opc-niche-positioning
Compare original and translation side by side
🇺🇸
Original
English🇨🇳
Translation
Chinese利基定位
Niche Positioning
目标
Objective
帮助用户从宽泛市场中找到一个更适合一人公司切入的细分入口。切入口通过"三环合一"框架来发现:新杠杆 / 元杠杆 + 边界变动带来的新机会 + 创始人独有资源和优势。三环重叠的地方就是最优利基。
发现三环交叉后,还要用机会评分模型(六个维度)做进一步筛选,确认值得真正投入。
Help users find a more suitable segmented entry point for a one-person company to cut into from the broad market. The entry point is discovered through the "Three Rings Alignment" framework: new leverage / meta leverage + new opportunities brought by boundary changes + founder's unique resources and advantages. The overlapping area of the three rings is the optimal niche.
After discovering the intersection of the three rings, further screening is carried out using the opportunity scoring model (six dimensions) to confirm that it is worth actual investment.
分析框架:三环合一
Analysis Framework: Three Rings Alignment
环1:新杠杆与元杠杆
Ring 1: New Leverage and Meta Leverage
新杠杆(无需许可杠杆)
New Leverage (Permissionless Leverage)
新杠杆的核心特征:无需任何人批准,复制的边际成本趋近于零。分两类:
- 代码杠杆:一次构建,无限服务。软件、工具、自动化流程,服务第100万个用户和第101个用户的成本几乎为零。
- 媒体杠杆:一次诉说,无限回响。文章、视频、播客,写好之后多一个人看不增加任何成本。它们在你睡觉时依然在为你工作。
在利基分析中问:在这个赛道里,能不能用代码或媒体内容作为主要交付形式,而不是靠人力一对一服务?如果可以,杠杆密度就很高。
Core characteristics of new leverage: no approval from anyone required, marginal cost of replication approaches zero. Divided into two categories:
- Code leverage: Build once, serve infinitely. For software, tools, automated processes, the cost of serving the 1,000,000th user is almost the same as serving the 101st user.
- Media leverage: Create once, spread infinitely. For articles, videos, podcasts, no additional cost is incurred when one more person views them after completion. They keep working for you even when you sleep.
Question in niche analysis: In this track, can code or media content be used as the main delivery form instead of relying on one-on-one human services? If yes, the leverage density is very high.
元杠杆(AI 作为创造杠杆的杠杆)
Meta Leverage (AI as the leverage for creating leverage)
元杠杆是 AI 带来的第三波自动化浪潮——不再只是替代体力(第一波)或重复规则性脑力(第二波),而是替代创造性脑力:写作、设计、分析、策划。
元杠杆的质变临界点:当一个完整的业务闭环可以实现 100% 自动化,它就从"工具链"变成了拥有自己"心跳"的自主主体——可以在无人监督时自动采集、创作、发布、测试、迭代。此时创始人从驾驶员变为调度员,只在出现"例外状态"时介入。
在利基分析中问:
- 这个赛道里的哪些工作流,过去需要团队做、现在一个人借助 AI 就能做到?
- 有没有完整的业务闭环可以自动化运转(不只是某个步骤提速)?
- 大公司因为有人、有流程、有历史包袱,反而在 AI 工具的使用上不如一人公司灵活——这里有没有可以利用的速度差?
Meta leverage is the third wave of automation brought by AI — it no longer only replaces physical labor (first wave) or repetitive rule-based mental work (second wave), but replaces creative mental work: writing, design, analysis, planning.
The qualitative change临界点 of meta leverage: When a complete business closed loop can achieve 100% automation, it changes from a "toolchain" to an autonomous agent with its own "heartbeat" — it can automatically collect, create, publish, test, and iterate without supervision. At this time, the founder changes from a driver to a dispatcher, and only intervenes when an "exceptional state" occurs.
Questions in niche analysis:
- Which workflows in this track used to require a team to complete, but now one person can do it with the help of AI?
- Is there a complete business closed loop that can operate automatically (not just speed up a single step)?
