brainstorm-diverge-converge

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Brainstorm Diverge-Converge

头脑风暴发散-收敛法(Brainstorm Diverge-Converge)

Table of Contents

目录

Purpose

目的

Apply structured divergent-convergent thinking to generate many creative options, organize them into meaningful clusters, then systematically evaluate and narrow to the strongest choices. This balances creative exploration with disciplined decision-making.
运用结构化的发散-收敛思维,生成大量创意选项,将其整理为有意义的类别,然后系统评估并筛选出最优方案。这种方法平衡了创意探索与严谨决策。

When to Use This Skill

何时使用该方法

  • Generating product or feature ideas
  • Exploring solution approaches for open-ended problems
  • Developing research questions or hypotheses
  • Creating marketing or content strategies
  • Identifying strategic initiatives or opportunities
  • Designing experiments or tests
  • Naming products, features, or projects
  • Developing interview questions or survey items
  • Exploring design alternatives (UI, architecture, process)
  • Prioritizing from a large possibility space
  • Overcoming creative blocks
  • When you need both quantity (many options) and quality (best options)
Trigger phrases: "brainstorm", "generate ideas", "explore options", "what are all the ways", "divergent thinking", "ideation", "evaluate alternatives", "narrow down choices"
  • 生成产品或功能创意
  • 探索开放性问题的解决方案
  • 拟定研究问题或假设
  • 制定营销或内容策略
  • 识别战略举措或机会
  • 设计实验或测试
  • 为产品、功能或项目命名
  • 拟定面试问题或调查项
  • 探索设计备选方案(UI、架构、流程)
  • 从大量可能性中确定优先级
  • 突破创意瓶颈
  • 既需要数量(大量选项)又需要质量(最佳选项)的场景
触发词: "头脑风暴"、"生成想法"、"探索选项"、"有哪些方法"、"发散思维"、"创意构思"、"评估备选方案"、"缩小选择范围"

What is Brainstorm Diverge-Converge?

什么是头脑风暴发散-收敛法?

A three-phase creative problem-solving method:
  • Diverge (Expand): Generate many ideas without judgment or filtering. Focus on quantity and variety. Defer evaluation.
  • Cluster (Organize): Group similar ideas into themes or categories. Identify patterns and connections. Create structure from chaos.
  • Converge (Select): Evaluate ideas against criteria. Score, rank, or prioritize. Select strongest options for action.
Quick Example:
markdown
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一种分为三个阶段的创造性问题解决方法:
  • 发散(拓展): 不做评判或过滤,生成大量想法。注重数量和多样性。暂缓评估。
  • 聚类(整理): 将相似的想法归为主题或类别。识别模式和关联。从混乱中建立结构。
  • 收敛(筛选): 根据标准评估想法。打分、排名或确定优先级。筛选出最适合执行的选项。
快速示例:
markdown
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Problem: How to improve customer onboarding?

问题:如何优化客户入职流程?

Diverge (30 ideas)

发散(30个想法)

  • In-app video tutorials
  • Interactive walkthroughs
  • Email drip campaign
  • Live webinar onboarding
  • 1-on-1 concierge calls
  • ... (25 more ideas)
  • 应用内视频教程
  • 交互式引导流程
  • 邮件 drip 营销系列
  • 直播入职研讨会
  • 一对一专属顾问沟通
  • ...(另有25个想法)

Cluster (6 themes)

聚类(6个主题)

  1. Self-serve content (videos, docs, tooltips)
  2. Interactive guidance (walkthroughs, checklists)
  3. Human touch (calls, webinars, chat)
  4. Motivation (gamification, progress tracking)
  5. Timing (just-in-time help, preemptive)
  6. Social (community, peer examples)
  1. 自助内容(视频、文档、提示框)
  2. 交互式引导(引导流程、检查清单)
  3. 人工支持(沟通、研讨会、聊天)
  4. 激励机制(游戏化、进度追踪)
  5. 时机把控(即时帮助、提前干预)
  6. 社交互动(社区、同行案例)

Converge (Top 3)

收敛(Top 3)

  1. Interactive walkthrough (high impact, medium effort) - 8.5/10
  2. Email drip campaign (medium impact, low effort) - 8.0/10
  3. Just-in-time tooltips (medium impact, low effort) - 7.5/10
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  1. 交互式引导流程(高影响、中等投入)- 8.5/10
  2. 邮件 drip 营销系列(中等影响、低投入)- 8.0/10
  3. 即时提示框(中等影响、低投入)- 7.5/10
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Workflow

