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lead-magnet-generator

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Chinese

Lead Magnet Generator

Lead Magnet 生成器

Purpose

用途

Generate 2 viral lead magnet posts that get your audience to comment a trigger word in exchange for a free resource, maximizing engagement and DM opt-ins.
生成2篇病毒式Lead Magnet帖子，引导受众评论触发词以换取免费资源，最大化用户互动和私信订阅量。

Execution Logic

执行逻辑

Check $ARGUMENTS first to determine execution mode:
首先检查$ARGUMENTS以确定执行模式：

If $ARGUMENTS is empty or not provided:

若$ARGUMENTS为空或未提供：

Respond with: "lead-magnet-generator loaded, proceed with additional instructions"
Then wait for the user to provide their requirements in the next message.
回复： "lead-magnet-generator loaded, proceed with additional instructions"
然后等待用户在下一条消息中提供需求。

If $ARGUMENTS contains content:

若$ARGUMENTS包含内容：

Proceed immediately to Task Execution (skip the "loaded" message).
直接进入任务执行环节（跳过“已加载”提示）。

Task Execution

任务执行

When user requirements are available (either from initial $ARGUMENTS or follow-up message):
当用户需求可用时（来自初始$ARGUMENTS或后续消息）：

1. MANDATORY: Read Reference Files FIRST

1. 强制要求：先读取参考文件

BLOCKING REQUIREMENT — DO NOT SKIP THIS STEP
Before doing ANYTHING else, you MUST use the Read tool to read ALL reference files:
Read: ./references/lead-magnet-patterns.md
Read: ../viral-hook-creator/references/hook-patterns.md
Read: ../viral-hook-creator/references/trigger_words.md
What you will find:
  • lead-magnet-patterns.md: Lead magnet post structures, value framing techniques, and CTA patterns
  • hook-patterns.md: 18 proven viral hook patterns with templates and psychology (from viral-hook-creator)
  • trigger_words.md: Four categories of viral trigger words (from viral-hook-creator)
DO NOT PROCEED to Step 2 until you have read ALL three files and have the patterns loaded in context.
必须执行的要求——请勿跳过此步骤
在进行任何操作之前，你必须使用Read工具读取所有参考文件：
Read: ./references/lead-magnet-patterns.md
Read: ../viral-hook-creator/references/hook-patterns.md
Read: ../viral-hook-creator/references/trigger_words.md
文件内容说明：
  • lead-magnet-patterns.md：Lead Magnet帖子结构、价值塑造技巧和CTA模式
  • hook-patterns.md：18种经过验证的病毒式钩子模式，包含模板和心理学依据（来自viral-hook-creator）
  • trigger_words.md：四类病毒式触发词（来自viral-hook-creator）
在读取完所有三个文件并掌握其中的模式之前，请勿进入步骤2。

2. Check for Business Context

2. 检查业务背景

Check if 
FOUNDER_CONTEXT.md
exists in the project root.
  • If it exists: Read it and use the business context to personalize your output (industry terminology, audience, brand voice, authority metrics).
  • If it doesn't exist: Proceed using defaults from the "Defaults & Assumptions" section.
检查项目根目录下是否存在
FOUNDER_CONTEXT.md
文件。
  • 若存在：读取该文件，并利用业务背景个性化输出（行业术语、受众群体、品牌调性、权威数据）。
  • 若不存在：按照“默认设置与假设”部分的内容执行。

3. Analyze Input

3. 分析输入信息

From the user's requirements, extract:
  • Lead magnet: What are they giving away? (framework, template, checklist, course, etc.)
  • Credibility hook: What effort/research backs it? (X hours studying, X months building, X years experience)
  • Inside contents: What does the lead magnet contain? (for the detailed version)
  • Value anchor: Price point to anchor value ($99, $199, etc.) or scarcity (will charge X in Y days)
  • Trigger word: What word should people comment? (default: relevant keyword in CAPS)
  • Platform: Twitter/X or LinkedIn
For any missing information, apply defaults from Defaults & Assumptions or ask the user.
从用户需求中提取以下信息：
  • Lead Magnet：赠送的资源是什么？（框架、模板、清单、课程等）
  • 可信度钩子：背后有哪些投入/研究支撑？（例如：73小时研究、3个月打造、5年经验）
  • 核心内容：Lead Magnet包含哪些内容？（用于详细版帖子）
  • 价值锚点：用于锚定价值的价格（如99美元、199美元）或稀缺性设定（如Y天后将收费X美元）
  • 触发词：受众需要评论什么词？（默认：相关关键词大写）
  • 平台：Twitter/X 或 LinkedIn
对于缺失的信息，使用“默认设置与假设”中的内容，或向用户询问。

