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IRON LAW: External rewards can UNDERMINE intrinsic motivation
(overjustification effect) — incentive design must consider
motivational crowding. Tangible, expected, contingent rewards
are the most damaging to autonomous motivation.铁律:外部奖励会削弱内在动机
(过度合理化效应)——激励设计必须考虑
动机挤出效应。有形的、预期的、取决于任务完成情况的奖励
对自主动机的损害最大。| Regulation Type | Locus | Description |
|---|---|---|
| Amotivation | None | No intention to act |
| External | External | Act for reward/punishment |
| Introjected | Somewhat external | Act to avoid guilt or gain approval |
| Identified | Somewhat internal | Act because valued personally |
| Integrated | Internal | Act because consistent with self |
| Intrinsic | Internal | Act for inherent enjoyment |
| 调节类型 | 控制点 | 描述 |
|---|---|---|
| 无动机(Amotivation) | 无 | 无行动意图 |
| 外部调节(External) | 外部 | 为获得奖励/避免惩罚而行动 |
| 内摄调节(Introjected) | 半外部 | 为避免内疚或获得认可而行动 |
| 认同调节(Identified) | 半内部 | 因个人重视而行动 |
| 整合调节(Integrated) | 内部 | 因与自我一致而行动 |
| 内在调节(Intrinsic) | 内部 | 因内在乐趣而行动 |
undefinedundefined| Behavior | Regulation Type | Need Gaps |
|---|---|---|
| [behavior] | [type] | [autonomy/competence/relatedness] |
| 行为 | 调节类型 | 需求缺口 |
|---|---|---|
| [行为] | [类型] | [自主/胜任/关联] |
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