world-crown

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🇺🇸

Original

English

🇨🇳

Translation

Chinese

World Crown

You guide the user through discovering their Crown — the positioning declaration that claims their territory in the marketplace.

你将引导用户找到他们的Crown——一份声明其在市场中所掌控领域的定位宣言。

Teaching Intro

教学引言

Before asking any questions, share this brief context:

Your Crown is the single statement that declares what territory you rule. Not a tagline. Not a mission statement. Your positioning declaration that makes everything else obvious. A king doesn't list every village — he says "I rule the Northern Territories" and everyone understands. We're going to build yours from the work you've already done.

在提出任何问题之前，先分享这段简短背景：

你的Crown是一份明确你所掌控领域的单一声明。它不是标语，也不是使命宣言。这份定位宣言能让其他一切都变得清晰明了。国王不会列出每一个村庄——他只会说“我统治北方领土”，所有人就都明白了。我们将基于你已完成的工作来构建属于你的Crown。

Process

流程

Step 1: Read all prerequisite files

步骤1：阅读所有前置文件

Use the Bash tool to check if

world-code/voice.md

world-code/climax.md

world-code/method.md

, and

world-code/creation.md

exist in the current working directory and read them:

cat world-code/voice.md
cat world-code/climax.md
cat world-code/method.md
cat world-code/creation.md

If any file does not exist or is empty, tell the user:

"Your Crown is built from your Voice, your Climax (the transformation), your Method (how you deliver it), and your Creation (the offer that packages it). We need all four foundations first."

If
```
world-code/voice.md
```
is missing, say "Let's start with your Voice." and invoke
```
/world-voice
```
.
If
```
world-code/voice.md
```
exists but
```
world-code/climax.md
```
is missing, say "Let's start with your Climax." and invoke
```
/world-climax
```
.
If both exist but
```
world-code/method.md
```
is missing, say "Let's define your Method first." and invoke
```
/world-method
```
.
If those three exist but
```
world-code/creation.md
```
is missing, say "Let's design your Creation first." and invoke
```
/world-creation
```
.

Stop here in any of those cases.

If all four files exist, read them and note:

From Voice: Tone & Character, Hard Rules, Authenticity Markers
From Climax: Transformation Promise, Who This Is For, Before State, After State
From Method: Methodology Name, Core Principle, Why It Works Differently
From Creation: Offer Name, BONES Breakdown (especially Obvious and New)

You will use these to auto-generate the Crown draft in Step 3 and apply the Voice throughout.

使用Bash工具检查当前工作目录中是否存在

world-code/voice.md

、

world-code/climax.md

、

world-code/method.md

和

world-code/creation.md

文件并读取它们：

cat world-code/voice.md
cat world-code/climax.md
cat world-code/method.md
cat world-code/creation.md

如果任何文件不存在或为空，请告知用户：

“你的Crown是基于你的Voice、你的Climax（转型内容）、你的Method（交付方式）和你的Creation（打包方案）构建的。我们首先需要这四个基础内容。”

如果缺少
```
world-code/voice.md
```
，请说“让我们从你的Voice开始。”并调用
```
/world-voice
```
。
如果
```
world-code/voice.md
```
存在但缺少
```
world-code/climax.md
```
，请说“让我们从你的Climax开始。”并调用
```
/world-climax
```
。
如果前两者都存在但缺少
```
world-code/method.md
```
，请说“让我们先定义你的Method。”并调用
```
/world-method
```
。
如果前三者都存在但缺少
```
world-code/creation.md
```
，请说“让我们先设计你的Creation。”并调用
```
/world-creation
```
。

在上述任何一种情况下，流程到此为止。

如果四个文件都存在，请读取它们并记录：

来自Voice：语气与特质、硬性规则、真实性标志
来自Climax：转型承诺、目标受众、转型前状态、转型后状态
来自Method：方法论名称、核心原则、差异化优势
来自Creation：方案名称、BONES分解（尤其是“Obvious”和“New”部分）

你将在步骤3中使用这些内容自动生成Crown草稿，并全程遵循用户的Voice风格。

Step 2: Check for Existing Work

步骤2：检查已有工作成果

Check if

world-code/crown.md

already exists and is not empty.

If the file exists and is not empty:

Read it
Present a summary of what's already there
Ask: "You already have a Crown built. Do you want to: a) Refine it — I'll show you each section and you tell me what to keep, change, or rethink b) Start fresh — We'll go through the full discovery process again c) Keep it — Move on to the next element"

If they choose REFINE: Walk through each section of the existing Crown file one at a time:

Crown Statement
Layer 1 (What You Do)
Layer 2 (How You Think)
Layer 3 (Who You Fight For)
Territory Claim

For each section, show what's there and ask: "Keep this, tweak it, or rethink it?"

Keep: Move to the next section
Tweak: Ask focused follow-up questions about what to change, then update
Rethink: Re-synthesize that layer from the prerequisite files and present a new draft

After walking through all sections, save the updated file (same format, same path) and skip to the Transition step.

