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Chinese

Blog Outline Generator -- SERP-Informed Structure Planning

博客大纲生成器——基于SERP分析的结构规划

Generates skeletal blog post outlines informed by SERP analysis. A lighter alternative to a full content brief - produces heading hierarchy, section targets, and content gap notes without deep statistics research or full competitive analysis.
生成基于SERP分析的博客文章框架大纲。作为完整内容brief的轻量化替代方案，它仅生成标题层级、章节目标及内容差距说明，无需深度数据调研或全面竞品分析。

Cross-reference

交叉参考

For evidence-led topical-relevance and content-planning prompts upstream of outlining, see 
/blog flow find
. The blog-post-outline-prompt under 
/blog flow optimize
is a complementary structural reference.
如需在大纲制定前进行基于证据的主题相关性与内容规划提示，请查看
/blog flow find
。
/blog flow optimize
下的博客文章大纲提示是互补的结构参考。

Workflow

工作流程

Step 1: Topic & Intent

步骤1：主题与搜索意图

Gather from the user:
  1. Topic or target keyword (required)
  2. Target keyword - the exact phrase to rank for (if different from topic)
  3. Search intent - Informational, commercial, or transactional
If only a topic is given, infer the keyword and intent from context.
从用户处收集以下信息：
  1. 主题或目标关键词（必填）
  2. 目标关键词——用于排名的精准短语（若与主题不同）
  3. 搜索意图——信息型、商业型或交易型
若仅提供主题，则根据上下文推断关键词与意图。

Step 2: SERP Analysis

步骤2：SERP分析

Use WebSearch to analyze the top 5 results for the target keyword:
  1. Search for the target keyword
  2. For each of the top 5 results, note:
    • Heading structure - H2/H3 topics covered
    • Content length - Approximate word count
    • Visual elements - Charts, images, videos, infographics
    • FAQs - Any FAQ sections or People Also Ask coverage
    • Unique angles - What makes each result distinct
    • Gaps - What's missing or weak
  3. Use WebFetch on the top 2-3 results to extract detailed heading structures if the search snippets are insufficient.
  4. Compile a summary of common patterns and missed opportunities.
使用WebSearch分析目标关键词的前5条搜索结果：
  1. 搜索目标关键词
  2. 针对每条前5结果，记录：
    • 标题结构——涵盖的H2/H3主题
    • 内容长度——大致字数
    • 视觉元素——图表、图片、视频、信息图
    • FAQ——任何FAQ板块或“人们还问”内容
    • 独特视角——每条结果的差异化之处
    • 差距——缺失或薄弱的内容
  3. 若搜索摘要信息不足，对前2-3条结果使用WebFetch提取详细标题结构。
  4. 汇总常见模式与潜在机会。

Step 3: Generate Outline

步骤3：生成大纲

Create a structured outline with the following format:
undefined
按照以下格式创建结构化大纲：
undefined

Outline: [Topic]

Outline: [Topic]

Title Suggestions

Title Suggestions

  1. [Primary title - 40-60 chars, front-loaded keyword, power word]
  2. [Alternative title - different angle]
  3. [Alternative title - question format]
  1. [Primary title - 40-60 chars, front-loaded keyword, power word]
  2. [Alternative title - different angle]
  3. [Alternative title - question format]

Target Parameters

Target Parameters

  • Primary keyword: [keyword]
  • Search intent: [Informational/Commercial/Transactional]
  • Target word count: [X,XXX] words
  • H2 sections: [6-8]
  • Target reading level: Flesch 60-70
  • Primary keyword: [keyword]
  • Search intent: [Informational/Commercial/Transactional]
  • Target word count: [X,XXX] words
  • H2 sections: [6-8]
  • Target reading level: Flesch 60-70

Outline

Outline

H2: [Section Title - Question Format] (~300-400 words)

H2: [Section Title - Question Format] (~300-400 words)

