Back to Details

marketing-skills-guide

Compare original and translation side by side

🇺🇸

Original

English
🇨🇳

Translation

Chinese

Marketing & Growth Skills

营销与增长技能

Scope

适用场景

Use this skill when:
  • Finding or adding marketing-related skills
  • Understanding growth and conversion optimization
  • Working with SEO, content, or advertising skills
  • Organizing product launch and strategy skills
在以下场景使用本技能：
  • 查找或添加营销相关技能
  • 了解增长与转化优化
  • 运用SEO、内容或广告相关技能
  • 梳理产品发布及策略相关技能

Marketing Skill Categories

营销技能分类

SEO & Content

SEO与内容

SkillPurpose
seo-auditTechnical and on-page SEO auditing
programmatic-seoSEO-driven pages at scale
content-creatorSEO-optimized marketing content
schema-markupStructured data for rich snippets
技能用途
seo-audit技术及页面内SEO审计
programmatic-seo规模化生成SEO驱动型页面
content-creator生成SEO优化的营销内容
schema-markup用于富文本摘要的结构化数据

Copywriting

文案撰写

SkillPurpose
copywritingLanding pages, pricing pages, features
copy-editingSeven-sweeps editing framework
email-sequenceDrip campaigns, lifecycle emails
技能用途
copywriting撰写着陆页、定价页、功能介绍文案
copy-editing七步编辑框架应用
email-sequence搭建 drip 营销活动、全生命周期电子邮件

Conversion Rate Optimization (CRO)

转化率优化（CRO）

SkillFocus Area
page-croHomepage, landing page optimization
form-croLead capture forms
signup-flow-croRegistration, trial activation
onboarding-croPost-signup user activation
paywall-upgrade-croFreemium conversion
popup-croModals and overlays
技能聚焦领域
page-cro首页、着陆页优化
form-cro获客表单优化
signup-flow-cro注册、试用激活流程优化
onboarding-cro注册后用户激活优化
paywall-upgrade-cro免费增值模式转化优化
popup-cro弹窗与浮层优化

Paid Advertising

付费广告

SkillPlatforms
paid-adsGoogle Ads, Meta, LinkedIn
competitive-ads-extractorAd library analysis
analytics-trackingGA4, GTM, custom events
技能适用平台
paid-adsGoogle Ads、Meta、LinkedIn
competitive-ads-extractor广告库分析
analytics-trackingGA4、GTM、自定义事件追踪

Strategy & Planning

策略与规划

SkillPurpose
pricing-strategySaaS pricing and packaging
launch-strategyProduct launches, GTM
referral-programWord-of-mouth, affiliates
marketing-ideas140 proven SaaS strategies
marketing-psychology70+ mental models
free-tool-strategyEngineering-as-marketing tools
competitor-alternativesCompetitor comparison pages
技能用途
pricing-strategySaaS定价与包装策略
launch-strategy产品发布、GTM策略
referral-program口碑营销、联盟营销
marketing-ideas140种经验证的SaaS策略
marketing-psychology70+心理学模型应用
free-tool-strategy以工程为驱动的营销工具策略
competitor-alternatives竞品对比页面搭建

Testing & Analytics

测试与分析

SkillPurpose
ab-test-setupPlan and implement A/B tests
analytics-trackingGA4, GTM, event tracking
技能用途
ab-test-setup规划并实施A/B测试
analytics-trackingGA4、GTM、事件追踪

Social Media

社交媒体

SkillPurpose
social-contentSocial media content and scheduling
技能用途
social-content社交媒体内容创作与排期

Content Humanization

内容人性化处理

SkillPurpose
humanizerRemove AI writing signs from text
Humanizer-zhChinese version of humanizer
技能用途
humanizer移除文本中的AI写作痕迹
Humanizer-zh中文版本的humanizer工具