工作流程

Copy this checklist and track your progress:
Brainstorm Progress:
- [ ] Step 1: Gather requirements
- [ ] Step 2: Diverge (generate ideas)
- [ ] Step 3: Cluster (group themes)
- [ ] Step 4: Converge (evaluate and select)
- [ ] Step 5: Document and validate
Step 1: Gather requirements
Clarify topic/problem (what are you brainstorming?), goal (what decision will this inform?), constraints (must-haves, no-gos, boundaries), evaluation criteria (what makes an idea "good" - impact, feasibility, cost, speed, risk, alignment), target quantity (suggest 20-50 ideas), and rounds (single session or multiple rounds, default: 1).
Step 2: Diverge (generate ideas)
Generate 20-50 ideas without judgment or filtering. Suspend criticism (all ideas valid during divergence), aim for quantity and variety (different types, scales, approaches), and use creative prompts: "What if unlimited resources?", "What would competitor do?", "Simplest approach?", "Most ambitious?", "Unconventional alternatives?". Output: Numbered list of raw ideas. For simple topics → generate directly. For complex topics → Use
resources/template.md
for structured prompts.
Step 3: Cluster (group themes)
Organize ideas into 4-8 distinct clusters by identifying patterns, creating categories (mechanism, user/audience, timeline, effort, risk, strategic objective), naming clusters clearly, and checking coverage (distinct approaches). Fewer than 4 = not enough variety, more than 8 = too fragmented. Output: Ideas grouped under cluster labels.
Step 4: Converge (evaluate and select)
Define criteria (from step 1), score ideas on criteria (1-10 or Low/Med/High scale), rank by total/weighted score, select top 3-5 options, and document tradeoffs (why chosen, what deprioritized). Evaluation patterns: Impact/Effort matrix, weighted scoring, must-have filtering, pairwise comparison. See Common Patterns for domain-specific approaches.
Step 5: Document and validate
Create
brainstorm-diverge-converge.md
with: problem statement, diverge (full list), cluster (organized themes), converge (scored/ranked/selected), and next steps. Validate using
resources/evaluators/rubric_brainstorm_diverge_converge.json
: verify 20+ ideas with variety, distinct clusters, explicit criteria, consistent scoring, top selections clearly better, actionable next steps. Minimum standard: Score ≥ 3.5.
复制以下清单并跟踪进度:
Brainstorm Progress:
- [ ] Step 1: Gather requirements
- [ ] Step 2: Diverge (generate ideas)
- [ ] Step 3: Cluster (group themes)
- [ ] Step 4: Converge (evaluate and select)
- [ ] Step 5: Document and validate
步骤1:收集需求
明确主题/问题(你要针对什么进行头脑风暴?)、目标(这将为哪些决策提供依据?)、约束条件(必备项、禁忌项、边界)、评估标准(什么是“好”想法——影响、可行性、成本、速度、风险、契合度)、目标数量(建议20-50个想法)和轮次(单次会议或多轮,默认:1轮)。
步骤2:发散(生成想法)
生成20-50个想法,不做评判或过滤。暂缓批评(发散阶段所有想法均有效),注重数量和多样性(不同类型、规模、方法),并使用创意提示:“如果资源无限会怎样?”、“竞争对手会怎么做?”、“最简单的方法是什么?”、“最具野心的方案是什么?”、“非常规替代方案有哪些?”。输出:编号的原始想法列表。对于简单主题→直接生成。对于复杂主题→使用
resources/template.md
获取结构化提示。
步骤3:聚类(归纳主题)
通过识别模式、创建类别(机制、用户/受众、时间线、投入、风险、战略目标)、清晰命名类别、检查覆盖范围(不同方法),将想法整理为4-8个不同的聚类。少于4个=多样性不足,多于8个=过于分散。输出:按聚类标签分组的想法。
步骤4:收敛(评估与筛选)
定义标准(来自步骤1),根据标准为想法打分(1-10分或低/中/高等级),按总分/加权分数排名,筛选出前3-5个选项,并记录权衡(为何选中这些,为何放弃其他)。评估模式:影响/投入矩阵、加权评分、必备项过滤、两两比较。查看常见模式获取特定领域的方法。
步骤5:记录与验证
创建
brainstorm-diverge-converge.md
文件,包含:问题陈述、发散阶段(完整列表)、聚类阶段(整理后的主题)、收敛阶段(打分/排名/筛选结果)和下一步行动。使用
resources/evaluators/rubric_brainstorm_diverge_converge.json
进行验证:确认有20+个多样化的想法、明确的聚类、清晰的标准、一致的打分、筛选出的顶级方案优势明显、可执行的下一步行动。最低标准:得分≥3.5。

