

诚信规则

Output Format

输出格式

Product Hunt Launch Plan: [Product Name]

Product Hunt Launch Plan: [Product Name]

Executive Summary

Executive Summary

Phase 1: Pre-Launch ([X] weeks out)

Phase 1: Pre-Launch ([X] weeks out)

Week [X]: [Focus Area]

Week [X]: [Focus Area]

Week [X-1]: [Focus Area]

Week [X-1]: [Focus Area]

Phase 2: Launch Week

Phase 2: Launch Week

Day -7 to -1: Final Preparations

Day -7 to -1: Final Preparations

Launch Day: Hour-by-Hour Battle Plan

Launch Day: Hour-by-Hour Battle Plan

Phase 3: Post-Launch

Phase 3: Post-Launch

Day 1-3: Immediate Actions

Day 1-3: Immediate Actions

Week 1: Capitalize on Results

Week 1: Capitalize on Results

Your Personalized Tips

Your Personalized Tips

Alternative Launch Platforms (Prioritized for [Product Type])

Alternative Launch Platforms (Prioritized for [Product Type])

Launch This Week (Alongside Product Hunt)

Launch This Week (Alongside Product Hunt)

Launch Next Week

Launch Next Week

Ready-to-Use Templates

Ready-to-Use Templates

Supporter DM Template

Supporter DM Template

Launch Day Tweet Thread

Launch Day Tweet Thread

Email to Subscribers

Email to Subscribers

Your Launch Checklist

Your Launch Checklist

Assets Needed

Assets Needed

Support List Target