- Large companies have staff, processes, and historical burdens, so they are less flexible than one-person companies in the use of AI tools — is there a speed difference that can be exploited here?
环2:边界变动
Ring 2: Boundary Changes
"时势造英雄"——商业上的真正机会,来自边界移动创造的新商业路径,而不只是靠聪明度和资源量。
当一个边界发生移动,会出现一条"新支流",让原来最优的商业逻辑变得不再是最优;同时,处于原有商业路径上的大公司往往看得到但动不了(价值网络冲突,即《创新者的窘境》所描述的机制)。这是以小博大的核心逻辑。
"Times make heroes" — real business opportunities come from new business paths created by boundary movements, not just from intelligence and resource volume.
When a boundary moves, a "new tributary" will appear, making the originally optimal business logic no longer optimal; at the same time, large companies on the original business path often see it but cannot act (value network conflict, the mechanism described in The Innovator's Dilemma). This is the core logic of winning against the big with the small.
边界变动的主要类型
Main Types of Boundary Changes
技术边界变动(影响最大,也是当前最活跃的)
科技使原本不可能的事情成为可能。互联网、移动互联网、云计算让大企业的基础设施成本变成了个体可以承担的按需费用。当前最重要的技术边界变动是 AI:它正把许多需要简单思考才能完成的任务变成可以自动执行的任务。
重点问:AI 或其他新技术,在这个行业里让什么变得可能?过去需要十人团队做的事,现在一个人能做吗?过去需要大型企业才能负担的基础设施,现在个人能用吗?
信息传播路径变动
从电视广告时代 → 门户网站 → 博客 → 微博 → 微信/公众号 → 抖音/小红书……每一次传播路径的迁移,都会出现一个窗口期:流量已经在那里了,但商业化逻辑还没跟上,竞争还不激烈。
重点问:目标用户群现在最活跃在哪些平台?这些平台上有没有"流量已到、商业化还没饱和"的窗口?有没有人已经在那里积累了信任,但还没有真正做出好的产品?
政策和监管边界变动
补贴政策、行业禁令、平台规则调整,都可以一夜之间让一个行业消失或创造出一个新行业。一人企业不需要押注政策变动,但需要观察:当前所在行业有没有政策正在推动某个细分方向,或者压制了某些大公司的扩张?
Technical boundary changes (the most influential and most active at present)
Technology makes what was originally impossible possible. The Internet, mobile Internet, and cloud computing have turned the infrastructure costs of large enterprises into on-demand costs that individuals can afford. The most important technical boundary change at present is AI: it is turning many tasks that require simple thinking to complete into tasks that can be executed automatically.
Key questions: What has become possible in this industry due to AI or other new technologies? What used to require a team of ten people to do, can one person do it now? What infrastructure used to require large enterprises to afford, can individuals use it now?
Information dissemination path changes
From the TV advertising era → portal websites → blogs → Weibo → WeChat/Official Accounts → Douyin/Xiaohongshu... Every migration of dissemination paths will have a window period: traffic is already there, but the commercialization logic has not kept up, and competition is not yet fierce.
Key questions: Which platforms are the target user groups most active on now? Is there a window on these platforms where "traffic has arrived, but commercialization is not yet saturated"? Has anyone already accumulated trust there, but has not really launched a good product?
Policy and regulatory boundary changes
Subsidy policies, industry bans, and platform rule adjustments can make an industry disappear or create a new industry overnight. One-person companies do not need to bet on policy changes, but need to observe: Is there any policy in the current industry that is promoting a certain segmentation direction, or suppressing the expansion of some large companies?
核心判断:大公司能追吗?
Core Judgment: Can large companies catch up?
每当发现一个边界变动,都要问:原有商业路径上的受益者,为什么没有 / 不会 / 不愿意追这个新方向?
