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Found 11 Skills
Google Ads campaign management - campaign setup, keyword research, bid optimization, and performance reporting
When the user wants to set up, optimize, or manage Meta (Facebook/Instagram) Ads. Also use when the user mentions "Meta Ads," "Facebook Ads," "Instagram Ads," "Meta Pixel," "Conversions API," "Advantage+," "lookalike audience," or "Meta retargeting."
When the user wants to create UGC ad campaigns, recruit UGC creators, generate AI UGC content, or scale with user-generated content. Also use when the user mentions 'UGC,' 'user-generated content,' 'creator ads,' 'Spark Ads,' 'whitelisting,' 'AI UGC,' 'Arcads,' 'Creatify,' 'creator brief,' or 'UGC testing.' This skill covers the UGC growth framework from creator recruitment through AI-powered scaling.
Morning preparation. Calendar lookahead, meeting context loading, open threads from yesterday, active task review. Extends briefing with actionable prep.
Query, audit, and optimize Google Ads campaigns. Supports two modes: (1) API mode for bulk operations with google-ads Python SDK, (2) Browser automation mode for users without API access - just attach a browser tab to ads.google.com. Use when asked to check ad performance, pause campaigns/keywords, find wasted spend, audit conversion tracking, or optimize Google Ads accounts.
Write Google Ads copy and build campaign structures. Use when the user asks to create Google Ads, write ad copy for search or display, set up PPC campaigns, optimize Quality Score, choose bidding strategies, or generate responsive search ads. Trigger phrases include "Google Ads", "PPC", "search ads", "display ads", "Performance Max", "ad copy", "headlines and descriptions", "keyword match types", "ad extensions", "Quality Score".
Unified ad platform CLI + Python clients for Google Ads, Meta, and TikTok. Use when building or running commands for auth, campaign creation, budget changes, reporting, or pausing campaigns, or when wiring platform env vars and extending ad platform wrappers.
File Beads epics/issues from a finalized plan/spec AND do the polish pass (clarity, acceptance criteria, sizing, deps). Use when asked to create Beads from a plan/spec (OpenSpec, PRD, design doc), convert an external plan into Beads structure, or review/refine an existing Beads set.
Manage Meta Ads (Facebook + Instagram) — performance, ROAS, CPM, frequency, audience overlap, learning phase, creative fatigue, budgets, ad sets, campaigns, ads. Use for any mention of Meta Ads, Facebook Ads, Instagram Ads, ROAS, CPM, ad spend, or campaign settings on Meta.
Эксперт по созданию и управлению Facebook кампаниями. Используй для создания структуры Campaign→AdSet→Ad, настройки таргетинга и масштабирования.
Manage Google Ads — performance, keywords, bids, budgets, negatives, campaigns, ads, search terms, QS, location targeting, bulk operations. Use for any mention of Google Ads, CPA, ROAS, ad spend, or campaign settings.