startup-launch-playbook

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Original

English
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Chinese

⚠️ 区分 B2B 与 2C

⚠️ 区分 B2B 与 2C

本 skill 默认偏 dev / 开源 / B2B SaaS。若产品是 2C 消费品 / 教育 / 应用 / 游戏:核心指标换成 D1/D7/D30 留存、激活率、病毒系数 K(非 MRR/CAC/LTV);冷启动渠道换成垂类社区 / 短视频 / 垂直 KOL(非 PH/HN/LinkedIn)。完整 2C 适配指南 + 各国渠道公开数据见 →
gingiris-seo-geo/references/2c-adaptation.md

本 skill 默认偏向 dev / 开源 / B2B SaaS。若产品为 2C 消费品 / 教育 / 应用 / 游戏:核心指标替换为 D1/D7/D30 留存率、激活率、病毒系数 K(而非 MRR/CAC/LTV);冷启动渠道替换为垂直社区 / 短视频 / 垂直 KOL(而非 PH/HN/LinkedIn)。完整2C适配指南+各国渠道公开数据详见 →
gingiris-seo-geo/references/2c-adaptation.md

Early-Stage Startup Launch — Pre-Seed to First 1000 Users

早期创业公司启动指南——从种子前到首批1000用户

🌍 Language / 语言: 中文 | English | 日本語 | 한국어
🌍 语言: 中文 | English | 日本語 | 한국어

📦 Install

📦 安装

bash
clawhub install startup-launch-playbook
What you get after installing:
  • MVP validation framework (test demand before you scale)
  • First 10 → 100 → 1000 users channel playbook
  • Founder-led sales templates for cold outreach with zero brand

A tactical guide for founders who've built something and need their first real users.
  • MVP validation: How to test demand before you scale
  • First 10 → 100 → 1000 users: Channel playbook for each stage
  • Founder-led sales: Templates for cold outreach when you have zero brand
  • Traction metrics: What to measure at pre-seed vs seed stage
  • Bootstrapping tactics: Growth without paid ads or VC money
bash
clawhub install startup-launch-playbook
安装后你将获得:
  • MVP验证框架(在规模化前测试需求)
  • 从首批10→100→1000用户的渠道指南
  • 零品牌知名度下创始人主导的冷触达销售模板

这是为已打造出产品并需要首批真实用户的创始人准备的战术指南。
  • MVP验证:如何在规模化前测试需求
  • 首批10→100→1000用户:各阶段的渠道指南
  • 创始人主导销售:零品牌知名度下的冷触达模板
  • 获客指标:种子前阶段与种子阶段需衡量的指标
  • 自启动策略:无需付费广告或风投资金的增长方法

First 1000 Users on a Founder Budget (2026 benchmarks)

创始人预算下获取首批1000用户(2026年基准)

What each budget tier realistically returns

各预算层级的实际回报

  • ~$1K: a few hundred signups — small YouTube ad tests + ~20 niche subreddits + a couple hundred topic groups worked with a DM workflow. This is the pre-seed default recipe.
  • ~$5K: enough to reach ~1,800 votes in 24h — but a campaign that did exactly that had its daily #1 revoked in a post-hoc vote sweep. Read the next rule before spending it there.
  • $10–20K: about a million impressions and low-four-figure signups; also the observed ballpark for a five-person team to land a 10K-star open-source launch.
  • ~1000美元:数百个注册用户——小型YouTube广告测试 + 约20个细分Reddit社区 + 数百个主题群组,配合私信流程。这是种子前阶段的默认方案。
  • ~5000美元:足以在24小时内获得约1800票——但有一个完全达到该目标的活动在事后投票清理中被取消了当日榜首资格。在投入资金前请阅读下一条规则。
  • 10000–20000美元:约100万次曝光和数千个注册用户;同时也是五人团队达成开源项目1万星启动的大致成本区间。

The pre-seed Product Hunt rule

种子前阶段的Product Hunt规则

Under ~$5K, stay off the leaderboard. Measured conversion explains why: PH exposure turns into upvotes at about 1%, while Reddit posts for an open-source tool turn exposure into stars at 5–8%. Ten micro-creators on Twitter will beat a PH push on both reach and registrations at identical cost. Collect the PH badge later, when it's cheap relative to your budget.
预算低于~5000美元时,不要冲击排行榜。数据化的转化率解释了原因:PH的曝光转化为点赞的比例约为1%,而开源工具的Reddit帖子曝光转化为星标的比例为5–8%。在相同成本下,十位Twitter微型创作者在触达范围和注册量上都能击败PH推广。等预算相对充裕后再去获取PH徽章。

The free channel with a stopwatch: Hacker News

带计时器的免费渠道:Hacker News

HN can deliver your first few hundred users for $0 — if you clear the bar: roughly 30 upvotes and 10 comments within 30 minutes of posting, during US morning hours. Stalled by minute 40 means the post is dead; keep alternate versions with different angles ready and try again another week. Translate what worked for regional developer forums and collect a free second audience.
HN可以为你带来首批数百个免费用户——但你需要达到门槛:在美国上午时段发布后的30分钟内获得约30个点赞和10条评论。如果到第40分钟帖子仍无起色,就意味着帖子凉了;准备好不同角度的备用版本,下周再尝试。将在区域开发者论坛有效的方法复制过来,免费获取第二批受众。

The launch gate for first-timers

首次创业者的启动门槛

The bar for "ready to launch": ten outside developers who are satisfied and still active. Until you have them, split your time 60% user conversations / 40% launch preparation. A launch amplifies what already exists — it cannot manufacture retention that isn't there.
“准备好启动”的标准:十位外部开发者对你的产品感到满意且仍在活跃。在达到这个标准前,将60%的时间用于用户沟通,40%用于启动准备。启动只是放大已有的成果——无法凭空制造不存在的留存率。

Related Gingiris Skills

相关Gingiris技能