seo-plan

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🇺🇸

Original

English

🇨🇳

Translation

Chinese

Strategic SEO Planning

战略性SEO规划

Process

实施流程

1. Discovery

1. 调研阶段

Business type, target audience, competitors, goals
Current site assessment (if exists)
Budget and timeline constraints
Key performance indicators (KPIs)

业务类型、目标受众、竞争对手、业务目标
现有网站评估（若有）
预算与时间限制
关键绩效指标（KPIs）

2. Competitive Analysis

2. 竞品分析

Identify top 5 competitors
Analyze their content strategy, schema usage, technical setup
Identify keyword gaps and content opportunities
Assess their E-E-A-T signals
Estimate their domain authority

确定Top 5竞争对手
分析其内容策略、Schema使用情况、技术配置
挖掘关键词空白与内容机会
评估其E-E-A-T信号
估算其Domain Authority

3. Architecture Design

3. 网站架构设计

Load industry template from
```
assets/
```
directory
Design URL hierarchy and content pillars
Plan internal linking strategy
Sitemap structure with quality gates applied
Information architecture for user journeys

从
```
assets/
```
目录加载行业模板
设计URL层级与内容支柱
规划内部链接策略
带有质量管控的站点地图结构
面向用户旅程的信息架构

4. Content Strategy

4. 内容策略

Content gaps vs competitors
Page types and estimated counts
Blog/resource topics and publishing cadence
E-E-A-T building plan (author bios, credentials, experience signals)
Content calendar with priorities

与竞品相比的内容空白
页面类型与预估数量
博客/资源主题与发布节奏
E-E-A-T建设计划（作者简介、资质证明、经验信号）
带有优先级的内容日历

5. Technical Foundation

5. 技术基础搭建

Hosting and performance requirements
Schema markup plan per page type
Core Web Vitals baseline targets
AI search readiness requirements
Mobile-first considerations

主机与性能要求
按页面类型制定的Schema标记计划
Core Web Vitals基准目标
AI搜索适配要求
移动端优先设计考量

6. Implementation Roadmap (4 phases)

6. 实施路线图（4个阶段）

Phase 1 — Foundation (weeks 1-4)

阶段1 — 基础搭建（第1-4周）

Technical setup and infrastructure
Core pages (home, about, contact, main services)
Essential schema implementation
Analytics and tracking setup

技术配置与基础设施搭建
核心页面（首页、关于我们、联系我们、主要服务页）
基础Schema实施
分析与追踪工具配置

Phase 2 — Expansion (weeks 5-12)

阶段2 — 内容拓展（第5-12周）

Content creation for primary pages
Blog launch with initial posts
Internal linking structure
Local SEO setup (if applicable)

核心页面内容创作
博客上线及首批文章发布
内部链接结构搭建
本地SEO配置（如适用）

Phase 3 — Scale (weeks 13-24)

阶段3 — 规模扩张（第13-24周）

Advanced content development
Link building and outreach
GEO optimization
Performance optimization

进阶内容开发
外链建设与对外推广
地域优化（GEO optimization）
性能优化

Phase 4 — Authority (months 7-12)

阶段4 — 权威打造（第7-12个月）

Thought leadership content
PR and media mentions
Advanced schema implementation
Continuous optimization

思想领导力内容创作
公关与媒体曝光
进阶Schema实施
持续优化

Industry Templates

行业模板

Load from

assets/

directory:

```
saas.md
```
— SaaS/software companies
```
local-service.md
```
— Local service businesses
```
ecommerce.md
```
— E-commerce stores
```
publisher.md
```
— Content publishers/media
```
agency.md
```
— Agencies and consultancies
```
generic.md
```
— General business template

从

assets/

目录加载：

```
saas.md
```
— SaaS/软件公司
```
local-service.md
```
— 本地服务商家
```
ecommerce.md
```
— 电商店铺
```
publisher.md
```
— 内容发布商/媒体
```
agency.md
```
— 代理机构与咨询公司
```
generic.md
```
— 通用商业模板

Output

交付成果

Deliverables

交付文件

```
SEO-STRATEGY.md
```
— Complete strategic plan
```
COMPETITOR-ANALYSIS.md
```
— Competitive insights
```
CONTENT-CALENDAR.md
```
— Content roadmap
```
IMPLEMENTATION-ROADMAP.md
```
— Phased action plan
```
SITE-STRUCTURE.md
```
— URL hierarchy and architecture

```
SEO-STRATEGY.md
```
— 完整战略规划
```
COMPETITOR-ANALYSIS.md
```
— 竞品分析洞察
```
CONTENT-CALENDAR.md
```
— 内容路线图
```
IMPLEMENTATION-ROADMAP.md
```
— 分阶段行动计划
```
SITE-STRUCTURE.md
```
— URL层级与架构

KPI Targets

KPI目标

Metric	Baseline	3 Month	6 Month	12 Month
Organic Traffic	...	...	...	...
Keyword Rankings	...	...	...	...
Domain Authority	...	...	...	...
Indexed Pages	...	...	...	...
Core Web Vitals	...	...	...	...

指标	基准值	3个月	6个月	12个月
Organic Traffic	...	...	...	...
Keyword Rankings	...	...	...	...
Domain Authority	...	...	...	...
Indexed Pages	...	...	...	...
Core Web Vitals	...	...	...	...

Success Criteria

成功标准

Clear, measurable goals per phase
Resource requirements defined
Dependencies identified
Risk mitigation strategies

各阶段清晰、可衡量的目标
明确资源需求
识别依赖关系
风险缓解策略