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Found 2 Skills
Build detailed ideal customer profiles with pain points, objections, buying triggers, and messaging angles. Includes community research to find where ICPs gather online and extract their exact language. Use when researching audiences, creating buyer personas, or developing targeted messaging.
Builds brand identity systems — color palettes, typography, design tokens, logo guidelines, and visual language with usage rules and component specs. Produces `.agents/design/brand-system.md`. Not for writing marketing copy (use content-create) or mapping user flows (use user-flow). For campaign planning, see imc-plan. For audience research, see icp-research.