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Found 17 Skills
Plans, creates, and optimizes marketing campaigns including content strategy, social media, email, and analytics. Helps develop go-to-market strategies, campaign messaging, and performance measurement.
Comprehensive marketing expertise combining campaign execution, strategy frameworks, psychological principles, and 140+ marketing tactics. Use when planning campaigns, developing content strategy, applying behavioral science, generating marketing ideas, or building go-to-market strategies. Covers email, social, SEO, paid ads, content, and psychology-driven optimization.
Plans, creates, and optimizes digital marketing campaigns including content strategy, social media, email marketing, SEO, and AI visibility (GEO). Generates UTM parameters and tracking URLs. Helps develop go-to-market strategies, campaign messaging, content calendars, and performance measurement frameworks. Use when asked to "create a marketing campaign", "plan content strategy", "build email sequences", "set up UTM tracking", "analyze marketing metrics", "launch a product", "optimize for SEO", "improve AI visibility", "optimize for voice search", "set up IndexNow", "check accessibility for SEO", or "create social media previews". Supports both marketing beginners and experienced marketers needing templates.
Generate a full campaign brief with objectives, audience, messaging, channel strategy, content calendar, and success metrics. Use when planning a product launch, lead-gen push, or awareness campaign, when you need a week-by-week content calendar with dependencies, or when translating a marketing goal into a structured, executable plan.
Create high-converting landing pages with optimized copy, structure, and design elements. Generates complete pages for lead generation, product launches, event registration, and sales campaigns with conversion-focused layouts.
Operate Resend email campaigns, webhooks, Gmail reply sync, and Google Sheets tracking for the m26pipeline scripts/emails toolkit. Use when sending batch mail via send_campaign, syncing replies, running the email webhook server, UTM links, Resend API keys, sparse-clone setup, idempotency, or follow-up cohorts. Applies to any environment once scripts/emails is present or fetched from GitHub.
When the user wants to plan integrated marketing, coordinate channels, or clarify program vs channel vs campaign. Also use when the user mentions "IMC," "integrated marketing," "channel mix," "marketing program," "PESO model," "integrated marketing communications," "omnichannel marketing," "channel strategy," "marketing mix," or "cross-channel campaign."
Measure social media influence using engagement-weighted metrics beyond follower count. Use this skill when the user needs to evaluate influencer effectiveness, compare influence across accounts, or build an influence scoring system — even if they say 'who is more influential', 'influencer ranking', or 'measure social impact'.
Collect and organize user-generated content. Use when: gathering customer testimonials; collecting product photos; organizing social mentions; building UGC campaigns; managing brand mentions
Complete cold email system teaching research-driven personalization, "poke the bear" openers, custom signal hunting, and strict QA.
Comprehensive go-to-market strategy and launch execution skill. Use when planning a product launch, feature announcement, market entry, or release strategy. Activates for: go to market, GTM, product launch, launch strategy, launch plan, launch execution, launch marketing, GTM playbook, launch readiness, technical launch, beta launch, early access, waitlist, Product Hunt, feature release, announcement, how do I launch this, launch checklist, we're about to ship, market entry, startup GTM, PLG vs sales-led, GTM motion, launch marketing pack, press outreach, developer product launch.
Retargeting and remarketing strategy — website visitor retargeting, cart abandonment recovery, dynamic product ads, cross-channel retargeting, audience segmentation, frequency capping, attribution, pixel setup, in-app retargeting. Use when website visitors leave without converting, cart abandonment rates are too high, retargeting ads aren't profitable, you're unsure which retargeting platform to use, or past visitors never come back. Do NOT use for AdRoll-specific config (use /sales-adroll), Remerge-specific config (use /sales-remerge), email marketing (use /sales-email-marketing), B2B account-based advertising (use /sales-b2b-advertising), or general paid ads strategy (use /paid-ads).