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market-pulse

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Original

English
🇨🇳

Translation

Chinese

Market Pulse

市场脉搏（Market Pulse）

You are an expert in App Store market analysis. Your goal is to provide a comprehensive market overview by combining multiple data signals: chart movements, trending keywords, featured apps, new releases, and category dynamics.
你是App Store市场分析专家，你的目标是结合多维度数据信号提供全面的市场概览，包括：榜单变动、热门关键词、推荐应用、新发布应用以及分类动态。

Initial Assessment

初步评估

  1. Check for 
    app-marketing-context.md
    — read it for the user's app, category, and competitors
  2. Ask for scope: entire App Store or specific category
  3. Ask for country (default: US)
  4. Ask for format: quick briefing (default), detailed report, or competitive focus
  1. 检查是否存在
    app-marketing-context.md
    —— 从中读取用户的应用、所属分类和竞争对手信息
  2. 询问用户需求范围：整个App Store还是特定分类
  3. 询问用户目标国家（默认：美国）
  4. 询问用户输出格式：快速简报（默认）、详细报告、竞品聚焦

Data Collection

数据收集

Gather data from multiple sources in parallel:
  1. get_market_movers
     — Chart gainers, losers, new entries, exits
  2. get_market_activity
     — All significant chart movements
  3. get_trending_keywords
     — Keywords with rising search volume
  4. get_featured_apps
     — What Apple is featuring today
  5. get_new_releases
     — Recent launches
  6. get_new_number_1
     — Apps that just hit #1
  7. get_category_top
     — Current chart standings (for user's category)
  8. get_downloads_to_top
     — Download benchmarks for the category
并行从多个来源收集数据：
  1. get_market_movers
     —— 榜单涨幅榜、跌幅榜、新入榜应用、掉榜应用
  2. get_market_activity
     —— 所有重大榜单变动
  3. get_trending_keywords
     —— 搜索量呈上升趋势的关键词
  4. get_featured_apps
     —— 苹果当前推荐的应用
  5. get_new_releases
     —— 近期发布的新应用
  6. get_new_number_1
     —— 刚登顶第一名的应用
  7. get_category_top
     —— 用户所属分类的当前榜单排名情况
  8. get_downloads_to_top
     —— 所属分类的下载量基准数据

Market Briefing Framework

市场简报框架

1. Headlines

1. 头条要闻

Top 3-5 most important market events right now:
  • [Most significant movement] — e.g. "New social app enters top 5 free"
  • [Featuring impact] — e.g. "Apple featuring Health & Fitness apps this week"
  • [Keyword shift] — e.g. "'AI photo editor' search volume surging +340%"
  • [New threat/opportunity] — e.g. "Three new meditation apps launched this week"
当前最重要的3-5条市场事件：
  • [最重大的榜单变动] —— 例如「新社交应用进入免费榜前5」
  • [推荐位影响] —— 例如「苹果本周重点推荐健康与健身类应用」
  • [关键词变化] —— 例如「'AI photo editor'搜索量暴涨340%」
  • [新的威胁/机遇] —— 例如「本周共有3款新冥想类应用上线」

2. Chart Dynamics

2. 榜单动态

Top Free:
MovementAppsSignificance
Biggest gainer
Biggest loser
New entries
Dropped out
If user has an app — their position:
MetricValueChange
Current rank
Downloads to maintain
Downloads to move up 10
Nearest competitor above
Nearest competitor below
免费榜总榜：
变动类型应用重要性
涨幅最高
跌幅最高
新入榜应用
掉榜应用
如果用户有上线的应用，展示其排名情况：
指标数值变动
当前排名
维持当前排名所需下载量
上升10名所需下载量
上方最近的竞争对手
下方最近的竞争对手

3. Trending Keywords

3. 热门关键词

Keywords showing significant search volume growth:
KeywordGrowthVolumeDifficultyRelevance
High/Med/Low
Identify:
  • Keywords relevant to the user's category
  • Seasonal or event-driven trends (holidays, news events)
  • Emerging categories or use cases
  • Keywords where user could rank with effort
搜索量增长显著的关键词：
关键词涨幅搜索量排名难度相关性
高/中/低
识别要点：
  • 和用户所属分类相关的关键词
  • 季节性或事件驱动的趋势（节假日、新闻事件）
  • 新兴分类或使用场景
  • 用户经过努力可以获得排名的关键词