4. Generate Lead Magnet Posts

4. 生成Lead Magnet帖子

Step 4a: Generate Opening Hooks FIRST Using the hook patterns and trigger words from viral-hook-creator (read in Step 1), generate exactly 2 opening hook options:
  1. Select 2 different patterns from hook-patterns.md that fit the lead magnet topic
  2. Integrate 1-2 trigger words from trigger_words.md into each hook
  3. Each hook should be 1-2 lines that create curiosity about the lead magnet
These hooks will serve as the opening lines for both post versions.
Step 4b: Build Complete Posts Using the best hook from 4a, create exactly 2 versions:
Version 1: Quick Format Structure:
[Opening hook from Step 4a]

[What you created from it]

[Value anchor - could charge $X / will charge $X soon]

Comment "[WORD]" and I'll send it to you for free (must be following)
Version 2: Detailed Format Structure:
[Opening hook from Step 4a]

[What you built from it]

Inside you'll find:

→ [Benefit/content 1]
→ [Benefit/content 2]
→ [Benefit/content 3]
→ [Benefit/content 4]

Want the full [playbook/framework/guide]?

Comment "[WORD]" and I'll send it to you.

(Must be following)
Platform Adaptation:
  • Twitter/X: Use the standard CTA endings above
  • LinkedIn: Replace the CTA ending with:
1. Connect with me
2. Comment "[WORD]"

I'll send it straight to your DMs.

P.S. Repost for priority in the queue
步骤4a：先生成开头钩子 利用viral-hook-creator中的钩子模式和触发词（步骤1中读取的内容），生成恰好2个开头钩子选项：
  1. 从hook-patterns.md中选择2种适合Lead Magnet主题的不同模式
  2. 在每个钩子中融入1-2个来自trigger_words.md的触发词
  3. 每个钩子为1-2行内容，引发受众对Lead Magnet的好奇心
这些钩子将作为两个版本帖子的开头。
步骤4b：构建完整帖子 使用步骤4a中最优的钩子，创建恰好2个版本的帖子：
版本1：简洁版格式 结构：
[步骤4a中的开头钩子]

[你基于钩子打造的内容]

[价值锚点——例如：本可收费X美元/即将收费X美元]

评论“[关键词]”，我会免费发给你（需关注我）
版本2：详细版格式 结构：
[步骤4a中的开头钩子]

[你基于钩子打造的内容]

核心内容包括：

→ [收益/内容1]
→ [收益/内容2]
→ [收益/内容3]
→ [收益/内容4]

想要完整的[手册/框架/指南]？

评论“[关键词]”，我会发给你。

（需关注我）
平台适配：
  • Twitter/X：使用上述标准CTA结尾
  • LinkedIn：将CTA结尾替换为：
1. 与我建立连接
2. 评论“[关键词]”

我会直接发送至你的私信。

附：转发可优先获取

5. Format and Verify

5. 格式调整与验证

  • Structure output according to Output Format section
  • Complete Quality Checklist self-verification before presenting output
  • 按照“输出格式”部分的要求整理输出内容
  • 在呈现输出前，完成“质量检查表”的自我验证

Writing Rules

写作规则

Hard constraints. No interpretation.
硬性约束，无需灵活解读。

Core Rules

核心规则

  • Lead with the credibility hook (effort, time, research, experience)
  • Use specific numbers: "73 hours" not "many hours", "3 months" not "a long time"
  • Value anchor must feel real and justified
  • Trigger word should be relevant and memorable (usually the lead magnet type in CAPS)
  • "Must be following" is required for Twitter/X (enables DMs)
  • Keep it conversational, not salesy
  • No emojis
  • No hashtags in the main copy
  • 以可信度钩子开头（投入、时间、研究、经验）
  • 使用具体数字：例如“73小时”而非“数小时”，“3个月”而非“很长时间”
  • 价值锚点必须真实合理
  • 触发词需相关且易记（通常为Lead Magnet类型的大写形式）
  • Twitter/X平台的帖子必须包含“需关注我”（以便发送私信）
  • 语气口语化，避免销售感
  • 禁止使用表情符号
  • 正文内容中禁止使用话题标签

