Loading...
Loading...
Found 30 Skills
Use this skill when defining ideal customer profiles, building scoring models, identifying intent signals, or qualifying leads. Triggers on lead scoring, ICP definition, scoring models, intent signals, MQL, SQL, lead qualification, BANT, and any task requiring lead prioritization or qualification framework design.
Builds a custom lead scoring model for a business. Takes ICP definition, historical win/loss data, CRM export. Analyzes which attributes correlate with closed-won deals. Generates lead-scoring-model.md with scoring dimensions, point values, thresholds, CRM implementation guide, and validation methodology. Can also score a batch of current leads against the model.
Front door for any GTM task on Cargo — sourcing, waterfall enrichment, email/phone/LinkedIn lookup, email verification, scoring, qualification, sequencing, CRM sync, and signal monitoring (job changes, funding, tech-stack/hiring intent). Use when the user states a real-world goal involving prospects, leads, accounts, contacts, ICP lists, or campaign activation. Routes to phase guides (Level 2), recipes (Level 2.5), and per-provider playbooks (Level 3) before any action call.
ActiveCampaign platform help — marketing automation and CRM for email, SMS, WhatsApp, landing pages, and sales pipelines. Use when building marketing automations, configuring CRM pipelines and deals, setting up lead scoring, creating landing pages or forms, managing email campaigns with A/B testing and conditional content, or working with the ActiveCampaign API. Do NOT use for general email marketing strategy (use /sales-email-marketing), cross-platform email deliverability (use /sales-deliverability), email tracking strategy (use /sales-email-tracking), or lead scoring strategy (use /sales-lead-score).
This skill should be used when the user asks to "set up lead scoring", "create customer journeys", "marketing automation", "behavioral scoring", or mentions lead scoring, customer journey mapping, or marketing automation. Creates strategic lead scoring and journey automation systems that nurture prospects and identify sales-ready leads.
Use when building or fixing B2B pipeline. Revenue-aligned demand generation with lead types, funnel design, conversion paths, scoring/routing, attribution, ABS motions, and compliance.
Detect buying signals across TAM companies and watchlist personas. Three-phase architecture: (1) free diff-based signals from existing data (headcount growth, tech stack changes, funding rounds), (2) Apify-powered signals (job postings, LinkedIn content analysis, profile changes), and (3) post-processing with dedup, scoring, and lead status updates. Writes signals to Supabase signals table for downstream activation.
Interpret buying signals and prioritize accounts for outreach. Use when analyzing intent data, prioritizing accounts, reading buying signals, tracking job changes, using intent topics, scoring leads, deciding who to contact first, or building signal-based outreach workflows. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), or general Apollo platform help (use /sales-apollo).
B2B sales - cold outreach, lead scoring, pipeline metrics, MEDDIC/BANT qualification, discovery calls, and demos. Use when writing cold emails, scoring leads, running pipeline reviews, or preparing for sales calls.
B2B demand generation with CAC optimization, multi-channel strategies, and lead qualification frameworks. Use for lead acquisition, nurture campaigns, and conversion optimization. Based on alirezarezvani/claude-skills.
Design, weight, and tune a lead scoring model for your sales funnel. Use when building a lead scoring system, defining MQL/SQL criteria, assigning point values to lead attributes, setting up scoring in your CRM or MAP, tuning conversion thresholds, or deciding which signals should trigger sales follow-up. Do NOT use for reading existing buying signals (use /sales-intent), building prospect lists (use /sales-prospect-list), or marketing-to-sales handoff process design (use /revops).
Qualify leads using the BANT framework (Budget, Authority, Need, Timeline) with discovery questions and scoring criteria