Common Patterns

常见模式

For product/feature ideation:
  • Diverge: 30-50 feature ideas
  • Cluster by: User need, use case, or feature type
  • Converge: Impact vs. effort scoring
  • Select: Top 3-5 for roadmap
For problem-solving:
  • Diverge: 20-40 solution approaches
  • Cluster by: Mechanism (how it solves problem)
  • Converge: Feasibility vs. effectiveness
  • Select: Top 2-3 to prototype
For research questions:
  • Diverge: 25-40 potential questions
  • Cluster by: Research method or domain
  • Converge: Novelty, tractability, impact
  • Select: Top 3-5 to investigate
For strategic planning:
  • Diverge: 20-30 strategic initiatives
  • Cluster by: Time horizon or strategic pillar
  • Converge: Strategic value vs. resource requirements
  • Select: Top 5 for quarterly planning
产品/功能创意:
  • 发散:30-50个功能想法
  • 聚类依据:用户需求、使用场景或功能类型
  • 收敛:影响 vs 投入打分
  • 筛选:前3-5个纳入路线图
问题解决:
  • 发散:20-40个解决方案
  • 聚类依据:机制(如何解决问题)
  • 收敛:可行性 vs 有效性
  • 筛选:前2-3个进行原型开发
研究问题:
  • 发散:25-40个潜在问题
  • 聚类依据:研究方法或领域
  • 收敛:新颖性、可处理性、影响
  • 筛选:前3-5个进行研究
战略规划:
  • 发散:20-30个战略举措
  • 聚类依据:时间范围或战略支柱
  • 收敛:战略价值 vs 资源需求
  • 筛选:前5个纳入季度规划

Guardrails

注意事项

Do:
  • Generate at least 20 ideas in diverge phase (quantity matters)
  • Suspend judgment during divergence (criticism kills creativity)
  • Create distinct clusters (avoid overlap and confusion)
  • Use explicit, relevant criteria for convergence (not vague "goodness")
  • Score consistently across all ideas
  • Document why top ideas were selected (transparency)
  • Include "runner-up" ideas (for later consideration)
Don't:
  • Filter ideas during divergence (defeats the purpose)
  • Create clusters that are too similar or overlapping
  • Use vague evaluation criteria ("better", "more appealing")
  • Cherry-pick scores to favor pet ideas
  • Select ideas without systematic evaluation
  • Ignore constraints from requirements gathering
  • Skip documentation of the full process
建议:
  • 发散阶段至少生成20个想法(数量很重要)
  • 发散阶段暂缓评判(批评会扼杀创意)
  • 创建明确区分的聚类(避免重叠和混淆)
  • 收敛阶段使用清晰、相关的标准(而非模糊的“好”)
  • 为所有想法保持一致的打分标准
  • 记录顶级想法的选中原因(透明度)
  • 保留“备选”想法(供后续参考)
禁忌:
  • 发散阶段过滤想法(违背初衷)
  • 创建过于相似或重叠的聚类
  • 使用模糊的评估标准(“更好”、“更吸引人”)
  • 为了偏好的想法刻意调整打分
  • 未经过系统评估就筛选想法
  • 忽略需求收集中的约束条件
  • 跳过完整流程的记录

Quick Reference

快速参考

  • Template:
    resources/template.md
    - Structured prompts and techniques for diverge-cluster-converge
  • Quality rubric:
    resources/evaluators/rubric_brainstorm_diverge_converge.json
  • Output file:
    brainstorm-diverge-converge.md
  • Typical idea count: 20-50 ideas → 4-8 clusters → 3-5 selections
  • Common criteria: Impact, Feasibility, Cost, Speed, Risk, Alignment
  • 模板:
    resources/template.md
    - 用于发散-聚类-收敛的结构化提示和技巧
  • 质量评估标准:
    resources/evaluators/rubric_brainstorm_diverge_converge.json
  • 输出文件:
    brainstorm-diverge-converge.md
  • 典型想法数量: 20-50个想法 → 4-8个聚类 → 3-5个筛选结果
  • 常见标准: 影响、可行性、成本、速度、风险、契合度