  • Answer-first opener: [What stat or fact should open this section?]
  • Key points to cover:
    • [Point 1]
    • [Point 2]
    • [Point 3]
  • H3: [Subsection] (if appropriate)
    • [What this subsection covers]
  • Key statistic to find: [What data point would strengthen this section?]
  • Chart suggestion: [Bar/Line/Donut/None] - [What data to visualize]
  • Image placement: [Yes/No] - [Description of recommended image]
  • Answer-first opener: [What stat or fact should open this section?]
  • Key points to cover:
    • [Point 1]
    • [Point 2]
    • [Point 3]
  • H3: [Subsection] (if appropriate)
    • [What this subsection covers]
  • Key statistic to find: [What data point would strengthen this section?]
  • Chart suggestion: [Bar/Line/Donut/None] - [What data to visualize]
  • Image placement: [Yes/No] - [Description of recommended image]

H2: [Section Title] (~300-400 words)

H2: [Section Title] (~300-400 words)

[... repeat for 6-8 sections ...]
[... repeat for 6-8 sections ...]

FAQ Section (3-5 items)

FAQ Section (3-5 items)

  1. [Question from People Also Ask] - [Brief answer direction]
  2. [Question from People Also Ask] - [Brief answer direction]
  3. [Question from People Also Ask] - [Brief answer direction]
  4. [Question from SERP analysis] - [Brief answer direction]
  1. [Question from People Also Ask] - [Brief answer direction]
  2. [Question from People Also Ask] - [Brief answer direction]
  3. [Question from People Also Ask] - [Brief answer direction]
  4. [Question from SERP analysis] - [Brief answer direction]

Conclusion (~100-150 words)

Conclusion (~100-150 words)

  • Key takeaways to summarize
  • Call to action direction
  • Key takeaways to summarize
  • Call to action direction

Internal Linking Zones

Internal Linking Zones

  • Link TO from this post: [Existing content that should be referenced]
  • Link FROM to this post: [Existing content that should link here]
  • Link TO from this post: [Existing content that should be referenced]
  • Link FROM to this post: [Existing content that should link here]

Content Gaps to Exploit

Content Gaps to Exploit

  1. [What competitors miss that this post should cover]
  2. [Unique angle or original perspective to include]
  3. [Format advantage - visuals, depth, or structure competitors lack]

Guidelines for heading generation:
- 60-70% of H2 headings should be in question format
- Each H2 should have a clear answer-first paragraph prompt
- Include H3 subsections only where the topic genuinely warrants subdivision
- Target word counts should sum to the overall post target
- Chart type suggestions should be diverse (no two identical types)
- Image placement markers should be distributed evenly across the post
  1. [What competitors miss that this post should cover]
  2. [Unique angle or original perspective to include]
  3. [Format advantage - visuals, depth, or structure competitors lack]

标题生成指南：
- 60-70%的H2标题应采用问句形式
- 每个H2标题需包含明确的“先答后展开”段落提示
- 仅当主题确实需要细分时才添加H3子章节
- 各章节目标字数总和应等于文章总目标字数
- 图表类型建议应多样化（避免重复相同类型）
- 图片位置标记应均匀分布在文章中

Step 4: Content Gaps

步骤4：内容差距分析

After generating the outline, add a dedicated content gaps analysis:
  1. List 3-5 topics or angles that all top-ranking competitors miss
  2. Identify opportunities for original data, case studies, or perspectives
  3. Note format advantages this post can have (more visuals, better structure, deeper coverage on a specific subtopic)
生成大纲后，添加专门的内容差距分析：
  1. 列出3-5个所有高排名竞品均未覆盖的主题或视角
  2. 识别原创数据、案例研究或独特观点的机会
  3. 记录本文可具备的格式优势（更多视觉元素、更优结构、对特定子主题的深度覆盖）

Step 5: Save

步骤5：保存

Save the outline to 
outlines/[slug]-outline.md
or to a user-specified path. Confirm the outline is ready for 
/blog write
to consume.
If the 
outlines/
directory does not exist, create it.
将大纲保存至
outlines/[slug]-outline.md
或用户指定路径。确认大纲已准备好供
/blog write
调用。
若
outlines/
目录不存在，则创建该目录。