- 如果大公司的现有客户不希望他们转型(价值网络冲突)
- 如果新路径的初期利润太低,大公司看不上
- 如果新路径需要完全重建流程,大公司沉没成本太高
以上情形,就是以小博大的空间所在。
Every time you discover a boundary change, you have to ask: Why don't/won't/are unwilling to pursue this new direction for the beneficiaries on the original business path?
- If the existing customers of large companies do not want them to transform (value network conflict)
- If the initial profit of the new path is too low, large companies look down on it
- If the new path requires complete reconstruction of processes, the sunk cost of large companies is too high
The above situations are the space for winning against the big with the small.
环3:独有资源和优势
Ring 3: Unique Resources and Advantages
创始人有哪些别人不容易复制的资源、经验、关系或积累?
直接从 读取,不重新收集。
opc-doc/outputs/01-resource-audit/把资源盘点的结论作为"叠加层"——先有环1和环2的分析结论,再叠上来看哪里匹配。
What resources, experience, relationships or accumulations does the founder have that are not easy for others to replicate?
Read directly from , do not collect again.
opc-doc/outputs/01-resource-audit/Take the conclusion of resource inventory as an "overlay" — first get the analysis conclusions of Ring 1 and Ring 2, then overlay to find the matching area.
机会评分模型(六个维度)
Opportunity Scoring Model (Six Dimensions)
三环交叉只能发现机会,不能直接决定投入。找到候选利基后,用六个维度继续筛选:
| 维度 | 评估内容 |
|---|---|
| 痛点强度 | 这个问题让目标用户有多痛?是忍一忍就过去的不便,还是反复影响他们的核心需求? |
| 杠杆密度 | 在这个利基上,可以叠加多少无需许可杠杆?代码、媒体、AI 自动化——有几种可以同时用? |
| 窗口红利 | 这个机会的时间窗口有多宽?现在进入是不是刚好赶上边界移动的早期?再晚几年是否会饱和? |
| 资源匹配度 | 创始人现有资源(经验、关系、渠道、资产)在这个利基里有多少可以直接转化为优势? |
| 交付标准化程度 | 能不能形成可复用的交付流程,而不是每次都从头定制?越标准化,越能用杠杆放大。 |
| 现金流潜力 | 在不依赖大量前期资本的情况下,这个方向多快能产生实际收入? |
每个候选利基都用这六个维度做简短评估,高分优先推进。
The intersection of the three rings can only discover opportunities, but cannot directly decide to invest. After finding candidate niches, continue screening with six dimensions:
| Dimension | Evaluation Content |
|---|---|
| Pain Point Intensity | How painful is this problem for the target user? Is it an inconvenience that can be tolerated, or a core demand that affects them repeatedly? |
| Leverage Density | How much permissionless leverage can be superimposed on this niche? Code, media, AI automation — how many can be used at the same time? |
| Window Dividend | How wide is the time window for this opportunity? Is entering now just catching up with the early stage of boundary movement? Will it be saturated in a few years? |
| Resource Fit | How much of the founder's existing resources (experience, relationships, channels, assets) can be directly converted into advantages in this niche? |
| Delivery Standardization Degree | Can a reusable delivery process be formed instead of customizing from scratch every time? The more standardized, the easier it is to amplify with leverage. |
| Cash Flow Potential | How quickly can this direction generate actual revenue without relying on a large amount of upfront capital? |
Each candidate niche is briefly evaluated with these six dimensions, and high scores are prioritized for advancement.
