linkedin-posts
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ChinesePlatforms: LinkedIn
平台:LinkedIn
Guides LinkedIn post copy creation and optimization. Use for generating publish-ready professional content. Suitable for copy agents and design agents (image specs).
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
指导LinkedIn帖子文案的创建与优化。用于生成可直接发布的专业内容。适用于文案Agent和设计Agent(含图片规格说明)。
调用时机:首次使用时,如有必要,先用1-2句话说明此技能的覆盖范围及其重要性,再提供主要输出。后续使用或用户要求跳过说明时,直接输出主要内容。
Output: Publish-Ready Copy
输出:可直接发布的文案
This skill enables agents to generate LinkedIn post copy optimized for engagement. Output includes character-counted text and structure for the "See more" threshold.
此技能支持Agent生成针对互动优化的LinkedIn帖子文案。输出内容包含带字符计数的文本,以及适配「查看更多」阈值的结构。
Character Limits
字符限制
| Type | Limit | Notes |
|---|---|---|
| Post | 3,000 characters | Optimal: 1,300→,600 |
| First line (critical) | 210–235 chars | Visible before "See more"; 60–80% decide here |
| Short posts | 100→00 chars | Polls, announcements, quotes |
| 类型 | 限制 | 说明 |
|---|---|---|
| 帖子 | 3000字符 | 最优范围:1300-1600字符 |
| 首行(关键区域) | 210-235字符 | 「查看更多」前可见;60-80%的用户会在此处决定是否继续阅读 |
| 短帖子 | 100-300字符 | 投票、公告、引用内容 |
Optimal Length by Content Type
不同内容类型的最优长度
| Type | Characters | Use |
|---|---|---|
| Short | 100→00 | Polls, announcements, quotes |
| Medium | 300→,200 | Case studies, tips, BTS |
| Long | 1,200→,000 | Thought leadership, analysis |
| Sweet spot | 1,300→,600 | Highest engagement |
| Avoid | >2,000 | ~35% engagement drop |
| 类型 | 字符数 | 适用场景 |
|---|---|---|
| 短内容 | 100-300 | 投票、公告、引用内容 |
| 中等长度 | 300-1200 | 案例研究、技巧分享、幕后内容 |
| 长内容 | 1200-3000 | 思想领导力内容、分析类内容 |
| 黄金区间 | 1300-1600 | 互动量最高 |
| 需避免 | >2000字符 | 互动量会下降约35% |
First Line (Hook)
首行(钩子内容)
- Place key message in first 140 chars
- Strong openings: Specific results, pain points, bold claims, surprising stats
- Avoid: Vague teases, hashtag-first, generic greetings
- 核心信息放在前140字符内
- 优秀开头:具体成果、痛点、大胆断言、令人惊讶的数据
- 需避免:模糊的预告、以话题标签开头、通用问候语
Image Specs (for Design Agents)
图片规格(供设计Agent使用)
| Format | Dimensions | Use |
|---|---|---|
| Single image | 1200×627 (1.91:1) | Feed; link previews |
| Square | 1200×1200 | Single image |
| Carousel | Up to 20 images | Multi-image post |
| File | →MB; JPG/PNG | Native uploads perform better |
| Vertical | Preferred | 88% browse on mobile |
| 格式 | 尺寸 | 适用场景 |
|---|---|---|
| 单图 | 1200×627(1.91:1) | 动态信息流;链接预览 |
| 正方形图 | 1200×1200 | 单图发布 |
| 轮播图 | 最多20张图片 | 多图帖子 |
| 文件要求 | ≤5MB;JPG/PNG格式 | 原生上传的内容表现更好 |
| 竖版图 | 优先选择 | 88%的用户通过移动端浏览 |
Best Practices
最佳实践
- Mobile-first: 88% users on mobile
- Polls & PDFs: Highest reach
- Post frequency: Weekly minimum for companies
- Alt text: Add for accessibility
- 移动端优先:88%的用户使用移动端
- 投票与PDF:触达量最高
- 发布频率:企业账号每周至少发布一次
- 替代文本:添加替代文本以提升可访问性
Output Format
输出格式
When generating LinkedIn copy, provide:
- First line (→10 chars; hook)
- Full post with character count
- Hashtags (3→; end of post)
- Image specs (if design agent needs dimensions)
生成LinkedIn文案时,需包含以下内容:
- 首行(≤140字符;钩子内容)
- 完整帖子(带字符计数)
- 话题标签(3-5个;放在帖子末尾)
- 图片规格(若设计Agent需要尺寸说明)
Related Skills
相关技能
- influencer-marketing: LinkedIn influencers for B2B
- about-page-generator: Professional brand alignment
- influencer-marketing:面向B2B的LinkedIn网红营销
- about-page-generator:专业品牌形象对齐