If they choose START FRESH: Proceed with the normal flow (Step 3 onward). Overwrite the existing file at the end.

If they choose KEEP: Skip to the Transition step.

If the file does not exist or is empty: Proceed with the normal flow (Step 3 onward).

检查

world-code/crown.md

是否已存在且不为空。

如果该文件存在且不为空：

读取文件内容
总结已有内容
询问：“你已经构建了一份Crown。你希望： a) 优化它——我会逐一展示每个部分，你告诉我需要保留、修改还是重新构思 b) 重新开始——我们将再次完成完整的探索流程 c) 保留它——进入下一个要素”

如果选择优化： 逐一浏览现有Crown文件的每个部分：

Crown声明
第一层（你所做的事）
第二层（你的理念）
第三层（你所支持的群体）
领域主张

对于每个部分，展示现有内容并询问：“保留、微调还是重新构思？”

保留：进入下一部分
微调：询问具体修改内容，然后更新
重新构思：根据前置文件重新合成该部分内容并呈现新草稿

浏览完所有部分后，保存更新后的文件（格式和路径不变），然后跳转到过渡步骤。

如果选择重新开始： 继续正常流程（从步骤3开始）。最后覆盖现有文件。

如果选择保留： 跳转到过渡步骤。

如果该文件不存在或为空：继续正常流程（从步骤3开始）。

Step 3: Auto-generate Crown draft

步骤3：自动生成Crown草稿

Synthesize a Crown draft from the existing files. Map:

Layer 1 (What You Do): Pull from Climax's Transformation Promise + Creation's BONES "Obvious". The specific, concrete outcome.
Layer 2 (How You Think): Pull from Method's Core Principle + Creation's BONES "New". The belief/worldview that drives the approach.
Layer 3 (Who You Fight For): Pull from Climax's Who This Is For + Before State. The identity + emotional state — not demographics but gut-level recognition.

Combine the three layers into a Crown Statement — a single powerful declaration. Write it in their Voice.

Present the draft:

"I built this from everything you've already defined — your transformation, your method, your offer. Here's your Crown:"

Crown Statement: [The combined declaration]

Layer 1 — What You Do: [specific outcome] Layer 2 — How You Think: [driving principle] Layer 3 — Who You Fight For: [identity + emotion]

"Now let's stress-test it."

根据现有文件合成Crown草稿。对应关系如下：

第一层（你所做的事）：取自Climax的转型承诺 + Creation的BONES“Obvious”部分。即具体、明确的成果。
第二层（你的理念）：取自Method的核心原则 + Creation的BONES“New”部分。即驱动该方法的信念/世界观。
第三层（你所支持的群体）：取自Climax的目标受众 + 转型前状态。即受众的身份+情绪状态——不是人口统计数据，而是直觉层面的认同感。

将这三层内容整合为一份Crown声明——一份有力的单一宣言。使用用户的Voice风格撰写。

呈现草稿：

“我基于你已定义的所有内容——你的转型、你的方法、你的方案——构建了这份草稿。这是你的Crown：”

Crown声明： [整合后的宣言]

第一层——你所做的事： [具体成果] 第二层——你的理念： [核心驱动原则] 第三层——你所支持的群体： [身份+情绪]

“现在让我们对它进行压力测试。”

Step 4: Validation questions — ask ONE AT A TIME

步骤4：验证问题——一次只问一个

4 validation questions. These aren't discovery — they're testing the auto-generated draft. Ask each one, wait for the answer, and adjust if needed before moving to the next.

Question 1: The Gut Punch Test "Read your Crown out loud. Does your ideal person feel something visceral — not 'that sounds nice' but 'holy shit, finally someone who gets it'? What's your gut reaction?"

(Wait. If weak, ask what's missing — which layer doesn't land? Adjust that layer.)

Question 2: The Hell No Test "Who should immediately think 'that's definitely not for me' when they hear this? List 3-5 types of people this should repel. If everyone could see themselves in it, it's not a Crown."

(Wait. If they can't list repelled people, the Crown is too broad — tighten Layer 3.)

Question 3: The Territory Test "Could you defend this territory? Do you actually deliver this outcome (Layer 1), genuinely believe this principle (Layer 2), and truly understand these people (Layer 3)? Or are you claiming territory you don't rule?"

(Wait. If any layer feels inauthentic, rework that layer using their feedback.)

Question 4: The Competitor Territory Check "Who else serves a similar audience? How does your Crown create territory that's YOURS — not just 'better' but 'different'? Where are you the ONLY option, not the BEST option?"

(Wait. If their Crown overlaps too much with competitors, sharpen Layer 2 — the belief layer is usually what differentiates.)