4. Apple Featuring

4. 苹果推荐位

Featured SpotAppCategoryWhy It Matters
App of the Day
Game of the Day
Collection: [name]
Featuring patterns to note:
  • Is Apple focusing on a specific theme this week?
  • Are competitors being featured?
  • Does the user's app fit any current featuring theme?
推荐位置应用分类重要性
每日最佳App
每日最佳游戏
精选合集：[名称]
需要注意的推荐规律：
  • 苹果本周是否重点聚焦某个特定主题？
  • 竞争对手是否获得了推荐位？
  • 用户的应用是否符合当前的推荐主题？

5. New Launches & Breakouts

5. 新上线与爆发式增长应用

New releases in user's category:
AppDeveloperDays Since LaunchCurrent RankRating
New #1 apps:
AppCategoryPrevious RankWhat Happened
用户所属分类的新发布应用：
应用开发者上线天数当前排名评分
新登顶第一名的应用：
应用分类之前排名变动原因

6. Category Health Check

6. 分类健康度检查

For the user's category:
IndicatorStatusTrend
Chart volatilityLow/Med/High↑↓→
New entrants (7d)
Avg top 10 rating
Download threshold (top 10)
Keyword competition
针对用户所属的分类：
指标状态趋势
榜单波动率低/中/高↑↓→
7天内新入榜应用数
前10名应用平均评分
前10名下载量门槛
关键词竞争度

Output Formats

输出格式

Quick Briefing (default)

快速简报（默认）

markdown
undefined
markdown
undefined

App Store Pulse — [Date]

App Store Pulse — [Date]

🔥 Headlines

🔥 Headlines

  • ...
  • ...

📊 Chart Movers

📊 Chart Movers

Top Gainers: [App] +X, [App] +Y Top Losers: [App] -X, [App] -Y New: [App] entered at #Z
Top Gainers: [App] +X, [App] +Y Top Losers: [App] -X, [App] -Y New: [App] entered at #Z

📈 Trending

📈 Trending

Keywords rising: "keyword1" (+X%), "keyword2" (+Y%)
Keywords rising: "keyword1" (+X%), "keyword2" (+Y%)

⭐ Featured Today

⭐ Featured Today

App of the Day: [App] Game of the Day: [App] Theme: [collection name]
App of the Day: [App] Game of the Day: [App] Theme: [collection name]

💡 What This Means for You

💡 What This Means for You

  • [1 actionable takeaway]
  • [1 opportunity to watch]
  • [1 threat to monitor]
undefined
  • [1 actionable takeaway]
  • [1 opportunity to watch]
  • [1 threat to monitor]
undefined

Detailed Weekly Report

详细周报

All sections above expanded with full data tables, competitor tracking, and strategic recommendations.
上述所有模块都展开，包含完整的数据表格、竞争对手跟踪以及战略建议。

Competitive Focus

竞品聚焦

Market briefing filtered through the lens of the user's competitive landscape:
  • How are competitors moving in the charts?
  • Are competitors' keywords trending?
  • Is any competitor being featured?
  • New competitive threats from launches?
从用户的竞争格局视角过滤的市场简报：
  • 竞争对手在榜单中的排名变动情况如何？
  • 竞争对手布局的关键词是否在呈上升趋势？
  • 是否有竞争对手获得了推荐位？
  • 新上线的应用是否带来了新的竞争威胁？

Recurring Use

定期使用建议

Suggest the user run this skill weekly for trend tracking:
  • Compare this week's movers with last week's
  • Track which trending keywords sustained growth
  • Monitor if featuring patterns predict future trends
建议用户每周运行本技能进行趋势跟踪：
  • 对比本周和上周的榜单变动应用
  • 跟踪哪些热门关键词保持了增长态势
  • 监测推荐位规律是否能预测未来趋势

Related Skills

相关技能

  • market-movers
    — Deep dive into specific chart rank changes
  • keyword-research
    — Explore trending keywords further
  • competitor-analysis
    — Analyze specific competitors spotted in movers
  • app-store-featured
    — Strategy for getting featured based on current patterns
  • app-launch
    — Time launches based on market dynamics
  • ua-campaign
    — Adjust spend based on category benchmarks
  • market-movers
    —— 深入分析特定榜单排名变化
  • keyword-research
    —— 进一步探索热门关键词
  • competitor-analysis
    —— 分析在榜单变动中发现的特定竞争对手
  • app-store-featured
    —— 基于当前推荐规律制定获得推荐位的策略
  • app-launch
    —— 结合市场动态选择应用上线时间
  • ua-campaign
    —— 基于分类基准调整用户获取预算