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Found 4 Skills
Research a company's ideal customer profiles and build detailed synthetic personas. Identifies 4-6 distinct buyer segments through web research, then creates rich, realistic personas with demographics, motivations, skepticism profiles, decision criteria, and language patterns. Saves personas as a reusable client asset that other skills can reference.
Data-driven customer persona development combining market research, user behavior analysis, and segmentation frameworks. Use when creating buyer personas, ideal customer profiles (ICPs), or user archetypes.
Evaluate a website, landing page, content, or any online asset through the eyes of pre-built synthetic ICP personas. Loads personas from icp-persona-builder output, then runs them against target URLs. Supports three modes: structured scorecard, freeform focus group, and head-to-head competitive comparison. Reusable — run against the same site after changes, or against new content anytime.
Generates an evidence-calibrated product or marketing persona using the canonical v2.5 output contract. Use when shaping artifact perspective, stress-testing decisions, or framing product and GTM strategy.