migration-page-generator
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ChinesePages: Migration
页面:迁移
Guides migration pages that help users switch from a competitor to your product. Reduces friction for switchers; often linked from alternatives pages. Common for SaaS, tools, and productivity apps.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
指导制作迁移页面,帮助用户从竞品切换到你的产品。降低切换用户的操作阻力,通常会在竞品替代方案页面中添加跳转链接,常见于SaaS、工具类和生产力应用。
调用说明:首次调用时如果适用,可以先用1-2句话介绍本技能的覆盖范围和价值,再提供核心输出。后续调用或者用户要求跳过说明时,直接输出核心内容即可。
Initial Assessment
初步评估
Check for product marketing context first: If or exists, read it for product, migration capabilities, and source platforms.
.claude/product-marketing-context.md.cursor/product-marketing-context.mdIdentify:
- Source: Which competitor(s) to cover (Notion, Trello, etc.)
- Format: Single hub vs. per-competitor pages (/migrate-from-notion)
- Migration type: Manual import, automated tool, API
- Primary goal: Sign up, start migration, reduce churn risk
优先确认产品营销上下文:如果存在或者文件,请先读取,获取产品信息、迁移支持能力和来源平台相关内容。
.claude/product-marketing-context.md.cursor/product-marketing-context.md需要明确:
- 迁移来源:需要覆盖哪些竞品(Notion、Trello等)
- 页面格式:统一的迁移中心页,还是单独的竞品迁移页面(如/migrate-from-notion)
- 迁移类型:手动导入、自动化工具、API
- 核心目标:引导注册、启动迁移、降低用户流失风险
Page Structure
页面结构
| Section | Purpose |
|---|---|
| Headline | "Migrate from [Competitor] to [Product] in Minutes" |
| Why switch | Brief; link to alternatives for full comparison |
| What transfers | Data, structure, attachments; what's supported |
| Steps | Numbered guide; screenshots or video |
| Troubleshooting | Common issues, support link |
| CTA | Start migration, try free, contact support |
| 模块 | 用途 |
|---|---|
| 标题 | "只需几分钟,从[竞品名]迁移到[产品名]" |
| 为什么选择切换 | 内容简洁,可跳转至替代方案页面查看完整对比 |
| 可迁移内容 | 数据、结构、附件等支持迁移的内容范围 |
| 操作步骤 | 编号式操作指南,可搭配截图或视频 |
| 问题排查 | 常见问题说明,支持渠道链接 |
| 行动号召(CTA) | 开始迁移、免费试用、联系支持 |
Best Practices
最佳实践
Clarity
清晰度
- Explicit steps: "1. Export from X. 2. Upload to [Product]. 3. Map fields."
- Time estimate: "Takes ~10 minutes for most workspaces"
- Data scope: What transfers; any limitations
- 步骤明确:"1. 从X导出数据 2. 上传到[产品名] 3. 字段映射"
- 耗时预估:"大多数工作空间的迁移仅需约10分钟"
- 数据范围:明确可迁移内容,以及所有限制说明
Trust
信任建设
- No competitor bashing: Focus on your product's ease
- Support: Offer help; link to docs, chat, email
- Success stories: "10,000+ teams migrated from X"
- 不恶意贬低竞品:重点突出自身产品的易用性
- 支持渠道:提供帮助入口,跳转至文档、在线聊天、邮箱支持页面
- 成功案例:"已有10000+团队从X完成迁移"
SEO
SEO
- Intent: Transactional; "migrate from X to Y"
- Title: "Migrate from [Competitor] to [Product] | Step-by-Step Guide"
- Internal links: Alternatives, features, pricing, docs
- 搜索意图:交易型意图,关键词为「从X迁移到Y」
- 页面标题:「从[竞品名]迁移到[产品名] | 分步操作指南」
- 内部链接:跳转至替代方案、功能介绍、定价、文档页面
Output Format
输出格式
- Headline and intro
- Step-by-step migration guide
- Data transfer scope
- Troubleshooting section
- Internal links
- SEO metadata
- 标题和介绍
- 分步迁移指南
- 数据迁移范围说明
- 问题排查模块
- 内部链接
- SEO元数据
Related Skills
相关技能
- alternatives-page-generator: Link to migration from alternatives
- docs-page-generator: Detailed migration docs
- landing-page-generator: Migration as conversion page
- faq-page-generator: Migration FAQ section
- alternatives-page-generator:替代方案页面中可添加迁移入口链接
- docs-page-generator:生成详细的迁移文档
- landing-page-generator:将迁移页面作为转化落地页
- faq-page-generator:生成迁移常见问题板块