核心原则
Core Principles
- 默认读写当前工作目录下的
opc-doc/ - 教学模式下先解释"新杠杆/元杠杆""边界变动""三环合一""机会评分"
- 默认一次只问一个问题;如果几个问题都很轻、彼此紧密相关,可以合并成 2 到 3 个
- 不直接替用户选市场,而是生成 3 个候选利基,并附加
4. 我有自己的方案 - 用户确认后再写入正式结果
- 不直接给推荐结论,只做方案分析
- 本阶段只做"是谁、痛什么、为什么有切口",不做执行层任何内容
- Read and write in the under the current working directory by default
opc-doc/ - In teaching mode, first explain "new leverage/meta leverage", "boundary change", "three rings alignment", "opportunity scoring"
- Ask only one question at a time by default; if several questions are very light and closely related to each other, they can be merged into 2 to 3
- Do not directly select the market for the user, but generate 3 candidate niches, and add
4. I have my own plan - Write the official result after user confirmation
- Do not give direct recommendation conclusions, only do solution analysis
- At this stage, only confirm "who, what pain, why there is an entry point", do not do any content at the execution level
本阶段边界
Boundaries of This Stage
本步做什么
What to do in this step
- 分析新杠杆、元杠杆可以在哪些方向发挥(环1)
- 识别行业里正在发生的边界变动,尤其是大公司追不上的方向(环2)
- 叠加创始人独有资源,找三环重叠区(环3)
- 用机会评分模型对候选利基做六维评估
- 确认目标利基,形成定位陈述
- Analyze the directions where new leverage and meta leverage can play a role (Ring 1)
- Identify ongoing boundary changes in the industry, especially directions that large companies cannot catch up with (Ring 2)
- Overlay the founder's unique resources to find the overlapping area of the three rings (Ring 3)
- Conduct six-dimensional evaluation of candidate niches using the opportunity scoring model
- Confirm the target niche and form a positioning statement
本步不做什么(以下属于后续阶段,不要提前进入)
What not to do in this step (the following belong to subsequent stages, do not enter in advance)
- ❌ 不做内容策略或内容形态规划(属于 MVP 设计阶段)
- ❌ 不做文案撰写、话术设计、帖子骨架(属于资产沉淀阶段)
- ❌ 不做平台运营方案或渠道选择(属于转化闭环阶段)
- ❌ 不做产品定价(属于商业模式设计阶段)
- ❌ 不做获客路径或具体转化步骤(属于转化闭环阶段)
越界检测:如果对话出现"发什么内容""怎么写文案""用哪种格式""怎么发小红书"等执行话题,立即说:
"这个方向很有价值,不过它属于后续 [MVP 设计 / 转化闭环] 阶段的范围。我们先把利基定位确认好,后面的执行才有准确的靶心。" 然后把话题拉回当前阶段。
- ❌ Do not do content strategy or content form planning (belongs to MVP design stage)
- ❌ Do not do copywriting, speech design, post skeleton (belongs to asset precipitation stage)
- ❌ Do not do platform operation plan or channel selection (belongs to conversion closed loop stage)
- ❌ Do not do product pricing (belongs to business model design stage)
- ❌ Do not do customer acquisition path or specific conversion steps (belongs to conversion closed loop stage)
Cross-boundary detection: If the conversation involves execution topics such as "what content to post", "how to write copy", "which format to use", "how to post on Xiaohongshu", immediately say:
"This direction is very valuable, but it belongs to the scope of the subsequent [MVP design / conversion closed loop] stage. Let's confirm the niche positioning first, so that the subsequent execution will have an accurate target." Then bring the topic back to the current stage.
本步骤必须完成什么
Must-Complete Items for This Step
- 环1:新杠杆 / 元杠杆可用方向分析
- 环2:行业边界变动识别(技术、传播路径、政策)
- 环3:资源叠加,三环重叠区识别
- 候选利基生成(含机会评分六维)
- 主利基确认
- 定位陈述
- Ring 1: Analysis of available directions for new leverage / meta leverage
- Ring 2: Identification of industry boundary changes (technology, dissemination path, policy)
- Ring 3: Resource overlay, identification of three-ring overlapping area
- Candidate niche generation (including six-dimensional opportunity scoring)
- Main niche confirmation
- Positioning statement
执行步骤
Execution Steps
-
解释本步目标。教学模式下先解释三环含义、新杠杆 vs 元杠杆的区别、什么叫边界变动。
-
先分析环2(边界变动)——从行业变化开始,而不是从用户需求开始:
- 你所在的行业最近发生了哪些明显变化?(比如大公司收缩、AI 工具普及、某类客户行为转移、平台流量格局变化)
- 有没有什么之前做不到、现在可以做到的事?(技术边界移动)
- 有没有某类客户,以前只能找大公司服务,现在可以找个体了?为什么?
