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Found 38 Skills
Comprehensive marketing expertise combining campaign execution, strategy frameworks, psychological principles, and 140+ marketing tactics. Use when planning campaigns, developing content strategy, applying behavioral science, generating marketing ideas, or building go-to-market strategies. Covers email, social, SEO, paid ads, content, and psychology-driven optimization.
Marketing strategy expertise for brand strategy, market research, customer segmentation, digital marketing, content strategy, marketing analytics, campaign management, and PR/communications. Use when planning campaigns, analyzing brand health, building personas, or optimizing marketing performance.
Influencer and creator partnership specialist covering influencer identification, outreach, campaign management, UGC programs, affiliate influencer programs, and creator economy strategy. Use when the user wants to find influencers, plan influencer campaigns, write outreach messages, negotiate partnerships, create ambassador programs, develop UGC strategies, set up creator affiliate programs, or manage influencer relationships. Also triggers for micro-influencers, nano-influencers, brand ambassadors, sponsored content, creator collaborations, or influencer ROI.
End-to-end outbound prospecting: detect intent signals, research companies, find decision-maker contacts, personalize messaging, launch campaign.
Smartlead platform help — campaigns, SmartSenders, SmartInfra, SmartAgents, SmartDialer, SmartProspect, SmartDelivery, warmup, API, integrations, agency/white-label. Use when asking 'how do I do X in Smartlead', configuring Smartlead settings, setting up SmartSenders, managing campaigns/leads, provisioning mailboxes, configuring SmartInfra, building SmartAgents, using SmartDialer, testing with SmartDelivery, setting up agency workspaces, white-labeling, or using the Smartlead API. Do NOT use for building prospect lists (use /sales-prospect-list), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), or multi-client agency architecture (use /sales-agency-outbound).
Mailshake platform help — campaigns, Lead Catcher, recipients, senders, webhooks, API, analytics, integrations, deliverability settings. Use when asking 'how do I do X in Mailshake', configuring Mailshake settings, setting up Lead Catcher, managing campaigns/recipients, connecting integrations, or using the Mailshake API. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), designing cadence strategy (use /sales-cadence), or cross-platform deliverability (use /sales-deliverability).
Cross-platform PPC strategy planner for ecommerce businesses. Analyzes your product and margins, recommends the right advertising platforms (Google Ads, Meta Ads, TikTok Ads), calculates ROAS targets, allocates budget across channels, and generates platform-specific campaign briefs with ad copy and creative direction. Two modes: (A) Build — design a multi-platform ad strategy from scratch, (B) Optimize — audit existing cross-platform campaigns and reallocate budget. Works for Shopify, WooCommerce, standalone stores, and marketplace sellers expanding to external traffic. No API key required.
Classify a batch of influencer replies into actionable categories (interested, negotiating, declined, needs info, ghosted) and generate a suggested next action for each. This skill should be used when triaging creator responses, classifying influencer replies, sorting outreach responses, categorizing creator DMs, reviewing batch replies, processing influencer inbox, prioritizing creator follow-ups, organizing outreach results, checking who replied to a campaign, figuring out which creators to follow up with, or cleaning up a messy outreach thread. For writing the initial outreach messages, see outreach-writer. For negotiating rates with creators, see rate-negotiation-playbook.
Automate Mailchimp email marketing including campaigns, audiences, subscribers, segments, and analytics via Rube MCP (Composio). Always search tools first for current schemas.
Yesware platform help — email tracking, campaigns, templates, Prospector, Meeting Scheduler, Salesforce integration, reporting. Use when asking 'how do I do X in Yesware', configuring Yesware settings, setting up campaigns, managing templates, using Prospector, configuring Meeting Scheduler, or connecting to Salesforce. Do NOT use for building prospect lists (use /sales-prospect-list), enriching contacts (use /sales-enrich), designing cadence strategy (use /sales-cadence), cross-platform deliverability (use /sales-deliverability), meeting scheduling strategy (use /sales-meeting-scheduler), or email tracking strategy (use /sales-email-tracking).
NeoReach platform help — enterprise influencer marketing SaaS + managed services, 3M+ creator database with 40+ discovery filters, AI recommendation engine, fraud detection, campaign management (contracts, content tracking, payments), analytics (ROI, CPM, CPE, proprietary IMV metric), REST API (400+ data points, sponsorship pricing, audience matching, competitor spend), and optional managed campaign services. Use when NeoReach discovery isn't surfacing relevant creators, fraud scores look suspicious, campaign ROI or IMV numbers seem off, API integration isn't returning data, unsure whether to use managed services or self-serve, or need to compare NeoReach pricing with alternatives. Do NOT use for influencer marketing strategy across platforms (use /sales-influencer-marketing), TikTok marketing strategy (use /sales-tiktok-marketing), or gaming influencer marketing (use /sales-gaming-marketing).
Research LinkedIn prospects to find personalization opportunities and ice breakers. Use when user wants to research a lead, personalize outreach, find ice breakers, or understand a prospect better. Can be invoked with linkedin_url, lead_name, or campaign_id.