Format-Specific Rules

格式特定规则

  • Quick Format: 4-5 short paragraphs max. Punchy. Gets to the CTA fast.
  • Detailed Format: Always use arrows (→) for the list. 3-5 bullet points. Each bullet is a specific benefit or content piece.
  • 简洁版格式：最多4-5个短段落，简洁有力，快速引导至CTA
  • 详细版格式：列表必须使用箭头（→），包含3-5个项目符号，每个项目为具体的收益或内容

Platform-Specific Rules

平台特定规则

  • Twitter/X:
    • Character limit doesn't apply (this is a thread opener or long post)
    • End with: 
      Comment "[WORD]" and I'll send it to you for free (must be following)
    • OR: 
      Like + Comment "[WORD]" and it's yours for free. (Must be following so I can DM you)
  • LinkedIn:
    • Professional but still direct
    • End with the numbered CTA format: 
      1. Connect with me
2. Comment "[WORD]"

I'll send it straight to your DMs.

P.S. Repost for priority in the queue
  • Twitter/X：
    • 无字符限制（可作为帖子线程开头或长帖）
    • 结尾使用：
      评论“[关键词]”，我会免费发给你（需关注我）
    • 或：
      点赞+评论“[关键词]”，即可免费获取。（需关注我以便发送私信）
  • LinkedIn：
    • 专业但直接
    • 结尾使用编号式CTA格式： 
      1. 与我建立连接
2. 评论“[关键词]”

我会直接发送至你的私信。

附：转发可优先获取

Opening Hook Rules

开头钩子规则

  • Opening hooks MUST use patterns from viral-hook-creator's hook-patterns.md
  • Integrate 1-2 trigger words from trigger_words.md
  • Each hook should create curiosity and establish credibility in 1-2 lines
  • Common patterns that work well for lead magnets: Authority Credibility, Data-Driven Insight, Time Investment
  • 开头钩子必须使用viral-hook-creator的hook-patterns.md中的模式
  • 融入1-2个来自trigger_words.md的触发词
  • 每个钩子为1-2行内容，引发好奇心并建立可信度
  • 适用于Lead Magnet的常见模式：权威可信度、数据驱动洞察、时间投入

Value Anchor Patterns

价值锚点模式

  • "Could easily charge $X for this."
  • "Will charge $X for it in Y days."
  • "This would cost $X from a consultant."
  • "Normally $X. Free for the next 48 hours."
  • “本可轻松为此收费X美元。”
  • “Y天后将收费X美元。”
  • “若找顾问制作需花费X美元。”
  • “原价X美元，未来48小时免费。”

Output Format

输出格式

markdown
undefined
markdown
undefined

Lead Magnet Brief

Lead Magnet 概要

Lead magnet: [What they're giving away] Credibility: [The effort/research/experience behind it] Value anchor: [$X or scarcity framing] Trigger word: [WORD] Platform: [Twitter/X or LinkedIn]
Lead Magnet： [赠送的资源] 可信度： [背后的投入/研究/经验] 价值锚点： [X美元或稀缺性设定] 触发词： [关键词] 平台： [Twitter/X 或 LinkedIn]

Opening Hook Options

开头钩子选项

(Generated using viral-hook-creator patterns)
（使用viral-hook-creator模式生成）

Hook 1: [Pattern Name]

钩子1：[模式名称]

[Hook text - 1-2 lines]
[钩子内容 - 1-2行]

Hook 2: [Pattern Name]

钩子2：[模式名称]

[Hook text - 1-2 lines]
[钩子内容 - 1-2行]

Version 1: Quick Format

版本1：简洁版格式

[Full post using Hook 1 or 2 as opener]
[以钩子1或2为开头的完整帖子]

Version 2: Detailed Format

版本2：详细版格式

[Full post using Hook 1 or 2 as opener]

**Example (Twitter/X):**

```markdown
[以钩子1或2为开头的完整帖子]

**示例（Twitter/X）：**

```markdown

Lead Magnet Brief

Lead Magnet 概要

Lead magnet: Product Hunt launch checklist (Claude Skill) Credibility: 3 months studying every #1 Product Hunt launch Value anchor: Could charge $99 Trigger word: SKILL Platform: Twitter/X
Lead Magnet： Product Hunt 发布清单（Claude Skill） 可信度： 花费3个月研究每一个登顶Product Hunt的发布案例 价值锚点： 本可收费99美元 触发词： SKILL 平台： Twitter/X

Opening Hook Options

开头钩子选项

(Generated using viral-hook-creator patterns)
（使用viral-hook-creator模式生成）

Hook 1: Authority Credibility

钩子1：权威可信度

I spent 3 months studying every #1 Product Hunt launch.
我花费3个月研究了每一个登顶Product Hunt的发布案例。

