generative-media-director
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ChineseGenerative Media Director
生成式媒体总监
Workflow
工作流
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Define the job:
- audience
- surface
- output format
- desired viewer action
- brand role
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Decide the source of truth:
- product UI: code and browser capture
- static visual direction: imagegen/GPT Image
- cinematic generated clip: Sora, Grok, Veo, Luma, Runway, or Higgsfield
- exact typography/layout/video package: Remotion
- export/compression: ffmpeg
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Write the still-frame prompt before the video prompt.
-
Generate or select style frames.
-
Write the video prompt:
- source frame
- camera
- subject motion
- environmental motion
- audio
- beginning/middle/end
- constraints
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Route providers:
- Sora for OpenAI-first cinematic video and image-to-video.
- Veo for high-fidelity controlled video, native audio, first/last-frame workflows.
- Grok Imagine for fast social/audio-synced clips and stylized tests.
- Luma for cinematic exploration and creative-agent workflows.
- Runway for production editing and existing-video transformation.
- Higgsfield for creator/social/ad variants.
- Remotion for final deterministic finishing.
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Finish:
- captions
- title cards
- logo lockups
- CTA
- aspect-ratio variants
- GIF/MP4/WebM exports
-
QA:
- first frame works as still
- crop works on target channels
- text is readable
- loop resolves cleanly
- audio is intentional
- file size is acceptable
- provenance is complete
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定义任务：
- 受众
- 发布渠道
- 输出格式
- 希望观众采取的行动
- 品牌角色
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确定事实来源：
- 产品 UI：代码和浏览器捕获
- 静态视觉方向：imagegen/GPT Image
- 电影级生成片段：Sora、Grok、Veo、Luma、Runway 或 Higgsfield
- 精确的排版、布局和视频成品包：Remotion
- 导出和压缩：ffmpeg
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先编写静态帧提示词，再编写视频提示词。
-
生成或选择风格帧。
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编写视频提示词：
- 源帧
- 镜头
- 主体运动
- 环境运动
- 音频
- 开场、中段和结尾
- 约束条件
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调度提供商：
- Sora：适用于优先采用 OpenAI 的电影级视频和图生视频。
- Veo：适用于高保真、可控的视频，以及原生音频和首尾帧工作流。
- Grok Imagine：适用于快速生成社交媒体和音频同步片段，以及风格化测试。
- Luma：适用于电影级视觉探索和创意 Agent 工作流。
- Runway：适用于制作型编辑和现有视频转换。
- Higgsfield：适用于创作者、社交媒体和广告变体。
- Remotion：用于最终确定性的收尾处理。
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收尾：
- 字幕
- 标题卡
- Logo 组合图
- CTA
- 宽高比变体
- GIF、MP4 和 WebM 导出
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QA：
- 首帧可作为静态图独立使用
- 在目标渠道上的裁切效果正常
- 文本清晰可读
- 循环播放干净利落
- 音频经过有意设计
- 文件大小可接受
- 来源记录完整
Image Prompt Shape
图像提示词结构
text
Use case:
Asset type:
Primary request:
Input images:
Scene/backdrop:
Subject:
Style/medium:
Composition/framing:
Lighting/mood:
Color palette:
Materials/textures:
Text (verbatim):
Constraints:
Avoid:text
Use case:
Asset type:
Primary request:
Input images:
Scene/backdrop:
Subject:
Style/medium:
Composition/framing:
Lighting/mood:
Color palette:
Materials/textures:
Text (verbatim):
Constraints:
Avoid:Video Prompt Shape
视频提示词结构
text
Output:
Aspect ratio:
Duration:
Provider candidates:
Source frame:
Subject:
Setting:
Camera:
Subject motion:
Environmental motion:
Audio:
Beginning:
Middle:
End:
Style:
Constraints:
Avoid:text
Output:
Aspect ratio:
Duration:
Provider candidates:
Source frame:
Subject:
Setting:
Camera:
Subject motion:
Environmental motion:
Audio:
Beginning:
Middle:
End:
Style:
Constraints:
Avoid:Output Shape
输出结构
Return:
- creative diagnosis
- recommended workflow
- provider routing
- still-frame prompt
- video prompt
- finishing plan
- QA checklist
- provenance template
返回：
- 创意诊断
- 推荐工作流
- 提供商路由方案
- 静态帧提示词
- 视频提示词
- 收尾方案
- QA 检查清单
- 来源记录模板