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competitor-signal-tracker

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Original

English
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Translation

Chinese

Competitor Signal Tracker Skill

Competitor Signal Tracker Skill

Turn scattered competitor information into structured strategic intelligence — not just "what they did" but "what it means for us."
将零散的竞争对手信息转化为结构化的战略情报——不仅是「他们做了什么」，更是「这对我们意味着什么」。

Required Inputs

必要输入

Ask the user for these if not provided:
  • Competitor name(s) and the signals/updates to analyse
  • Your product's current roadmap or strategic priorities (to assess relevance)
  • Time period the signals cover (this week, this month, etc.)
若用户未提供以下信息，请向其询问：
  • 竞争对手名称及需分析的信号/动态
  • 您产品当前的路线图或战略优先级（用于评估相关性）
  • 信号涵盖的时间段（本周、本月等）

Signal Categories to Track

需追踪的信号类别

  • Product signals: New features, removals, UX changes, beta programmes
  • Pricing signals: Changes to tiers, free limits, enterprise terms
  • Hiring signals: Job postings that reveal strategic bets (e.g., hiring ML engineers = AI investment)
  • Partnership signals: Integrations, acquisitions, ecosystem moves
  • Messaging signals: Changes in positioning, target audience, value proposition
  • 产品信号：新功能、功能移除、UX变更、测试版计划
  • 定价信号：套餐层级调整、免费额度变更、企业条款修改
  • 招聘信号：能揭示战略布局的招聘信息（例如，招聘ML工程师意味着AI领域的投入）
  • 合作信号：集成、收购、生态系统举措
  • Messaging信号：定位、目标受众、价值主张的变更

Process

流程

  1. For each competitor update provided, categorise the signal type
  2. Assess: Is this reactive (responding to market) or proactive (setting direction)?
  3. Rate strategic threat level: High / Medium / Low / Watch
  4. Connect to your roadmap: does this accelerate, validate, or challenge any of your bets?
  5. Recommend a response: Accelerate existing initiative / Deprioritise / Monitor / Investigate further
  6. Validate — Confirm every High threat has a specific recommended response with an owner. "Monitor" is not an acceptable response for High-rated threats.
  1. 对每个提供的竞争对手动态，分类信号类型
  2. 评估：这是被动应对市场还是主动引领方向？
  3. 评定战略威胁等级：高/中/低/观察
  4. 关联您的路线图：这会加速、验证还是挑战您的任何布局？
  5. 建议应对方案：加速现有项目/降低优先级/监控/进一步调查
  6. 验证——确认每个高威胁信号都有明确的建议应对方案及负责人。对于高评级威胁，「监控」不是可接受的应对方案。

Output Structure

输出结构

Competitive Intelligence Report — [Date]

竞争情报报告 — [日期]

[Competitor Name]

[竞争对手名称]

Signal: [What they did] Signal Type: [Product / Pricing / Hiring / Partnership / Messaging] Reactive or Proactive: [assessment] Threat Level: [High / Medium / Low / Watch] Implication for Us: [Specific connection to our roadmap or strategy] Recommended Response: [Action + owner + timeline]
信号： [他们的举措] 信号类型： [产品/定价/招聘/合作/Messaging] 被动或主动： [评估结果] 威胁等级： [高/中/低/观察] 对我们的影响： [与我们路线图或战略的具体关联] 建议应对方案： [行动 + 负责人 + 时间线]

Strategic Summary

战略摘要

[2-3 sentences on the overall competitive landscape shift this period]
[2-3句话总结本期竞争格局的整体变化]

Quality Checks

质量检查

  • Every signal is categorised (not just described)
  • Threat level is justified — not assigned arbitrarily
  • High-threat signals have specific recommended responses (not "monitor")
  • Implications connect to specific roadmap items or strategic bets
  • Strategic summary gives a landscape-level view, not just a list of individual signals
  • 每个信号都已分类（而非仅描述）
  • 威胁等级有依据——并非随意分配
  • 高威胁信号有明确的建议应对方案（而非「监控」）
  • 影响与具体路线图项目或战略布局相关联
  • 战略摘要呈现整体格局视角，而非仅罗列单个信号