trust-badges-generator

Original：🇺🇸 English

Translated

When the user wants to add or optimize trust badges, "Trusted by" logos, security seals, or social proof elements. Also use when the user mentions "trust badges," "trusted by," "security badges," "payment logos," "social proof," "trust seals," "SSL badge," "customer logos," "as seen in," or "trust signals."

2installs

Sourcekostja94/marketing-skills

Added on2026-03-02

NPX Install

npx skill4agent add kostja94/marketing-skills trust-badges-generator

SKILL.md Content

View Translation Comparison →

Components: Trust Badges

Guides trust badge design and placement for conversion. Trust badges borrow authority from third-party organizations to signal legitimacy and reduce purchase anxiety.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for product marketing context first: If

.claude/product-marketing-context.md

or

.cursor/product-marketing-context.md

exists, read it for key partners and certifications.

Identify:

Site type: E-commerce, SaaS, lead gen
Available badges: Security, payment, reviews, guarantees
Placement goals: Hero, checkout, product pages

Badge Types & Impact

Type	Best Placement	Conversion Impact
Security (SSL, Norton, McAfee)	Checkout, payment forms	+15–10% for unfamiliar brands
Payment logos (Visa, PayPal, Stripe)	Checkout, cart	+8→2% trust
Money-back guarantee	Product, checkout	+6–10%
Reviews/ratings (Trustpilot, BBB)	Product, hero	+12→8%
Privacy/compliance (GDPR, CCPA)	Forms, checkout	Data-sensitive transactions

"Trusted by" logos: Client/customer logos in hero or footer; social proof for B2B.

Best Practices

Quantity

3→ badge types max; more can cause "badge bloat" and reduce conversions by 5→%
Quality over quantity; use only legitimate, verifiable badges

Placement

Highest leverage: Cart and checkout (near payment fields)
Product pages: Near add-to-cart button
Hero: "Trusted by" logos for brand credibility
Footer: Secondary trust signals

Authenticity

Use only real, verifiable badges
Fake or irrelevant badges create skepticism
Link to verification where appropriate

Design Guidelines

Consistent size and style; don't mix clashing visuals
Adequate spacing; avoid clutter
Grayscale or muted for "Trusted by" logos (don't compete with primary content)
Ensure badges are recognizable at display size

Accessibility

Provide
```
alt
```
text for badge images (e.g., "Norton Secured")
Don't rely on badges alone for critical information

Output Format

Badge recommendations by type and placement
Placement map (hero, product, checkout)
Quantity guidance (avoid bloat)

Related Skills

landing-page-generator: Trust signals as step 2 (earn trust) in landing page flow
hero-generator: "Trusted by" often in hero
testimonials-generator: Complementary social proof
cta-generator: Badges near CTAs increase conversion
pricing-page-generator: Trust badges on pricing pages