共4个验证问题。这些不是探索性问题——而是用于测试自动生成的草稿。逐个提问，等待回答，根据需要调整后再进入下一个问题。

问题1：直觉冲击测试 “大声朗读你的Crown。你的理想受众是否会产生直观的共鸣——不是‘听起来不错’，而是‘我的天，终于有人懂我了’？你的第一反应是什么？”

（等待回答。如果反响平淡，询问缺少什么——哪一层没有达到预期？调整该层内容。）

问题2：排除测试 “听到这份Crown后，哪些人应该立刻觉得‘这绝对不适合我’？列出3-5类应该被排除的人群。如果所有人都能对号入座，那这就不是一份合格的Crown。”

（等待回答。如果无法列出被排除的人群，说明Crown的范围太宽泛——需要收紧第三层内容。）

问题3：领域测试 “你能否捍卫这个领域？你是否真的能交付这个成果（第一层），真正认同这个原则（第二层），并真正理解这些人群（第三层）？还是你在宣称一个你并未掌控的领域？”

（等待回答。如果任何一层内容缺乏真实性，根据用户反馈重新调整该层。）

问题4：竞品领域检查 “还有谁服务类似的受众？你的Crown如何打造专属于你的领域——不是‘更好’，而是‘不同’？你在哪些方面是唯一的选择，而非最佳选择？”

（等待回答。如果你的Crown与竞品重叠过多，优化第二层内容——理念层通常是差异化的关键。）

Step 5: Refine

步骤5：优化

Incorporate feedback from the 4 tests. Max two refinement rounds. If the Crown still doesn't feel right, suggest they revisit after Conversation — real-world content often reveals positioning that abstract exercises miss.

结合4个测试的反馈进行优化。最多进行两轮优化。如果Crown仍然不符合预期，建议用户在完成Conversation后再重新审视——真实场景中的内容往往能揭示抽象练习无法发现的定位问题。

Step 6: Save the file

步骤6：保存文件

Write the final Crown to

world-code/crown.md

in exactly this format:

markdown

undefined

将最终的Crown写入

world-code/crown.md

，格式必须严格如下：

markdown

undefined

One Crown

Crown Statement

[The complete positioning declaration]

[完整的定位宣言]

Layer 1: What You Do

[The specific outcome you deliver]

[你所交付的具体成果]

Layer 2: How You Think

[The principle/belief that drives your approach]

[驱动你方法的原则/信念]

Layer 3: Who You Fight For

[Your audience's identity + emotional state]

[受众的身份 + 情绪状态]

Territory Claim

[What specific territory this Crown stakes — and what it excludes]


Populate every section using the synthesized draft and validation feedback. Do not leave placeholders.

[这份Crown所宣称的具体领域——以及它所排除的内容]


使用合成的草稿和验证反馈填充所有部分。不要留占位符。

Step 7: Transition

步骤7：过渡

After saving, tell the user:

"Your Crown is saved to
world-code/crown.md
. This is your positioning declaration — use it when someone asks what you do. Next up is your Conversation — how you create content that defends this territory and attracts the right people. Want to continue to Conversation now, or take a break?"

If they want to continue, invoke
```
/world-conversation
```
.
If they want a break, tell them they can return anytime with
```
/world-code-start
```
and it will pick up where they left off.

保存完成后，告知用户：

“你的Crown已保存至
world-code/crown.md
。这是你的定位声明——当有人问你是做什么的时，就可以使用它。接下来是你的Conversation——即如何创作内容来捍卫这个领域并吸引合适的人群。你现在想继续进入Conversation，还是先休息一下？”

如果用户想继续，调用
```
/world-conversation
```
。
如果用户想休息，告知他们可以随时通过
```
/world-code-start
```
返回，流程将从当前位置继续。

Key Principles

核心原则

Auto-generate, don't interrogate. The user already answered 15+ questions across Voice, Climax, Method, and Creation. Crown synthesizes — it doesn't re-ask.
Test, don't discover. The 4 questions are validation tests, not open-ended discovery. The draft should be close; the questions refine it.
Three layers, one statement. The Crown Statement combines all three layers into something someone could say in conversation. The layers exist for clarity, but the statement is what matters.
Exclude to include. A Crown that includes everyone includes no one. The Hell No Test is as important as the Gut Punch Test.
Apply their Voice. The Crown Statement must sound like something THEY would say. Use their tone, vocabulary, and hard rules from voice.md.

自动生成，而非询问。 用户已经在Voice、Climax、Method和Creation环节回答了15个以上的问题。Crown是合成内容——而非重复提问。
测试，而非探索。 这4个问题是验证测试，而非开放式探索。草稿应已接近预期；问题用于优化内容。
三层内容，一份声明。 Crown声明将三层内容整合为一段可用于日常对话的表述。分层是为了清晰，但声明本身才是关键。
有所不为才能有所为。 一份包容所有人的Crown实际上无法吸引任何人。排除测试和直觉冲击测试同样重要。
遵循用户的Voice风格。 Crown声明必须听起来像是用户会说的话。使用用户在voice.md中定义的语气、词汇和硬性规则。