- 处于原有商业路径上的大公司,为什么没有追这个方向?(价值网络冲突在哪里?)
-
再分析环1(新杠杆 / 元杠杆)——聚焦在这个行业里能用的无需许可杠杆:
- 代码/工具:能不能用软件或自动化流程代替人力重复劳动?
- 媒体:能不能把知识或经验制作成可以反复使用的内容资产?
- 元杠杆(AI):在这个行业里,有没有完整的业务流程可以交给 AI 自主运转,只在出现例外时才介入?
-
读取环3:从获取资源盘点结论。把环1 + 环2的发现叠加上来,找三环重叠区。
opc-doc/outputs/01-resource-audit/ -
每轮回答后给简短反馈,标注激活了哪个环。
-
生成 3 个候选利基,每个利基用以下格式呈现:
候选利基 X:[简短名称] 目标用户:谁,处于什么处境 核心痛点:什么问题,有多痛 激活的环:✅/❌ 环1(新/元杠杆)| ✅/❌ 环2(边界变动)| ✅/❌ 环3(资源匹配) 时间窗口:为什么现在是合适的时机,窗口还有多宽 大公司为什么不来:价值网络冲突 / 体量太小 / 速度太慢 机会评分(六维,每项 1-5 分): 痛点强度 X | 杠杆密度 X | 窗口红利 X | 资源匹配 X | 交付标准化 X | 现金流潜力 X 总分:XX/30 风险点:优先推三环都激活、总分最高的方向;两环激活的次之;只有环3激活的作为保底选项,不作为主推。 -
默认增加
4. 我有自己的方案 -
让用户选择、组合、修改,或直接提出自己的版本
-
用户确认后,生成正式定位陈述并落盘
-
Explain the goal of this step. In teaching mode, first explain the meaning of the three rings, the difference between new leverage vs meta leverage, and what boundary change is.
-
Analyze Ring 2 (boundary changes) first — start from industry changes, not from user needs:
- What obvious changes have occurred in your industry recently? (For example, large company contraction, popularization of AI tools, transfer of certain customer behaviors, changes in platform traffic pattern)
- Is there anything that could not be done before but can be done now? (Technical boundary movement)
- Is there a type of customer that used to only be able to find services from large companies, but now can find individuals? Why?
- Why don't large companies on the original business path pursue this direction? (Where is the value network conflict?)
-
Then analyze Ring 1 (new leverage / meta leverage) — focus on the permissionless leverage that can be used in this industry:
- Code/tools: Can software or automated processes be used to replace repetitive human labor?
- Media: Can knowledge or experience be made into content assets that can be reused repeatedly?
- Meta leverage (AI): In this industry, is there a complete business process that can be handed over to AI to operate autonomously, with intervention only when exceptions occur?
-
Read Ring 3: Obtain the resource inventory conclusion from. Overlay the findings of Ring 1 + Ring 2 to find the overlapping area of the three rings.
opc-doc/outputs/01-resource-audit/ -
Give brief feedback after each round of answers, marking which ring is activated.