Hook 2: Data-Driven Insight

钩子2：数据驱动洞察

I analyzed 247 Product Hunt launches that hit #1. Here's what they all had in common.
我分析了247个登顶Product Hunt的发布案例，发现了它们的共性。

Version 1: Quick Format

版本1：简洁版格式

I spent 3 months studying every #1 Product Hunt launch.
Then I built a Claude Skill that gives you a personalized launch checklist based on YOUR product.
Could easily charge $99 for this.
Comment "SKILL" and I'll send it to you for free (must be following)
我花费3个月研究了每一个登顶Product Hunt的发布案例。
随后我打造了一款Claude Skill，可为你提供基于产品的个性化发布清单。
本可轻松为此收费99美元。
评论“SKILL”，我会免费发给你（需关注我）

Version 2: Detailed Format

版本2：详细版格式

I spent 3 months studying every #1 Product Hunt launch.
Then I built a Claude Skill that creates a personalized launch checklist based on YOUR product.
Inside you'll find:
→ Pre-launch timeline with exact tasks for each day → Hunter outreach templates that actually get responses → Community building tactics the top launches used → Launch day hour-by-hour checklist
Want the full playbook?
Comment "SKILL" and I'll send it to you.
(Must be following)

**Example (LinkedIn):**

```markdown
我花费3个月研究了每一个登顶Product Hunt的发布案例。
随后我打造了一款Claude Skill，可为你生成基于产品的个性化发布清单。
核心内容包括：
→ 发布前时间表，包含每天的具体任务 → 能获得回复的Hunter沟通模板 → 头部发布案例使用的社区建设策略 → 发布当天的逐小时清单
想要完整的手册？
评论“SKILL”，我会发给你。
（需关注我）

**示例（LinkedIn）：**

```markdown

Version 1: Quick Format

版本1：简洁版格式

I spent 3 months studying every #1 Product Hunt launch.
Then I built a tool that gives you a personalized launch checklist based on YOUR product.
Could easily charge $99 for this.
  1. Connect with me
  2. Comment "SKILL"
I'll send it straight to your DMs.
P.S. Repost for priority in the queue
我花费3个月研究了每一个登顶Product Hunt的发布案例。
随后我打造了一款工具，可为你提供基于产品的个性化发布清单。
本可轻松为此收费99美元。
  1. 与我建立连接
  2. 评论“SKILL”
我会直接发送至你的私信。
附：转发可优先获取

Version 2: Detailed Format

版本2：详细版格式

I spent 3 months studying every #1 Product Hunt launch.
Then I built a tool that creates a personalized launch checklist based on YOUR product.
Inside you'll find:
→ Pre-launch timeline with exact tasks for each day → Hunter outreach templates that actually get responses → Community building tactics the top launches used → Launch day hour-by-hour checklist
Want the full playbook?
  1. Connect with me
  2. Comment "SKILL"
I'll send it straight to your DMs.
P.S. Repost for priority in the queue

---
我花费3个月研究了每一个登顶Product Hunt的发布案例。
随后我打造了一款工具，可为你生成基于产品的个性化发布清单。
核心内容包括：
→ 发布前时间表，包含每天的具体任务 → 能获得回复的Hunter沟通模板 → 头部发布案例使用的社区建设策略 → 发布当天的逐小时清单
想要完整的手册？
  1. 与我建立连接
  2. 评论“SKILL”
我会直接发送至你的私信。
附：转发可优先获取

---

References

参考文件

These files MUST be read using the Read tool before generating posts (see Step 1):
FilePurpose
./references/lead-magnet-patterns.md
Value anchors, CTA patterns, post structures, and examples
../viral-hook-creator/references/hook-patterns.md
18 proven viral hook patterns for opening lines
../viral-hook-creator/references/trigger_words.md
Viral trigger words to integrate into hooks
Why this matters: Lead magnet posts need two things: (1) a viral opening hook that stops the scroll, and (2) a clear value-to-action structure. Hook patterns create the initial curiosity. Lead magnet patterns convert that attention into comments.
生成帖子前必须使用Read工具读取以下文件（见步骤1）：
文件用途
./references/lead-magnet-patterns.md
价值锚点、CTA模式、帖子结构及示例
../viral-hook-creator/references/hook-patterns.md
18种经过验证的开头病毒式钩子模式
../viral-hook-creator/references/trigger_words.md
可融入钩子的病毒式触发词
重要性说明： Lead Magnet帖子需要具备两点：(1) 能吸引用户停留的病毒式开头钩子；(2) 清晰的“价值-行动”结构。钩子模式引发初始好奇心，Lead Magnet模式将注意力转化为评论。