Where to Add in README

在README中的添加位置

  • SEO tools: 
    Marketing & Growth
    or 
    Web Performance & SEO
  • Copywriting: 
    Marketing & Growth
  • CRO tools: 
    Marketing & Growth
  • Analytics: 
    Marketing & Growth
    or 
    Integration & Automation
  • SEO工具：
    Marketing & Growth
    或 
    Web Performance & SEO
  • 文案撰写：
    Marketing & Growth
  • CRO工具：
    Marketing & Growth
  • 分析工具：
    Marketing & Growth
    或 
    Integration & Automation

Key Skill Repositories

核心技能仓库

Antigravity Collection

Antigravity 技能集合

sickn33/antigravity-awesome-skills/skills/
├── copywriting/
├── seo-audit/
├── page-cro/
├── email-sequence/
├── paid-ads/
├── pricing-strategy/
├── launch-strategy/
├── programmatic-seo/
└── marketing-ideas/
sickn33/antigravity-awesome-skills/skills/
├── copywriting/
├── seo-audit/
├── page-cro/
├── email-sequence/
├── paid-ads/
├── pricing-strategy/
├── launch-strategy/
├── programmatic-seo/
└── marketing-ideas/

Corey Haines Marketing Skills

Corey Haines 营销技能集合

coreyhaines31/marketingskills/skills/
├── ab-test-setup/
├── analytics-tracking/
├── competitor-alternatives/
├── copy-editing/
├── form-cro/
├── free-tool-strategy/
├── marketing-psychology/
├── onboarding-cro/
├── paywall-upgrade-cro/
├── popup-cro/
├── referral-program/
├── schema-markup/
├── signup-flow-cro/
└── social-content/
coreyhaines31/marketingskills/skills/
├── ab-test-setup/
├── analytics-tracking/
├── competitor-alternatives/
├── copy-editing/
├── form-cro/
├── free-tool-strategy/
├── marketing-psychology/
├── onboarding-cro/
├── paywall-upgrade-cro/
├── popup-cro/
├── referral-program/
├── schema-markup/
├── signup-flow-cro/
└── social-content/

Marketing Workflow Integration

营销工作流集成

Content Pipeline

内容流水线

  1. Research: Keyword research, competitor analysis
  2. Planning: Content calendar, topic clusters
  3. Creation: AI-assisted writing with humanization
  4. Optimization: SEO audit, CRO testing
  5. Distribution: Email, social, paid promotion
  6. Analysis: Analytics tracking, A/B testing
  1. 调研：关键词研究、竞品分析
  2. 规划：内容日历、主题集群搭建
  3. 创作：AI辅助写作+人性化处理
  4. 优化：SEO审计、CRO测试
  5. 分发：电子邮件、社交媒体、付费推广
  6. 分析：数据追踪、A/B测试

Launch Checklist

发布检查清单

  • Pricing strategy defined
  • Landing page optimized (CRO)
  • Email sequences ready
  • Paid ads configured
  • Analytics tracking live
  • Referral program setup
  • 定价策略已确定
  • 着陆页已完成优化（CRO）
  • 电子邮件序列已准备就绪
  • 付费广告已配置完成
  • 数据追踪已上线
  • 推荐计划已搭建完成

Best Practices

最佳实践

  1. A/B testing: Always test variations
  2. Data-driven: Base decisions on metrics
  3. Brand consistency: Maintain voice and style
  4. Compliance: GDPR, CAN-SPAM awareness
  5. Attribution: Track conversion sources
  1. A/B测试：始终测试不同版本
  2. 数据驱动：基于指标制定决策
  3. 品牌一致性：保持统一的品牌声量与风格
  4. 合规性：了解GDPR、CAN-SPAM等合规要求
  5. 归因分析：追踪转化来源

Full Resource List

完整资源列表

For more detailed marketing skill resources, complete link lists, or the latest information, use WebFetch to retrieve the full README.md:
https://raw.githubusercontent.com/gmh5225/awesome-skills/refs/heads/main/README.md
The README.md contains the complete categorized resource list with all links.
如需更详细的营销技能资源、完整链接列表或最新信息，可使用WebFetch获取完整的README.md文件：
https://raw.githubusercontent.com/gmh5225/awesome-skills/refs/heads/main/README.md
该README.md包含所有分类的完整资源列表及相关链接。