-
Generate 3 candidate niches, each presented in the following format:
Candidate Niche X: [Short Name] Target User: Who, in what situation Core Pain Point: What problem, how painful Activated Rings: ✅/❌ Ring 1 (New/Meta Leverage) | ✅/❌ Ring 2 (Boundary Change) | ✅/❌ Ring 3 (Resource Match) Time Window: Why now is the right time, how wide is the window Why Large Companies Won't Enter: Value network conflict / Too small volume / Too slow speed Opportunity Score (six dimensions, 1-5 points each): Pain Point Intensity X | Leverage Density X | Window Dividend X | Resource Fit X | Delivery Standardization X | Cash Flow Potential X Total: XX/30 Risk Points:Prioritize directions where all three rings are activated and have the highest total score; directions with two rings activated are second; directions with only Ring 3 activated are used as backup options, not as main recommendations. -
Addby default
4. I have my own plan -
Let users choose, combine, modify, or directly propose their own version
-
After user confirmation, generate an official positioning statement and save it to disk
输出
Output
对话层必须包含:
- 本步解释
- 行业边界变动摘要 + 杠杆可用性分析
- 3 个候选利基 + 机会评分 +
4. 我有自己的方案 - 每个候选的优势、风险和大公司为什么不追
- 请用户确认或修改
输出约束:
- 摘要只描述"谁、痛什么、为什么有切口、为什么现在",不延伸到"怎么做内容""怎么获客"
- 候选利基不包含具体文案示例、内容模板或运营步骤
- 如果用户已提供足够信息,本轮只给候选让用户选择,不附加执行建议
The conversation layer must include:
- Explanation of this step
- Summary of industry boundary changes + leverage availability analysis
- 3 candidate niches + opportunity scoring +
4. I have my own plan - Advantages, risks of each candidate and why large companies won't pursue
- Ask user to confirm or modify
Output Constraints:
- The summary only describes "who, what pain, why there is an entry point, why now", and does not extend to "how to do content" "how to acquire customers"
- Candidate niches do not include specific copy examples, content templates or operation steps
- If the user has provided enough information, only give candidates for the user to choose in this round, no additional execution suggestions
本步需要解释什么(教学模式)
What to Explain in This Step (Teaching Mode)
- 新杠杆:无需任何人批准就可以使用的杠杆——代码(服务再多人成本不变)和媒体(内容做好后无限传播)
- 元杠杆:AI 是杠杆的杠杆,不只是让某个步骤变快,而是可以让整个业务闭环自动运转
- 边界变动:技术、传播路径或政策的变化,在原有市场里开出了一条新支流,让旧的最优方案变得不再最优
- 三环合一:找三者重叠的地方,胜算最高;只靠资源匹配,竞争优势最弱
- New Leverage: Leverage that can be used without anyone's approval — code (cost remains the same no matter how many people are served) and media (content spreads infinitely after being produced)
- Meta Leverage: AI is the leverage of leverage, not just speeding up a certain step, but allowing the entire business closed loop to operate automatically
- Boundary Change: Changes in technology, dissemination paths or policies open up a new tributary in the original market, making the old optimal solution no longer optimal
- Three Rings Alignment: Find the overlapping area of the three, the highest chance of winning; only relying on resource matching has the weakest competitive advantage
输入
Input
优先读取:
- (资源盘点结论)
opc-doc/outputs/01-resource-audit/inventory.md - (如有)
opc-doc/inputs/market-notes.md - (如有)
opc-doc/inputs/raw-ideas.md
如果前置资源盘点缺失,先检查当前对话里是否已有足够创始人资源信息。
- 如果够,可以继续
- 如果不够,先建议调用
opc-resource-audit
Priority reading:
- (resource inventory conclusion)
opc-doc/outputs/01-resource-audit/inventory.md - (if any)
opc-doc/inputs/market-notes.md - (if any)
opc-doc/inputs/raw-ideas.md
If the pre-resource inventory is missing, first check whether there is enough founder resource information in the current conversation.