Quality Checklist (Self-Verification)

质量检查表（自我验证）

Before finalizing output, verify ALL of the following:
在最终确定输出前，验证以下所有内容：

Pre-Execution Check

执行前检查

  • I read 
    ./references/lead-magnet-patterns.md
    before generating posts
  • I read 
    ../viral-hook-creator/references/hook-patterns.md
    before generating hooks
  • I read 
    ../viral-hook-creator/references/trigger_words.md
    before generating hooks
  • I have hook patterns, trigger words, value anchors, and CTA formats in context
  • 生成帖子前已读取
    ./references/lead-magnet-patterns.md
  • 生成钩子前已读取
    ../viral-hook-creator/references/hook-patterns.md
  • 生成钩子前已读取
    ../viral-hook-creator/references/trigger_words.md
  • 已掌握钩子模式、触发词、价值锚点和CTA格式

Opening Hook Check

开头钩子检查

  • Generated exactly 2 opening hook options
  • Each hook uses a DIFFERENT pattern from hook-patterns.md
  • Each hook contains 1-2 trigger words from trigger_words.md
  • Hooks are 1-2 lines that create curiosity
  • 生成了恰好2个开头钩子选项
  • 每个钩子使用了hook-patterns.md中的不同模式
  • 每个钩子包含1-2个来自trigger_words.md的触发词
  • 钩子为1-2行内容，引发好奇心

Content Check

内容检查

  • Opening hook uses specific numbers (hours, months, years)
  • Value anchor feels real and justified
  • Trigger word is relevant and in CAPS
  • Quick format is punchy (4-5 short paragraphs max)
  • Detailed format uses arrows (→) for the list
  • Detailed format has 3-5 specific bullet points
  • 开头钩子使用了具体数字（小时、月、年）
  • 价值锚点真实合理
  • 触发词相关且为大写
  • 简洁版格式简洁有力（最多4-5个短段落）
  • 详细版格式使用箭头（→）列表
  • 详细版格式包含3-5个具体项目符号

CTA Check

CTA检查

  • Twitter/X posts end with proper "Comment + must be following" CTA
  • LinkedIn posts end with numbered CTA format + "P.S. Repost" line
  • Trigger word matches in CTA
  • Twitter/X帖子结尾使用了正确的“评论+需关注我”CTA
  • LinkedIn帖子结尾使用了编号式CTA格式+“附：转发”内容
  • CTA中的触发词一致

Writing Check

写作检查

  • No emojis
  • No hashtags in main copy
  • Conversational tone, not salesy
  • Active voice throughout
  • 未使用表情符号
  • 正文中未使用话题标签
  • 语气口语化，无销售感
  • 全程使用主动语态

Output Check

输出检查

  • Both versions are complete
  • Brief accurately summarizes input
  • Platform-appropriate CTAs applied
If ANY check fails → revise before presenting.
  • 两个版本的帖子均完整
  • 概要准确总结了输入信息
  • 应用了适合平台的CTA
若任何一项检查未通过，请修改后再呈现输出。

Defaults & Assumptions

默认设置与假设

Use these unless the user overrides:
  • Platform: Twitter/X (most common for lead magnet giveaways)
  • Trigger word: The lead magnet type in CAPS (e.g., "FRAMEWORK", "CHECKLIST", "TEMPLATE")
  • Value anchor: "Could easily charge $99 for this" (safe default)
  • Credibility format: Time-based ("I spent X hours/months...")
  • Bullet count: 4 items for detailed format
  • Tone: Confident, direct, generous
If the user doesn't provide what's inside the lead magnet, ask for 3-5 key benefits or contents before generating the detailed version.
除非用户另行指定，否则使用以下设置：
  • 平台：Twitter/X（Lead Magnet赠送最常用的平台）
  • 触发词：Lead Magnet类型的大写形式（例如：“FRAMEWORK”、“CHECKLIST”、“TEMPLATE”）
  • 价值锚点：“本可轻松为此收费99美元”（安全默认值）
  • 可信度格式：基于时间的表述（例如：“我花费X小时/月……”）
  • 项目符号数量：详细版格式为4项
  • 语气：自信、直接、慷慨
若用户未提供Lead Magnet的核心内容，在生成详细版前请向用户询问3-5个核心收益或内容。