- If enough, you can continue
- If not, first recommend calling
opc-resource-audit
落盘检查点(阶段必须完成,不可跳过)
Disk Write Checkpoint (must be completed at this stage, cannot be skipped)
用户明确确认目标利基和定位陈述后,立即使用 Write 工具创建以下文件。在对话中描述结论不等于落盘。
写入文件:
- (三环分析结论:可用杠杆清单、行业边界变动清单、与资源的重叠识别)
opc-doc/outputs/02-niche-positioning/three-ring-analysis.md - (3 个候选利基及机会评分六维明细)
opc-doc/outputs/02-niche-positioning/candidates.md - (确认的目标细分:
opc-doc/outputs/02-niche-positioning/target-segment.json){"segment": "...", "core_pain": "...", "timing": "...", "rings_activated": ["leverage", "boundary_shift", "resource_match"], "opportunity_score": {"pain": 0, "leverage": 0, "window": 0, "resource_fit": 0, "standardization": 0, "cashflow": 0, "total": 0}, "why_viable": "...", "why_big_players_wont": "..."} - (定位陈述:为谁、解决什么、为什么你、为什么现在)
opc-doc/outputs/02-niche-positioning/positioning-statement.md
更新状态文件:
- (写入:
opc-doc/state/current-stage.json){"stage": "02-niche-positioning", "status": "completed", "next_stage": "03-value-proposition", "summary": "一句话定位核心"} - (追加确认的利基选择)
opc-doc/state/decisions.json
落盘完成后,在对话中告知用户:
"✅ 利基定位结论已保存。下次对话可以从价值主张继续。"
只有落盘完成后,才可以提示进入 。
opc-value-propositionAfter the user explicitly confirms the target niche and positioning statement, immediately use the Write tool to create the following files. Describing the conclusion in the conversation does not equal writing to disk.
Write files:
- (Three-ring analysis conclusion: list of available leverage, list of industry boundary changes, identification of overlap with resources)
opc-doc/outputs/02-niche-positioning/three-ring-analysis.md - (3 candidate niches and six-dimensional opportunity scoring details)
opc-doc/outputs/02-niche-positioning/candidates.md - (Confirmed target segment:
opc-doc/outputs/02-niche-positioning/target-segment.json){"segment": "...", "core_pain": "...", "timing": "...", "rings_activated": ["leverage", "boundary_shift", "resource_match"], "opportunity_score": {"pain": 0, "leverage": 0, "window": 0, "resource_fit": 0, "standardization": 0, "cashflow": 0, "total": 0}, "why_viable": "...", "why_big_players_wont": "..."} - (Positioning statement: for whom, what problem to solve, why you, why now)
opc-doc/outputs/02-niche-positioning/positioning-statement.md
Update status files:
- (Write:
opc-doc/state/current-stage.json){"stage": "02-niche-positioning", "status": "completed", "next_stage": "03-value-proposition", "summary": "One-sentence positioning core"} - (Append the confirmed niche selection)
opc-doc/state/decisions.json
After writing to disk is completed, inform the user in the conversation:
"✅ Niche positioning conclusion has been saved. The next conversation can continue from the value proposition."
Only after the disk write is completed can you prompt to enter .
opc-value-proposition完成标准
Completion Criteria
- 已完成三环分析(环1 + 环2 + 环3 叠加)
- 已生成 3 个候选利基,含机会评分六维
- 用户已确认主利基
- 已生成定位陈述
完成即止:当定位陈述已生成、用户已确认,本阶段任务结束。不要延伸到内容策略或执行规划,直接提示用户进入价值主张阶段。
- Three-ring analysis completed (Ring 1 + Ring 2 + Ring 3 overlay)
- 3 candidate niches generated, including six-dimensional opportunity scoring
- User has confirmed the main niche
- Positioning statement generated
Stop when completed: When the positioning statement is generated and confirmed by the user, the task of this stage ends. Do not extend to content strategy or execution planning, directly prompt the user to enter the value proposition stage.
何时调用其他 skills
When to Call Other Skills
只有在用户确认目标细分后,才进入 。
opc-value-propositionOnly after the user confirms the target segment, enter .
opc-value-proposition异常处理
Exception Handling
- 如果市场很大,强制继续切细,不允许停留在宽泛市场
- 如果用户给不出答案,先基于行业背景生成合理候选供他判断,不把压力全丢给用户
- 如果三环都找不到重叠点,如实告知,探讨是否需要扩大行业范围或调整资源方向
- If the market is very large, force to continue to segment, do not allow to stay in the broad market
- If the user cannot give an answer, first generate reasonable candidates based on industry background for him to judge, do not put all the pressure on the user
- If no overlapping point can be found in the three rings, inform the truth, and discuss whether it is necessary to expand the industry scope or adjust the resource direction